Current location - Training Enrollment Network - Education and training - Catalogue of commercial illustrations-how to write illustrations?
Catalogue of commercial illustrations-how to write illustrations?
What books are there about color illustrations? Fantasy CG: Ten Creative Performance Lessons for Illustrators Author: He Editor-in-Chief Pages: 235 Press: Chemical Industry Press Date: 2009.5438+0 Introduction: This book gives readers a detailed explanation of nine classic original cases, so as to master how to create illustrations, how to collect materials and how to use them reasonably. The author of this book has long been focusing on how to create illustrations better with Painter. Through the study of this book, readers can understand that it is superior to Photoshop in some aspects, and they can also master how to use modern digital painting software to make various views. View related classification results: All-> Art->; Painting Catalogue: Modern Illustrator, Illustrator and Illustrator Software Page 65438 +0 Digital Illustrator's Equipment Consideration Page 3 Digital Illustrator's Creative Performance Page 6 More ... "PainterX Classic Case of Commercial Illustrator" Author: Zhou Weiwei Editor-in-Chief Page: 366 Press: Ordnance Industry Press Publication Date: 2009.05438+0 Introduction: This book is divided into 3 articles. View related classification results: All-> Industrial technology->; Catalogue of automation technology and computer technology: 1 painter rx and commercial illustration Chapter 1 Basic knowledge of commercial illustration Page 1 Concept of commercial illustration Page 2 More ... Author: Yue Fei Edited Pages: 72 Press: Tongji University Press This book is divided into five chapters, namely, introduction to advertising illustration, performance analysis, painting techniques and practical training. The book is illustrated and easy to understand, based on a concise theoretical overview, to stimulate students' hands-on drawing ability and juice execution; And analyze the characteristics and types of advertising illustration cartoons to help students approach the professional field of advertising illustration with live ammunition. This book can be used as a professional basic course textbook for undergraduates and vocational college students majoring in advertising design and art design, as well as a training textbook for various advertising majors, and it is also a mentor and friend for illustrators. "I am an illustrator PhotoshopCS4 Illustrator World" Author: Gao Ping Edited Pages: 280 Press: Science Press Date: March 2009 Introduction: This book is divided into five chapters, starting from the basic theory of illustration, and then starting from the perspectives of hand-drawn foundation, watercolor style, Chinese painting style, vector style, picture book style, binding style and marker style; From the subject matter, this book takes the most basic still life as the basis of painting, and introduces the basic knowledge of painting with examples, including flower sketch, ink painting, mouse drawing rigorous UI design renderings, and room viewing related classification results: all-> Industrial technology->; Automation technology, computer technology "Hand-painted Pop Illustrations Collection" Author: Cong Bin, Bi Chao Edited by Drawing Pages: 1 19 Press: Liaoning Science and Technology Press Publication Date: February 2009 Introduction: "Hand-painted Pop Illustrations Collection" Op-Pop secret series, including people, animals, plants, daily necessities, food and pictures. View related classification results: All-> Art->; Arts and Crafts "Aesthetic Illustration Techniques Accelerated (Color Printing)" Author: Yang Binbin Editor Page: 122 Press: People's Posts and Telecommunications Press Date: June 2009 Introduction: This book is a professional course focusing on aesthetic illustration drawing techniques. This book is divided into seven chapters. The first chapter is tools, which introduces the basic methods and skills of drawing with IllustratorCS and PhotoshopCS. The second chapter is the basic chapter of characters, explaining the dynamic structure and drawing method of faces, eyebrows, eyes, nose, mouth, hair, hands, feet and body. The third chapter is the role promotion chapter, which tells the characteristics and drawing methods of girls, sexy and glamorous, cute Q version, double or multi-person combination roles; The fourth chapter is clothing, focusing on the clothing characteristics and expression techniques of aesthetic illustrators; The fifth chapter is the background, which tells the drawing methods of pattern background, dream background, natural background and the relationship between background and characters. The sixth chapter is style, which expounds the characteristics and drawing methods of quiet and warm style, fashion trend style, gorgeous and bright style and leisure sketch style; The seventh chapter is color, explaining the meaning of color, color visual psychology, color scheme, color contrast law, color harmony law, color harmony principle, color mode, color and printing, illustration color matching skills and other illustration color knowledge. View related classification results: All-> Art->; Drawing "Illustration Art" more similar books (2) Author: Xu Haiou Edited Pages: 14 1 Press: Suzhou University Press Date: March 2009 Introduction: This book is divided into six chapters, including: the concept of illustration; Types of illustrations; The manifestation of illustration art; Illustration foundation; Picture book illustration creation; Appreciation of illustrations. View related classification results: All-> Art->; Painting "Illustration Techniques" Author: Du Chunxiu Edited Pages: 78 Publishing House: People's Fine Arts Publishing House Publication Time: February 2009 Introduction: The contents included in this book include the history of illustration: the history of book illustration, the appreciation of contemporary China book illustration, the appreciation of contemporary western book illustration, the history of commercial illustration, and the history of children's book illustration; Modern illustration: picture books, book illustrations and commercial illustrations; Illustration foundation; Illustration skills, etc. View related classification results: All-> Art->; Painting "Drawing with Pen, Illustration Design Expression Techniques 123" Author: Chiwo Editor-in-Chief Pages: 172 Press: Chemical Industry Press Publication Date: June 2009 Introduction: This book explains the methods of drawing illustrations by using traditional techniques such as Chinese painting, oil painting, watercolor, printmaking and sketching in a simple way in the form of cases. This is helpful for illustrators and beginners to understand the connection and difference between illustration and traditional painting, and can also be used as a guide for professional illustrators in choosing illustration styles. At the same time, the experience of illustration between words is my personal experience in this industry for many years. As long as you look carefully, you can see the relevant classification results for illustration at the beginning: all-& gt;; Art->; Drawing "Illustrated Edition of Selected Grimm's Fairy Tales in Chinese and English" Author: (Germany) The original page number of Grimm Brothers: 345 Press: China Water Resources and Hydropower Publishing House Publication date: June 2009 Introduction: This book selects 40 widely circulated and deeply loved