First, what are you investigating? We should have a clear understanding of this problem. What kind of data support do you want to provide for this survey? Don't be vague
2. Draw up the title of the questionnaire.
The topic of the questionnaire is the first thing you see, and it can also affect your perception most. The title is clearly set so that people can know what it is at a glance. If the title is vague, people don't even know what it is used for, let alone click in to fill in the information. Finally, the title setting should focus on keywords and the meaning to be expressed should be clear.
3. The topic setting of the questionnaire
The topic setting can be said to be the core of the whole questionnaire survey. Is it an objective question or a subjective question? Is it multiple choice or multiple choice? Is the number of questions ten or twenty? ..... these are the key points to think about!
The overall question setting should focus on the theme of the whole questionnaire, do not deviate from this scope, stick to the center, and do not ask useless questions.
Try to have fewer open-ended questions, which will greatly reduce the positive feeling of everyone's participation. Questions and answers should be clear and don't make people feel ambiguous.
4. The answer setting of the questionnaire
When you ask a question again, think about the setting of the answer. The deviation between each answer is very important, which is the point!
Neither the answer nor the setting of questions can be induced, ensuring that every answer is fair. 5. Style design of the questionnaire.
When the overall questionnaire survey is completed, we can start to consider the problem of style design.
Considering many factors such as industry, brand, questionnaire type, subject direction, survey group and so on, the appropriate questionnaire style is designed.
6. Small-scale pre-investigation
If you want to be safer, you can consider adding this step, that is, when the survey is officially started, conduct a small-scale pre-survey and then summarize the feedback, so that the questionnaire will definitely be perfect.
7. The questionnaire survey officially started.
After all the previous steps are completed, the questionnaire survey is officially released.