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Break the boundary and redefine the evaluation of cool open system 8.
In the era of smart screen, OTT has the dual attributes of traditional TV and Internet, and has become a super traffic portal. As a unicorn enterprise in the OTT industry, cool open Science and Technology continues to exert its efforts in big-screen content, which not only has the integrated content of leading peers, but also creates more modes in OTT gameplay, which promotes the synergy of product effects and releases the marketing value of OTT big screen. The brand-new cool open system 8 realizes the close connection between DOT (Screen Networking) and IOT (Internet of Things), can be compatible with different screens, can control all smart devices, and can provide services that are not limited by time and place, breaking through the industry boundaries. Empowering space through technology and services, which cool open system 8 wants to provide to users? The carefree experience of "unbounded space" also explains the new life concept of intelligent scene provided by cool open System 8.

? ? The ultimate experience brought by "unbounded space"

Efficient experience brought by "unbounded space"

With the development of science and technology, users are exposed to many "screens" every day, besides mobile phones and computers, there are also TV screens, office meeting screens and so on. If cool open System 8 can connect these screens in series, so as to connect unrelated devices, get rid of the limitation of time and place, and control intelligent devices, so that they can be used more efficiently and conveniently, just like foreign science fiction movies.

? ? The Open Experience of "Unbounded Space"

The scene switching of cool open system 8 does not need complicated verification operation, so that users can maintain a consistent use state, all screens can really serve users, and the time cost for users to adapt to the equipment can be reduced. No matter what kind of equipment people use, as long as there is cool open 8 operating system in the hardware, they can be interconnected with the resources and services of cool open Science and Technology. For example, a drama watched on home TV can also be synchronized to the car screen for continuous screening.

? ? Three technical advantages of enhancing user communication

The brand-new cool open system 8 integrates three technologies: family-centered data system, user engine, large-scale and refined crowd technology. If you want to know users, you need to know users' habits of using screens at home, and even family hobbies, family cultural concepts and other factors.

Cool open system 8 is also equipped with a unique negative screen design, which can pop up a negative screen based on any interface. This negative screen is suspended on the basis of any application, basically covering all the usage scenarios of TV. Users can realize all the control, signal source selection and new applications of smart home without interrupting video and applications. It also has super spatial interconnection ability, and is an open and interconnected system, which can be compatible with the mainstream Internet of Things interaction protocols in the market and connect unlimited devices.

Next, the editor will experience the intelligent and wonderful life brought by the new cool open system 8 with you.

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? ? system design

This evaluation is based on cool open System 8 installed on Skyworth Smart TV Q70. Compared with cool open system 7, cool open system 8 has changed a lot in design. The seven modules of cool open system, the design of horizontally tiled display content is changed to the form of subfolder, and a layer of master file preview interface is added to the upper layer, which displays different contents such as movies, smart homes, personal preferences, shopping and so on in the form of card information flow, giving users comprehensive, rich and simple choices.

Through intelligent AI recommendation algorithm and intelligent algorithm, when the preview card interface stops, each user can recommend personalized content timely and accurately, and play it in the form of video, thus attracting users and effectively improving the user click rate.

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In terms of operating experience, cool open System 8 has added a quick pop-up information bar. On this interface, users can quickly search, view historical broadcasts, membership information and classification, and enter the corresponding channels conveniently and quickly.

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Content resources

The main purpose for users to buy Internet TV is to watch TV series, which is also the significance of Internet TV. Cool open System 8 integrates platforms such as iQiyi, Tencent, Youku, Mango TV, Sohu Video, PPTV, CIBN, 4K Garden, and Bi Li Bi Li. At the system level, there are charging rights such as kiwi VIP, CIBN sports VIP, education VIP, children VIP and China Digital E-sports VIP. Through this form of splitting members, users can buy content that they are only interested in at a lower price.

On the system level, cool open System 8 reclassifies the VIP content. The content of a channel is composed of multiple platforms, so users can browse the featured content of multiple platforms, which is more in line with the user's habit of browsing content.

And entertainment items are classified in a unified way, and modules such as games, short videos, picture books and special topics are all included in the application interface. In the game interface, mainstream online games and casual games are more comprehensive; In the short video interface, you can download mainstream video apps, such as Aauto Quicker TV version, for personal use.

In the Internet era, large-screen online classroom has become one of the important links for many children to learn. People pay more and more attention to education, but in the face of expensive educational institutions, parents can do nothing. Every parent has a dream of becoming a dragon. These problems have accelerated the integration of education and the Internet, spawned online education, and made the ecosystem of the education industry more diversified. The educational resources of cool open System 8 cover primary school classrooms (including grades one to six), junior high school classrooms, senior high school classrooms, primary school synchronous classrooms, primary school mathematics areas, primary school English areas, junior high school physics and popular senior high school courses, and different educational and learning resources are constructed for children of different ages. In addition, there are rich educational brands built in, such as Reading Lang, Pocket School, Excellent Education, Fang Yi Education, Ape Counseling, Sheng Da Chinese and so on. Can meet the needs of the public.