fairy tales from the Complete Works of Grimm's Fairy Tales, and refers to the better translations recognized in the world and the Chinese versions in various languages to achieve English-Chinese comparison. The collection of these two versions provides a reference model for friends who like Grimm's fairy tales to learn and appreciate, for English learners to learn to use elegant English, and for translators to learn translation. View related classification results: All-> Language and writing-> Commonly used foreign language "Super Realistic Vector Illustration" Author: Lu Ruijin, Zheng Page: 164 Publishing House: Zhejiang People's Fine Arts Publishing House Date: June 2009 Introduction: Realistic vector illustration is widely used in graphic design, but it is quite difficult to master because of its complicated drawing technology. After ten years of practice and study, the author of this book has created a set of surreal vector illustration technology which is simple, novel, effective and amazing. Through the study of this book, all learners can easily master this skill and become masters of surreal vector illustration. If you are a graphic designer, you should learn this skill well. I believe it will be of great help to your work and make you stand out in this highly competitive industry. CorelDRAW 12 Classic Illustration Author: Longteng Visual Edited Pages: 264 Press: People's Posts and Telecommunications Press Date: 2008 View related classification results: all-& gt;; Industrial technology->; Catalogue of Automation Technology and Computer Technology: Chapter 1 Illustration Role Drawing Techniques Page 1 .3 Modern Cartoon Illustrator Role Design Page 19 Beautiful Girl Illustrator Page 9.3 Paper-plastic Picture Effect Illustration Page 234 More ... "Dynamic CG: Illustrator Design in Classical Style" Industrial technology->; Automation technology, computer technology "German New Media Illustration Course Ⅱ" Author: (Germany) Rheinhardt Shu Ci Schiffler Page 255 Press: Hunan Fine Arts Publishing House Date: 2008 Introduction: This is an informative book of two illustration books in the series "German New Media Illustration Course" published by Hunan Fine Arts Publishing House. Led by Professor Shu Ci Siffre from HAW, Germany, he showed his first-class illustration works and creative schemes, many of which won prizes in Germany and internationally or were officially published by major publishing houses in Germany and France. The works selected in the book pay attention to artistry and hand-painted sensibility and warmth. View related classification results: All-> Art->; Painting "German New Media Illustration Course Ⅰ" Author: (Germany) Pierre Monktassel Page 255 Press: Hunan Fine Arts Publishing House Date: 2008 Introduction: These are two illustration fantasy books in the series of "German New Media Illustration Course" published by Hunan Fine Arts Publishing House. Led by Professor Monktassel from HAW, Germany, he showed his first-class illustration works and creative schemes, many of which won prizes in Germany and internationally or were officially published by major publishing houses in Germany and France. In the screening work, this book pays special attention to artistry, and there are basically no all-digital cold illustrations, but more attention is paid to hand-painted sensibility and warmth. View related classification results: All-> Art->; Catalogue of paintings: page 28 of free illustrations, page 86 of picture book illustrations and sketches, page 176, and more ... "Illustrator Illustration Design Step by Step" Author: Zhang Xiaowen Edited Pages: 3 14 Press: China Railway Press Publication Date: 2008 Introduction: Illustrator is the most popular graphic drawing major at present. This book is an introductory book to guide beginners to quickly master the drawing method of Illustrator. The basic knowledge, usage and operation steps of Illustrator are introduced in detail, and a large number of examples are provided to consolidate the learning effect. View related classification results: All-> Industrial technology->; Catalogue of Automation Technology and Computer Technology: 3.4 Case Production-Illustration Design Page 105 "The Latest International Illustration for Children's Books" Author: (English) Martin Salisbury Page 160 Press: China Youth Publishing House Date: 2008 Introduction: This book was written by Martin Salisbury, a British illustrator with more than 20 years of painting experience. By introducing the works of 36 famous children's book-inserting artists around the world, this paper shows readers a brand-new world of children's book-inserting with different styles. The book divides illustrations into four categories: picture books and cardboard books, letters and word games and new things, older children and humanities and social sciences. The excellent illustrations by the masters allow readers to truly appreciate the artistic value of the illustrations beyond the age level while enjoying the visual enjoyment. This book can be used as an introductory reading for understanding the art of illustration, and can also be used for illustration appreciation and research. View related classification results: All-> Art->; Painting "Business Illustration Course" Author: Liu Sanjian, Xing Gangxia Page number: 1 18 Press: Higher Education Press Date: 2008 Introduction: Illustration should not bring life into the picture like a mirror, and different artistic means in illustration have different contents and forms. Illustration enables us to cultivate and have a pair of eyes that can perceive formal beauty, so as to find the source of creation from ancient and modern China and foreign countries and from the surrounding life, and to refine and sublimate the visual resources of beauty from the ordinary. Learning the expression method of illustration is the main way for art students to move from painting to design. After studying basic courses such as painting and design, students can use the law of formal beauty more freely, from passive to active, from bondage to freedom, from one-way fixed thinking to multi-directional divergent thinking, from simple, mechanical and negative expression to rich, flexible and positive expression. So as to establish a good attitude towards life, work style, world outlook and way of thinking for students, and it is more convenient to stimulate students' learning potential, interest and enthusiasm, so that they can master the learning methods of illustration as soon as possible. View related classification results: All-> Art->; Catalogue of Arts and Crafts: Chapter 1 Introduction to Illustration 1 Page 1 Definition of Illustration Page 3 Development of Illustration Page 7 More ... "Illustrator Kaleidoscope" Author: Li Yong, Wu Yahui, Wang Meixin Page 88 Publishing House: Fujian Fine Arts Publishing House Publication Date: 2008 Introduction: There are many kinds of hand-drawn pop illustrations, whether it is comics, Chinese painting or Wang Meixin. Starting from the applicability of illustrations, the convenience and operability of tools, this book introduces several POP illustrations that are most commonly used and easy to master with common tools. View related classification results: All-> Art->; Catalogue of Arts and Crafts: Drawing Skills and Steps of Marker Illustration Page 8 Drawing Skills and Steps of Colored Pen Illustration Page 10 Chapter 3 Illustration of Hand-painted Pop Illustration Appendix Page 1 1 There are four main types of illustrations:

