2. Actively publicize and promote the swimming pool. Operators should make full use of all available resources and channels to promote infant swimming pools before or after opening. Only by strengthening the publicity influence on customers can parents attract their children to swim in the store.
3. The operation needs to meet the needs of customers. Nowadays, parents and children are not only satisfied with swimming in the infant swimming pool. Children want to swim and enjoy playing. Parents want their children to grow and learn at the same time. This requires the operator to design the baby swimming pool project, and increase projects such as naughty castle, early water education for infants and indoor water park for infants, so that children can acquire knowledge and learn in the game and meet their actual needs.
4. Define the target customer base. Many operators here will have questions: What else needs to be clarified? Isn't the baby swimming pool just a baby swimming, and the target customer is naturally a baby? "In fact, this is not entirely the case. In more cases, parents are the decision makers of consumer behavior, so they need to clearly and accurately locate and judge the parent group, and recommend related maternal and child products and services while traveling.
5. The decoration should be economical and applicable. The renovation of the infant swimming pool is of course important, but we only need to master some matters needing attention in the renovation process. We don't have to put too much effort into the decoration and blindly pursue the luxury of the swimming pool decoration. After all, the opening of the infant swimming pool is also to get greater returns. Therefore, in the case of relatively limited investment funds, the transformation should be carried out in a planned and purposeful way from the perspective of economic application.
6. Flexible promotion of infant swimming pool. Operators of infant swimming pools are required to master promotion skills and flexibly carry out promotion activities according to the situation, such as swimming vice card/monthly card/season card/annual card discount, recharge, baby swimming contest, baby star election and other activities to stimulate customers' desire to enter the library.