Look at the three forms of layout design, the classical layout design 500 years ago. The layout design established by Gutenberg on behalf of some European book design artists is elegant, balanced and distinctive. The characteristics of this design form are: the binding axis is symmetrical left and right, the line spacing is standardized, the feet, binding and edging are grouped according to a certain proportion, and the black-and-white relationship between the light and dark versions of the protective frame text ink embedded in the picture is strictly in accordance with the standard. Second, grid design Grid design originated in Switzerland in the 1930s, using fixed grids to design the layout. The standard size control is used to arrange articles and headline pictures, so that the layout and rhythm are combined, and the artistic laws such as proportion, force field, direction, symmetry, balance, blank space, rhythm, proportion and cutting of unprinted background grid design are applied to achieve the ideal design effect. Grid design style has a far-reaching influence on architectural art, and the application proportion is closely related. Considering the rigorous structure, the grid structure ignores the spirit, and the application of grid constraints leads to rigid layout. The creative application of modern design and grid design is particularly important. The breakthrough of free form design technology in laser phototypesetting technology leads to the development premise of free form design. The popularity of special computer plate-making technology has stopped the decline of free-form design stocks. On behalf of David Carson, Wumart Design changed the rules of font writing. Breakthrough _ Understand the boundaries of traditional design and create new ideas for free-form design. Free-form design must have its own formal rules, such as borders, characters, deconstruction and local unread font degradation 1.
The free layout design of the frame in version is the same as the classic rigorous structure and the grid design. By design, the layout of columns is free, such as text and graphic content. The space occupied by physical objects is as important as the blank space. The so-called "feet, mouth and turn" make readers have rich imagination space 2.
The figure is a graphic part, and the figure is a painting, which is achieved by the rhythm, rhythm, verticality, inclination and realism of formal beauty. Text superposition, overlapping, etc. Layer' 3' for increasing space thickness
Deconstruction refers to the dismemberment, destruction and reorganization of the classical typesetting order. The new layout conforms to the modernist trend of artistic creation and graphic design.
Local non-reading modern design pursues a higher realm of functional beauty and harmony; For example, David Carson's characters are vague, and their rotation and overlapping weaken their expressive function. The non-reading department has a large amount of information, a simplified environment and enhanced information, and another department especially needs information to achieve a high degree of unity. Artist 5
Font degeneration refers to the use of various font forms in design, which makes the design full of generation sense.