Employment direction and prospect of digital publishing major Digital publishing major can engage in creative planning, multimedia information expression, information resource platform integration and customized service, cross-media operation and management in new cultural and creative enterprises such as websites, film and television production, software and cultural communication.
With the continuous development of mass communication, the traditional mode of information communication has changed, and the new media communication mode has quickly seized market share, and interaction has become the basis for the rapid development of digital publishing industry; Digital technology is more and more widely used in the field of publishing, and the editing, production, printing and copying, distribution, dissemination and consumption of content are closely related to technological progress.
From the country's great attention to the development of digital publishing and policy support. In addition, the changes of readers' reading environment, reading methods and reading needs are also increasing the market capacity of digital publishing. At the same time, due to the inherent characteristics of the network and the increasing development of network technology, digital publishing has great advantages and broader development prospects compared with traditional publishing.
The main courses of digital publishing The main courses of digital publishing include book publishing history, network communication, digital book editing, digital publishing technology, introduction to editing and publishing, webpage editing, multimedia editing, publishing regulations and copyright trade, media operation and management, introduction to sociology, etc.
Training objectives
Digital publishing majors cultivate high-quality applied media talents who can adapt to the needs of social and economic development, develop morally, intellectually, physically and artistically, practice Socialism with Chinese characteristics Thought in the new era, master the basic theory and knowledge in the field of digital publishing, have the ability of digital creativity and planning, digital technology application, digital product operation and project management, and can engage in digital media content planning and editing, digital product design and production, and project management and operation in Internet companies, publishing units, media organizations, government departments and enterprises and institutions.