The children's channel covers children's songs, educational puzzles, hand-drawing, English, early education, mathematics and other popular educational resources for children. Children's film and television resources are also extremely rich, including the first episode of Lai Bao the Rat, Ricky's Pet, the third season of Batamu Pop Songs, the second season of Ricky Baby, the third season of Happy Ball, the new policewoman S3, Ban Ban and Lily's Little Kingdom, and the seventh season of Peggy Pig.

In order to make teenagers and children have a healthy learning experience of watching movies, cool open System 8 has built-in children's mode, and some math problems that children don't understand are used as unlocking methods to prevent children from freely adjusting the viewing time. There is also a healthy eye protection function and a healthy eye protection mode, which can check the TV use time in the past seven days and monitor the use of children.

In terms of fitness, cool open System 8 has built-in rich fitness resources, including muscle building, fast fat burning, meditation yoga, dance highlights and so on.

The content of education, sports and games is just needed and indispensable at the moment, and as a big-screen TV, the content of film and television dramas is the most important. Cool open system integrates the film and television content with Kiwifruit platform at the system level, and has rich movies, TV series, popular variety shows, passionate cartoons and other content, such as Voyager, Star Wars, Wonderland and so on. Can only be required on kiwifruit. ?

As for the film and television solo broadcast of each platform, users will not be limited to one video platform. To this end, cool open System 8 has built-in rich video apps to supplement the content of Kiwifruit platform, including NewTV Aurora (Tencent video platform), Mango TV, Bili Bili, CIBN HD video and other video platforms, which complement the unique broadcast resources of kiwifruit, forming a powerful content system. ?

At present, as a new form of information dissemination, short video is developing in full swing, and more and more enterprises are entering the Red Sea of short video, from the outbreak of barbaric growth to the intensive cultivation stage. The empowerment of cool open system 8 in the video field is mainly manifested in two aspects: long video and short video.

Long video service, mainly film and television dramas. Cool open system 8 supports watching high-quality movies on the whole network anytime and anywhere, and being a big-screen cinema that understands users best; In terms of short videos, cool open System 8 builds a light knowledge user community by connecting cheese videos, and connects ideal life with short videos. In addition, users can also reach social, e-commerce, health, entertainment and other fields through cool open system 8, and enjoy a more interesting and convenient life experience.

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It's easy to follow the drama, and you will be immersed in it when you see a good drama. From feature film to preview to tidbits and commentary, it can't stop. By optimizing the field of short video and aggregating short video resources, cool open System 8 truly enables TV to meet the whole process of users watching comments and following dramas, thus realizing the organic integration of TV and short video.

In addition to video resources, cool open System 8 has a built-in shopping interface, and TV shopping is a good bridge between users and goods. The big TV screen allows the whole family to enjoy shopping together, and it is very simple to brush the QR code to pay.

In addition, cool open system 8 also has powerful spatial empowerment capability, and is suitable for TV, mobile touch screen, intelligent conference system, intelligent education system, vehicle, peripheral equipment and other scenes. On the system, the column of cool open House is set separately. In the column, you can control the interconnected household appliances, such as refrigerators, washing machines, air conditioners, desk lamps, curtains and other common equipment through the TV screen. In the smart screen module, the multi-screen interactive function is given, and the large and small screen interactive functions such as love projection screen and family circle are built in, which has diverse gameplay and unlimited fun.

Content quality

Cool open System 8 actively operates and purchases the copyright of film and television dramas. All the videos are of high quality, and most of the new video content starts with 1080P.

In the process of watching movies, you can quickly pop up image mode and sound mode, and build a variety of sound modes and image modes. Users can adjust the image and sound of the corresponding mode according to the different movies they watch, so as to achieve better viewing effect. In addition, a large part of film and television content also provides 4K resolution options and Dolby pro logic switches, which brings users a better viewing experience. ?

In order to realize a simple and quick search experience, cool open System 8 provides a global search, that is, the three platforms mentioned above, Kiwi, NewTV Aurora and Mango TV, can all be searched in the system search box. Kiwi and NewTV Aurora have basically covered popular movies, TV series and animations, while Mango TV has the blessing of Hunan Satellite TV's solo variety show. In the search for film and television works, cool open system 8 provides a combination condition of classification and screening to help users find the corresponding viewing content more quickly. This setting satisfies the user's fuzzy search for the movie name and the conditional search for the movie range. For example, if you want to watch 202 1 comedies in the United States, you only need to check the corresponding conditions in the search filter, which is very fast.

Cool open System 8 also has a powerful AI voice assistant, which supports full-time AI voice control. Whether it's looking for movies, listening to songs, weather, etc. This is not a problem. Combined with Baidu's AI platform, in the voice environment, a series of precise control can be carried out on TV just by speaking voice commands. The editor demonstrated the voice control of cool open system 8 through video. From the video, the editor shouted voice commands, cool open system 8? AI voice assistant quickly recognizes and then executes voice commands, such as finding movies, TV series and songs, which will respond quickly and give relevant search results immediately, and the overall operation experience is smooth. ?

