First, 65,438+000% of popular short video copywriting should learn to choose a topic that can hit the pain point: the current hot pain point topic can be thought of by taking some time and thought. Author Wang Ziping thinks, for example: buying a house, taking out a mortgage, buying a car, getting a car loan, starting a business, business is not good, how to deal with civil legal disputes, the contradiction between mother-in-law and daughter-in-law, parent-child relationship, preschool education, student education, how to deal with lovelorn, how to get out of lovelorn, how to recover from emotional crisis, senior high school entrance examination, college entrance examination, etc. These are also the so-called "every family has its own problems", as long as you can go deep into them. At least this kind of copy, once it is shot, will bring users spiritual and emotional voices, praise your work and pay attention to you. When more and more fans like and pay attention to you, your short video works will officially enter the ranks of "popular short videos".

Second, 100% can get popular short video copy and learn to choose topics with large user groups. After recording, inspecting and testing the data, choosing a topic with a large user group will be very beneficial to the long-term development of our current account, and more than one explosive work will be produced later. At the same time, choosing content that is really helpful and valuable to users is conducive to the accurate conversion of traffic in the later period.

You can brush different types of videos to cultivate your aesthetic vision and clear judgment in this respect. Can also be combined with some data query platform to find hot material:

Third, we should learn to make appropriate boutique titles repeatedly. The title of the video should be as simple as possible, easy to understand and clear at a glance. How to make popular short videos?

This can be achieved through some websites or popular tools:

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