What is the media? What are the classifications? 1. The so-called media refers to the media that disseminates information, or, in layman's terms, the propaganda platform. Anything that can provide a platform for information dissemination can be called media.

2. The four traditional media are: 1, newspapers; 2. TV; 3. broadcasting; 4. magazines; In addition, there should be outdoor media, online media and new media, such as short messages.

With the development of science and technology, new media, such as IPTV and electronic magazines, are gradually derived. They are developed on the basis of traditional media, but they are qualitatively different from traditional media.

In order of appearance:

1, newspapers and periodicals should be the first media;

2. Broadcasting should be the second media;

3. Television should be the third media;

4. Internet should be called the fourth media;

5. The mobile network should be the fifth media.

1. What is the media? What types of media are there? 1. The so-called media refers to the media that spreads information, which is a publicity platform in layman's terms. 2. The four traditional media are: 1, newspapers; 2. TV; 3. broadcasting; 4. magazines; In addition, there should be outdoor media, online media and new media, such as short messages. With the development of science and technology, new media, such as IPTV and electronic magazines, are gradually derived. They are developed on the basis of traditional media, but they are qualitatively different from traditional media. According to the order of appearance: 1, newspapers and periodicals should be the first media; 2. Broadcasting should be the second media; 3. Television should be the third media; 4. Internet should be called the fourth media; 5. The mobile network should be the fifth media. However, in terms of its importance, applicability and effectiveness, today's broadcast is tomorrow's TV. Television has gradually become the second media, while the Internet has gradually risen from the fourth media to the first media. Although the advertising revenue of TV has been increasing substantially, it is an indisputable fact that advertising cakes are increasingly divided by new media such as the Internet, outdoor media and reformed print media. At the same time, print media has covered newspapers, magazines, picture books, envelopes, calendars, three-dimensional billboards, neon lights, floating in the air, LED billboards, light boxes, outdoor TV walls and other advertising platforms; Broadcast media also covers advertising platforms such as radio and television. Based on this, as far as its current suitability is concerned, the media should be divided into three categories according to its form, namely, 1, and the print media mainly includes printing, non-printing and photoelectricity. 2. Broadcast media: mainly including radio and television advertisements (subtitles, signs, movies, television). 3. Online media: mainly including online index, print, animation, forums, etc.

What are the five types of media? What types of teaching media are there? What are the teaching media? They are the carrier of teaching content, the manifestation of teaching content, and the tools for transmitting information between teachers and students, such as physical objects and spoken language. Charts, images and animations, etc. Common classification of teaching media:

First of all, according to the classification of media used by sensory organs

1. Visual media: refers to the media in which information mainly acts on human visual organs.

Such as printed matter, pictures, blackboards, textbooks, wall charts, specimens, slides and projections.

2. Auditory media: refers to the media in which information mainly acts on human auditory organs.

Such as spoken language, tape recorder, radio, etc.

3. Audio-visual media: refers to the media in which information mainly acts on human visual organs and auditory organs. Such as movies, television, computers, etc.

4. Interactive multimedia: refers to the media that uses multiple senses and has human-computer interaction. Such as a multimedia computer.

Two, according to the need to organize teaching classification

1. Classroom display media: projection, video, blackboard, etc.

2. Personalized learning media: printed matter, audio tapes, etc.

3. Group teaching media: pictures, projections, whiteboards, etc.

4. Distance education media: radio and television, computer network, etc.

Three, according to the physical properties of media classification

1, optical projection teaching media: including slide projectors and slides, projectors and slides, movies and movies, etc. This kind of media mainly projects transparent or opaque small pictures, specimens and objects onto the screen through optical projection to present the required teaching information, including still images and moving images.

2. Electroacoustic teaching media: including record player, power amplifier, radio, language laboratory, records and tapes. It stores and plays teaching information in the form of sound.

3. TV teaching media: TV sets, video recorders, DVD players, video tapes, video tapes, closed-circuit television systems in schools and microteaching and training systems. Its main feature is to store and transmit moving images and sound information.

4. Computer teaching media: including computers and computer courseware. It can realize the transmission, storage and processing of teaching information such as words, charts, images and moving images in various teaching activities, interact with learners and carry out effective teaching activities. Computer network can realize distance teaching based on network, and can carry out teaching modes such as collaborative learning and research learning based on network.

Fourth, the classification of information dissemination direction

1, one-way media, such as movies and TV.

2. Two-way media, such as multimedia computers.

V. According to historical development

1, traditional learning media

2. Modern learning media

In addition, there are some other classification methods.

What are the media types of multimedia? (1) text is an information form expressed by words and various special symbols, and it is the most widely used way of information storage and transmission in real life. Expressing information in words gives people full imagination, which is mainly used for descriptive representation of knowledge, such as explaining concepts, definitions, principles and problems, and displaying titles, menus and other contents.

(2) Image is one of the most important forms of information expression in multimedia software, and it is the key factor to determine the visual effect of multimedia software.

(3) Animation. Animation is to quickly play a series of graphic images with continuous motion changes by using the persistence characteristics of human vision, including scaling, rotation, transformation, fading in and out and other special effects. Through animation, abstract content can be visualized, and many difficult teaching content changes are vivid and interesting. Rational use of animation can achieve twice the result with half the effort.

(4) Sound, sound is one of the most convenient and familiar ways for people to convey information and exchange feelings. In multimedia courseware, sound can be divided into three categories according to its manifestations: explanation, music and effect.

(5) Video, which has time series and rich information connotation, is often used to explain the development process of things. The video is very similar to the familiar movies and TV shows. It is vivid and plays an important role in multimedia.

