International Taifeng Holdings Limited ("Taifeng" or "Company")
, HKEx's listing number is 873). Its subsidiaries are Shandong Taifeng Textile Co., Ltd. and Shanghai Taifeng Household Textiles Co., Ltd. (together with their subsidiaries, collectively referred to as the "Group"). Founded in 200 1, the production base is located in Laiwu City, Shandong Province. Is a large-scale enterprise mainly engaged in the production and sales of bedding and high-quality yarn.
The business scale of the Group is huge, giving full play to the advantages of economies of scale.
Taifeng bedclothes business
On the other hand, the group is the eighth largest bedding supplier in China, with 400 sewing machines and an annual output of more than 6,543,800 sets of bedding.
In terms of cotton yarn, the Group is also one of the few large manufacturers that can produce high count yarn in China and the fourth largest producer of high count yarn and fine count yarn in China.
The Group has six spinning workshops, and the existing ring spinning equipment reaches 450,000 spindles, including Swiss Rieter comber, Italian Guan Mingsheng automatic winder and other international advanced equipment, with an annual production of more than 30,000 tons of cotton yarn.
Based on the group's strong technical force, the group has the honor to become a high-quality supplier designated by many well-known brand enterprises at home and abroad.
The group has the technology development center of key enterprises in Shandong Province and a research and development team of about 65,438+000 people, and is committed to product research and development, making products more refined.
The direction of quality and brand.
Taifeng bedding series has reached more than 1000, and more than 20 kinds of cotton yarn products have been developed.
In addition, the Group pays attention to quality control, and its testing methods are advanced and perfect.
For this reason, the trademark of "Taifeng" of the Group was awarded "China Famous Trademark" by the State Administration for Industry and Commerce, and the bedding products of "Taifeng" brand were awarded the national product quality exemption certificate.
The group's bedding and cotton yarn products were awarded the title of "Shandong Famous Brand Products", and the group's combed yarn was also recognized as "China Famous Brand" by AQSIQ.
The group passed the ISO900 1:2000 quality system certification and won the "Shandong Quality Management Award".
Taifeng bedding business has a strong distribution network, with more than 130 stores or counters nationwide selling its bedding products, covering 19 provinces and cities.
In view of the huge development potential of domestic bedding, the Group will continue to expand its sales network, and establish and develop our bedding brand more effectively through cooperation with Kang Bai Group, a well-known healthy bedding and distributor with more than 2,000 franchise stores in China.
Mianshi bedding four-piece set is a set consisting of sheets and pillowcases. Bright colors, fashionable and generous styles, and good affinity with the skin, even if it is close to the skin, it will not irritate the skin. It is a must-have item for home life.
Cotton poetry bedding four-piece set is mainly made of high quality cotton material, and the production origin is in Yiwu, Zhejiang, with specifications of 200230/220240cm, and the single-piece packing specifications are 50 sets/piece.
The four-piece cotton poetic bedding has a good effect, and the fabric is comfortable and soft.
Market analysis of household textiles
In recent years, the annual output value of China's home textile industry has reached 654 billion yuan, with a growth rate as high as 20%, which is twice the growth rate of GDP.
Therefore, the home textile industry has become one of the high-growth industries in China.
1. According to the survey of China Household Textile Industry Association, the per capita textile consumption in China is 27% lower than the world average, but the textile output in China accounts for less than 50% of the total textile output in developed countries, so the textile industry in China has broad prospects.
2. The home textile industry is closely related to the development of the real estate industry.
In recent years, with the improvement of housing conditions in various places, the consumption of home improvement is increasing rapidly at the rate of 15% per year. It is estimated that the number of home improvement projects in China will exceed 2 trillion in 20 10, which also drives the soaring consumption of home textiles.
3. Since 2006, the number of married people in China has greatly increased, with10 million couples every year. According to the age distribution of the population, this situation will continue for several years.
This alone has brought 20 billion wedding home textile products market capacity to the home textile market.
The prosperity of tourism also promotes the development of home textile industry. The rapid growth of the number of hotels in China directly drives the growth of home textile sales.
The sales of home textile gifts of gift companies are increasing, reaching about 20%-30%, and it is still increasing year by year.
It can be seen that in the next few years, home textiles will become another pillar of the textile industry like clothing.
Joining advantage
R&D design
There are more than 180 professional excellent R&D personnel, and their R&D ability is among the best in the same industry.
product quality
It has passed the international quality system certification for many times and won the honorary title of China well-known trademark.
Careful market analysis and guidance
Taifeng will send professional sales staff to conduct site selection and site selection evaluation of field stores.
Standard image design support
The company's designers will design images for franchisees free of charge, forming a unified and complete visual identification system.