1, according to market positioning: vector fashion, young comics, realistic aesthetics, Han Man illustration, concept setting and so on.

2, according to the production methods: hand-painted, vector, commercial, cutting-edge (2D plane, UI design, 3D), pixel.

3. According to the illustration style, it can be divided into Japanese cartoon illustration, European and American illustration, Hong Kong illustration, Korean game illustration, and Taiwan Province romance novel cover illustration (due to various styles, only a simple classification is made).

In addition, there are many styles abroad, such as hand-origami, cloth pattern, etc.

Extended data:

The expression of illustrations:

Illustrations show the image of the product itself, a certain part of the product, the product to be used, the product in use, the product under test and control, the distinctive features of the product, the benefits that can be obtained by using the product, the possible consequences of not using the product, testimony legends and so on. There are three main methods of expression: photography illustration, painting illustration (including realism, pure abstraction, new figuration, comics, graphics, etc. ) and three-dimensional illustrations.

Photographic illustration is the most commonly used illustration, because ordinary consumers think that photos are true and reliable and can objectively represent products. As a poster advertisement, the biggest difference between photographic illustration and general artistic photography is that it tries to express the characteristics of goods and expand the realism of products, while artistic photography tends to weaken some real characteristics of the subject in pursuit of a certain artistic conception.

As a photographic illustration of poster advertisement, it is best to shoot with 120 single lens reflex camera. According to the requirements of different subjects, some commonly used lenses are needed, such as wide-angle lens, telephoto lens, macro lens and close-up lens. Photographic illustrations of posters generally use color reversal films to ensure the quality of printing and plate making.

