Short video marketing is a kind of content marketing. With the help of short video, short video marketing can spread valuable content to target audience, attract users to understand the brand products and services of enterprises, and finally form a transaction.

Emotional customized marketing is a common way for many enterprises and companies. They mainly spread through some hot spots in society, but this kind of communication is not a simple short video propaganda, but a short video arouses the emotional echo and reflection of users, conveys corporate values to the public from multiple angles and in depth, and improves the public's sense of identity with the enterprise.