Intimate training support
The marketing department of the company will provide professional pre-opening training, in-store training and irregular on-site system training.
Professional market planning
The marketing department of the company will provide a series of nanny services such as free supervision, exhibition, pre-planning of promotional activities and follow-up support during the activities for a long time.
Fast and free logistics distribution
The logistics department of the company provides free logistics and distribution services for all regions of the country, and implements strict order management procedures to ensure the rapid and efficient circulation of goods and meet the order demand of the first-line market.
* * * Enjoy information support.
The company will introduce a professional terminal ERP information management system to realize networking and information transmission with terminal customers, and truly ensure that the internal and external information of the company can be shared with customer systems in the first time.
Free exchange system
The company will implement the 100% exchange system, which will greatly reduce the investment risk of franchisees.
overwhelm
According to the completion of indicators, the company will give a certain percentage of rebates.
Strong advertising support
The company will hire celebrity spokespersons to put advertisements in major media all over the country, which will greatly enhance brand awareness.
Taifeng Home Textiles' strong wealth support makes business worry-free and easy to make money.
attachment bracket
1. training support: the headquarters provides agent training, copywriting planning, business negotiation and human resources.
Second, supply channels: ensure smooth supply channels for products and steady and steady product technology.
Third, inventory supply: a strong and secure inventory supply.
Eliminate the worries of agents and dealers and ensure that there is no out-of-stock phenomenon.
4. Rebate policy: guarantee sales rebate, implement cumulative purchase reward system, and pay dividends in various forms at the end of the year (such as travel, cash, courses, etc.). ) to ensure the profit of every product promoter.
Verb (abbreviation of verb) risk support: all distributors and agents of product promotion do not need to bear any risks, and the headquarters fully supports the agents.
6. Management support: brand management, financial management, logistics management, risk early warning and other related support.
Seven. Think tank support: in the process of product promotion and marketing, if the dealer can't solve or control it, the headquarters will send someone to solve it in time.
The franchise policy includes store sales: directly setting up silk product counters in existing stores to increase consumers' choices after entering the store, which can immediately increase business income.
At the same time, the original commercial products and silk products enjoy each other and promote each other, making it difficult for you to make money! All storefronts can be used, such as shopping malls, supermarket counters, clothing stores, cosmetics stores, jewelry stores, home stores and so on.
Company product distribution logistics support, exquisite product album, guarantee after-sales service, full training support.
Group buying business: Taifeng home textile products are rich in variety and affordable, and the scope of group buying business is extremely extensive. Local hotel bedding, corporate welfare, student dormitory, business celebration gifts, conference promotional gifts, etc. Formed a rigid demand for Yubo home textile group purchase business. The headquarters has many years of experience in home textile group buying business, cooperates with agents to buy product samples and exquisite product brochures, ensures after-sales service, and provides training guidance throughout the process, so that you can easily enjoy the rich profits brought by group buying business.
Mobile operation: set up a mobile operation in the local densely populated business district (such as shopping malls, supermarkets, bazaars, schools, large residential areas, etc.). ), and use the super popularity of the business circle to start selling at zero cost and zero investment.
Wherever people are popular, they go there with a small number of samples. The company is equipped with exquisite product manuals and full training and guidance.
With the good brand image and attractive and cost-effective products, Taifeng Home Textiles will surely form a buying tide and easily increase its wealth every day.
No-store sales: Any natural person who meets the conditions for joining Taifeng can join Taifeng's "Zero-risk Rapid Enrichment Plan" to rapidly increase personal wealth.
As long as a small number of products are purchased as samples, the company can start to use its own interpersonal network to achieve sales with exquisite product brochures.
As the saying goes, it is foreseeable that with the good brand image, excellent product quality and attractive product price of Taifeng Home Textiles, and the interpersonal communication effect, it can quickly carry out business in the local area.
The company's strong product distribution logistics support, guarantee after-sales service, full training support and rapid wealth appreciation are actually as simple as that!
Joining conditions Taifeng Home Textiles Agent applies for cooperation conditions 1. Have a certain awareness and loyalty to Taifeng home textile brand and its products, and the business philosophy can be highly consistent with the company; Second, honesty and trustworthiness, determination and confidence in long-term development with the company; Third, have successful sales experience and a certain strategic vision; Fourth, have a high sense of responsibility and enthusiasm for the business, take the company's development and business ideas as the benchmark, and can accept the company's guidance.
5. A natural person or enterprise legal person who can bear civil liability independently.
Brand honor: 20 12
20 1 1-20 12 China Best Quality Award for Home Textiles.
Shandong famous brand products _ "Taifeng" brand bedding
20 1 1 year
National Textile Industry Model Worker Title-Executive Director Liu Chunwei
20 1 1 Top Ten Fashion Bedclothes -20 1 1 Romantic Dependence of New Products in Spring and Summer
Lv Dong. 20 1 1 the most potential enterprise in China economy.