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Mouth sound control

Now the content service platform is becoming more and more professional, and the content brand effect is getting stronger and stronger. With the acceleration of hardware upgrade and better experience, Internet TV can support high-standard content such as 3D, Dolby, 4K and HDR, which can better meet the needs of smart family life. Generally speaking, cool open system 8 has been able to meet the diverse viewing needs of users in terms of content resources. In addition to rich film and television resources, there are diversified services such as education, games and shopping. Also connected to the cheese video to create a light knowledge user community and connect the ideal life with short videos.

Summary: Based on the "unbounded space" of cool open system 8, it can be compatible with different screens and can control all smart devices, regardless of time and place. With the maturity of content ecology and content operation, users' needs are met immediately and accurately, which not only enhances the happiness of each family, but also boosts the individual happiness of each family member.

Member mechanism

The membership system of cool open System 8 includes three sections: task, sign-in activity and gold coin mall, which provides users with a mechanism to earn gold coins and promote membership. Cool open system 8 provides a fancy way to upgrade for users. Gold coin is the virtual currency of cool open system platform. It can be exchanged for goods, rights and interests, VIP of movies and TV in Gold Coin Mall by doing tasks and signing in daily, so as to realize the participation of value contributors in value sharing and promote the formation of users' long-term value.

In addition to the rewards of gold coin convertible substances, users can also obtain growth value through tasks, activities and consumption. After upgrading the membership level, you can get the corresponding medals, and different levels correspond to different benefits and rights. User-specific rights and interests include service rights and interests such as upgrade package, shopping grade discount, intelligent customer service and exclusive discount. The higher the membership level, the more benefits you enjoy.

Summary: cool open System 8 evaluates the promotion of members through multi-dimensional behaviors and rights, which makes users become active and sticky, and at the same time, it can promote the consumption behavior of shopping, platform members and third-party membership cards in the process of member promotion.

Flow guidance

Cool open System 8 has a variety of traffic exposure forms, which can preheat topics, create momentum, form effective guidance and so on through various resources. Moreover, the traffic exposure position is fully linked with online, offline, living room and outdoor, and organically combined to realize the 1+ 1 >: 2 exposure benefit, and realize accurate brand exposure for the brand.

In addition, three technologies of cool open system 8 (family-centered data system, user engine, large-scale and refined crowd technology) have been added. Make it achieve accurate content push, so that users interested in the latest drama can capture it in time. In this way, OTT operators and head content providers join hands to let users see better TV dramas through all-round momentum guidance and mutual cooperation.

More than that, the progress of science and technology has brought changes in all fields of life, the user's usage scenes tend to be fragmented, and the relationship between small screens is gradually close. Multi-screen advertising with large screen and small screen can realize the linkage of different scenes, such as full-screen coverage across terminals such as tablets and mobile phones, and enhance the advertising effect.

service ability

In order to better understand users, cool open System 8 incorporates three technologies: family-centered data system, user engine, large-scale and refined crowd technology. In this way, we can analyze the user's habit of using the screen at home, family interests, family cultural concepts and other factors.

The application of user engine, large-scale and refined crowd technology can broaden the depth and breadth of cool open system 8' s understanding of users. The user engine integrates the information of different families and users into a knowledge map engine, and at the same time, it combines scene habits and users' long-term and short-term interest preferences to assist the deep learning model, which shortens the distance between users and machines, promotes the real-time transmission of effective information, and enhances users' viewing experience. In addition, the large-scale and refined crowd technology is to establish a user-specific data storage area through a large number of computing power and refined operational capabilities, so that users' viewing preferences and interests in using different TVs can be continued.

? ? Evaluation summary

Cool open system 8 breaks the traditional living room space limitation, integrates functions on a TV screen, creates an open application ecology, gives users the right to choose, and shortens the waiting time of users in the selection process through immersive video stream, card information stream and negative screen design.

The efficient connection between content and users is realized through waterfall stream and video stream, and global search provides comprehensive and accurate search feedback. These settings will affect the user's experience of accessing content directly.

Further integrate Internet thinking into traditional TV operation thinking to realize large screen and short video. By connecting cheese videos, we will create a light knowledge user community, connect ideal life with short videos, and present personalized content for millions of families through large-screen accurate data and scene recommendation technology. Cool open system integrates platforms such as iQiyi, Tencent, Youku, Mango TV, Sohu Video, PPTV, 4K Garden and Bi Li Bi Li. In addition, it also provides information, long video movies, short video movies, social, e-commerce, health, entertainment, learning, parent-child services and other rich content and services.

Outstanding performance in artificial intelligence, smart home and other fields, and can constantly update iterations. Through one-click networking, you can easily access and control various peripheral accessories of the Internet of Things. Let users enjoy many conveniences brought by intelligent technology in the big screen ecology.

The three technologies of cool open system support a variety of application scenarios, which integrate the capabilities of cool open system, data center and computing center, and also realize the combination of AI technology and user operation. It brings a brand-new TV experience to users and a brand-new experience to the living room.

Cool open system has been with users for many years. As a witness, participant and leader of the rapid rise of OTT industry, cool open Science and Technology firmly grasps the opportunity of market change and provides users with diversified content services.