What are the classifications of advertising media? The classification of advertising media is classified according to their functions, which can be divided into three categories: visual media, auditory media and audio-visual media. Because it is classified according to the influence of advertisements on people's psychological activities, in production, such classification is more reasonable. 1. Visual media include newspapers, magazines, posters, leaflets, posters, calendars, point-of-sale advertisements, outdoor advertisements, window decorations, physical objects and traffic advertisements. Its main feature is that it affects the sensory process in people's psychological activities by stimulating the information of people's visual organs, thus making people leave an impression on what they perceive. 2. Audible media include radio broadcasting, cable broadcasting, propaganda tools, recording and telephone calls. Its main feature is to stimulate people's psychological perception process by stimulating people's auditory organs, so that people can leave an impression on what they perceive. 3. Audio-visual media mainly include television, movies and other forms of expression. Its main feature is to stimulate people's psychological perception process through the dual information stimulation of people's auditory and visual organs, so that advertisements leave a deep impression on the audience.

What are the new media types? What are the new media types?

Portal, e-mail, search engine, virtual community, online game, blog, wiki, podcast, SMS,

Mobile TV, network TV, digital TV, mobile newspaper, online magazine and so on.

Some of them belong to new media forms, and some belong to new media software, new media hardware and new media service methods.

The modes of communication of new media have the following characteristics:

1. Full-time communication. The timeliness of information dissemination has four stages of development: timing, immediacy, real-time and full-time. Full-time communication means that information can be released at any time.

2. Global communication. There are fewer and fewer geographical and spatial restrictions, and information can only be released by equipment and transmission signals.

3. Dissemination by the whole people. Communication is no longer the business of institutions and media units, everyone can participate in it, and anyone may be a reporter or editor.

4. Spread at full speed. The communication speed is faster than the old media, and the communication activities can be carried out at the same time as the event.

5. All-media communication. The information spread is not only words or pictures, but also various touch channels such as audio and video.

6. omni-channel communication. Diversified clients, such as computers, mobile phones, short messages, etc. , you can publish information.

7. Full interactive communication. All users have the opportunity to participate in activities such as news clue collection, interview and distribution, and can comment afterwards.

8. Decentralized communication. There is no such thing as "front page headlines", and different audiences can choose many topics for discussion. On the other hand, it also shows that new media makes news diversified.

9. Go to the agenda to set up communication. Information dissemination is no longer a relatively fixed text mode, and different news publishers can use their own language habits to spread.

10. Self-purification reproduction. Although the spread area of negative information is four times that of positive information in the spread of new media, there will be relevant personnel to clarify the gossip, so the misunderstanding caused can basically be effectively contained.

What is a media category? Media category refers to the classification of media according to different types, such as tools and carriers used to communicate and disseminate information.

Media category

First, visual media

The oldest is the print media, which is also the fastest and most widely spread, especially newspapers and magazines.

(1) newspaper media: it has been in the first place in advertising media for a long time and once declined.

(2) Magazine media: second in vision. Function: long effective time. Exquisite printing The advertisements are arranged compactly and neatly. Space is infinite. In addition, it can be saved.

(3) Outdoor media: including sales places, neon lights, trunks, packaging, road signs, light boxes, balloons, etc. Function: Enhance corporate impression, suitable for all ages. Unique and novel design. Wide location.

B, auditory media

(a) Broadcast media: technical breakthrough, adopting a "market-oriented" business operation mode, and timely broadcasting changes in all locations. The most outstanding point is the beautiful timbre, which reproduces the "original sound". Function: the fastest. The widest. The equipment is simple. In areas with low educational level, the effect is particularly good. Information music. Broadcasting and listening are not limited by time and space. You can also communicate directly with the audience through live telephone broadcast.

(2) Recording media: featuring detailed descriptions of commodities. It is not limited by time and can be saved. Music and advertisements are played at intervals, and advertisements are musical.

(3) Telephone media: directly attract consumers or provide certain services: news such as weather, music and bird songs. Function (similar to letters): reduce waste for specific people. Kindness Is not limited by space, and is simple to manufacture. Repeated appeals to consumers, timely understanding and reflection. The range and number of people that can be mastered.

C. Audio-visual media

(1) TV media: the most popular. Function: having both sound and shape, going deep into the family; Strong entertainment; The effectiveness of compulsory advertising. High average purchasing power; Audio-visual is both reasonable and attractive.

(2) Cinema media: pre-advertising slides and post-advertising films. Function: capture most audiences at the same time and place; Focus; Forced appeal and persuasion; It is more convenient to choose the cinema with the largest area yesterday; The advertising fee is low.

(3) Performance media: live performance.

Internet media

What are the types of multimedia media (1) texts? Text is an information form expressed by words and various special symbols, and it is the most widely used way of information storage and transmission in real life. Expressing information in words gives people full imagination, which is mainly used for descriptive representation of knowledge, such as explaining concepts, definitions, principles and problems, and displaying titles, menus and other contents.

(2) Image is one of the most important forms of information expression in multimedia software, and it is the key factor to determine the visual effect of multimedia software.

(3) Animation. Animation is to quickly play a series of graphic images with continuous motion changes by using the persistence characteristics of human vision, including scaling, rotation, transformation, fading in and out and other special effects. Through animation, abstract content can be visualized, and many difficult teaching content changes are vivid and interesting. Rational use of animation can achieve twice the result with half the effort.

(4) Sound, sound is one of the most convenient and familiar ways for people to convey information and exchange feelings. In multimedia courseware, sound can be divided into three categories according to its manifestations: explanation, music and effect.

(5) Video, which has time series and rich information connotation, is often used to explain the development process of things. The video is very similar to the familiar movies and TV shows. It is vivid and plays an important role in multimedia.