Green movement. 20 1 1 Chairman Liu Qingping, Top Ten Economic Leaders in China
Top three in the first national key industrial industry "20 10 cotton and chemical fiber textile industry-top ten in sales"
20 10 year
The Third Prize of Scientific and Technological Progress of China Textile Association-"Taifeng" brand bedding
The second prize of Golden Bridge Award in Technology Market of Shandong Science and Technology Department-"Taifeng" brand bedding
"Zhang Qian Cup" 20 10 China International Household Textile Design Competition Excellence Award-"Taifeng" brand bedding
"Excellent Award of Yarn-dyed Yarn"-"Taifeng" brand combed cotton yarn
20 10 Shandong Marketing Innovation Award
Product picture: Product picture Brand introduction Taifeng Textile Group was founded in 1987, formerly Laiwu No.2 Cotton Mill. 200 1 taifeng textile group co., ltd was established, including Shandong taifeng textile co., ltd, Laiwu taifeng textile co., ltd and hong kong home textile co., ltd.
The company has passed ISO9000, ISO 14000, OHSAS 18000 international management system and oeko-texstandard 100 EU eco-textile certification, and has the right of self-export and the right of "two yarns and two fabrics".
At the same time, the company has its own bonded warehouse, which is an AA-level export enterprise of China Customs and a national first-class export production enterprise.
After 20 years of development, Taifeng Textile Group has developed into a large textile enterprise group integrating spinning, dyeing, weaving, home textiles, thermoelectric and building materials, and has set up branches in Beijing, Shanghai, Guangzhou, Shenzhen, Hong Kong and Australia. By the end of 2006, the total assets of the group were 654.38+580 million yuan, and there were 6,300 employees.
Taifeng Group attaches great importance to scientific and technological investment and innovation, adheres to the guiding principle of "high starting point introduction, high-level development and high-efficiency development", and has introduced advanced production equipment such as automatic winder, sizing machine, warping machine, air-jet loom, jacquard machine and home textile production line from Italy, Germany, Switzerland, France and Britain.
The company has 600,000 ring spinning spindles, 680 ultra-wide electronic jacquard machines, 420 rapier looms and 65,438+0,000 flat sewing machines. The annual output is 70,000 tons of cotton yarn, 60 million meters of grey cloth and 9 million pieces/set of bedding.
On 200 1, the group established its own professional technology center, established multilateral technical cooperation relations with Fudan University, Qingdao University, Donghua University and other institutions of higher learning and scientific research institutions, and hired many professional celebrities such as Mei, an academician of China Academy of Engineering, to serve as the company's technical consultants all the year round.
It is the core power to promote the group's technological progress.
The Group attaches great importance to the research and development of new products, spending more than 5.0% of its annual sales revenue on research and development, and has successively developed and produced more than 250 new products in 2/kloc-0 series, filling many gaps in Shandong and the textile industry.
Among them, the new product 15 won the "National Key New Product", four new products won the "Shandong Science and Technology Progress Award", two new products were listed in the "National Torch Plan Project", and the new processes such as 12 Tencel fiber, fine denier fiber and new size replacing PVA passed the provincial and national group appraisal.
"China Famous Trademark", "National Inspection Exemption", ... every honor will push Taifeng people to climb new heights.
Taifeng, a national high-tech enterprise, has a key technology center in Shandong Province, spinning 450,000 spindles on ring, and can produce more than 30,000 tons of pure cotton, polyester cotton and various fiber blended yarns. Technical equipment is at the first-class level in the same industry in China, with international advanced testing instruments, perfect technology research and development system, advanced research and development means and strong technological innovation ability, which has realized the extraordinary and leap-forward development of combining enterprise scale with technological progress.
Taifeng Yarn Taifeng is one of the largest producers of high count combed yarn in China. Based on high quality, high added value and high technology content, Taifeng strives to create a fine image and realize the steady development and high market share of fine products.
High-level introduction, high-level development and efficient development of technical equipment.
Taifeng vigorously develops and upgrades the textile technology level, and constantly carries out technical transformation, so that the production equipment capacity, technical means and process level of the enterprise occupy an advanced position in the industry.
R&D Taifeng attaches great importance to the R&D and innovation of technology and products, and uses resources such as technology, products, information, talents and equipment to provide strong technical support for enterprise development and enhance the market competitiveness and development potential of products.
Quality inspection Taifeng adheres to the development path of quality and efficiency, takes the high quality of products as the basis of high efficiency, and establishes a strict and efficient quality system, so that every product with Taifeng logo becomes a symbol of excellent quality and exquisite craftsmanship.