References:

-Illustration

How to write an illustration design specification? How to write an illustration design specification? Should be more than 500 words ..... From the design intent, when it comes to the overall style, tell a story noun and explain the design principle of illustration in as much detail as possible. Illustration design mainly studies the style and application of illustrations. In this picture book, the modern applications of illustrations are classified. Due to the development of modern economy, the meaning of illustration no longer stays at the level of illustration, but has evolved into a tool and means for people to know and express the world. [1] Especially due to the development of printing technology, the field of illustration has made unprecedented progress, and the content and form of illustration also reflect artistry. People are no longer satisfied with the design of illustrations themselves, but are more pursuing the expression of individuality, including lovely illustrations, eccentric illustrations and sometimes ugly illustrations. Today's illustrations highlight the feeling of loveliness. It is precisely because of this lovely feeling that the style of illustration has been widely recognized in today's society. This is the main reason why people pay more and more attention to painting design, and it is also the main aspect of the research and analysis of this album. The classical illustration design of flowers shows that when you can't see this flower, it dies with you; When you look at this flower, you will know that the color of this flower is not in your heart. —— Wang Yangming's "Biography" Buddha said: On the other side of the flower, on the other side of the flower, there is only a mass of red, flowers have no leaves, leaves have no flowers, but they just miss each other but can't meet each other. In the afterlife, there will be faith, but there will be no unbelief. Years will be long, and there will be two identical flowers in the world. Looking back on the Millennium, a flower withers and a flower blooms. Whether it is the same flower or not should be left to future generations to judge. When you come into my eyes, like a flower reflected in the water, it is not a flower, its color is empty, and everything is red dust. Suddenly I feel like this unknown flower. A flower blooms and a flower falls. After all these years, no one asked. In fact, the landlord has many such poems to illustrate. At present, I am studying in the illustration school to write illustrations, and I have been thinking for a long time. As a result, the teacher said that it could be described by ancient poetry. I fossilized on the spot and had an anthropomorphic illustration. It better describes camellia, also known as camellia, foreign tea, Datura stramonium, late camellia, cold resistance and Toona sinensis. Color: red, pink, crimson, rose, purple, white, yellow stripes, etc. Flowering period: 1 1 month to February next year. Flower language: modesty, ideal love, virtue and loveliness. What is illustration design? Illustration is an image expressed by patterns, based on aesthetics and cuteness. Illustrations have many applications. In advertisements, magazines, brochures, posters, books, packaging and other graphic works, anything used for "explanation" can be counted as the category of illustration. There are many forms of illustration, such as figures, free form, realistic skills, black and white, color, materials, photos and computer production. As long as it is "graphics", it can be applied to the production of illustrations. Illustration is commonly known as illustration in China. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, public institutions, commodity packaging, film and television performance posters, corporate advertisements and even T-shirts, diaries and New Year cards. Drawing illustrations is somewhat subjective for the author and has the personality of free expression. Whether it is fantasy, exaggeration, humor, sensibility or symbolic emotions, you can freely express and deal with them. As an illustrator, you must complete the creative theme of joke advertisements and have a deeper understanding of things in order to create excellent illustrations. Since ancient times, painting illustrations have always been dominated by painters. With the expansion of design field, illustration skills are becoming more and more specialized, and now illustration work has long been held by specialized illustrators. Illustrators often draw illustrations for graphic designers or directly for newspapers, magazines and other media. They are generally professional illustrators or freelance artists, and have their own themes and painting styles like photographers. Professional sensitivity and desire for new situations and new tools make many of them start to use cg animation design tools to create illustrations. This brand-new photography technology has completely changed the creative concept of photographic optical imaging, taking digital graphics processing as the core, and is also called "darkroom photography". It blurs the boundaries between photographers, illustrators and graphic designers. Nowadays, as long as they are talented, they can complete all three tasks on the same computer. How to write the opening report of illustration graduation design? Here's an example for your reference: Three-dimensional ink painting "Bamboo Rhyme" Opening Report Title Description: Three-dimensional animation, also known as 3D animation, is a new technology with the development of computer software and hardware technology in recent years. Three-dimensional animation software first establishes a virtual world in the computer. Designers build models and scenes in this virtual three-dimensional world according to the shape and size of the objects to be represented, then set the motion trajectory of the model, the motion of the virtual camera and other animation parameters according to the requirements, and finally assign specific materials to the model, and light it as needed. When all this is done, the computer can automatically calculate and generate the final picture. At present, China 3D animation is in a new period. Three-dimensional animation originated from abroad, but the national is the world. Speaking of China, 3D animation must have its own national characteristics. The three-dimensional animation of American Disney can represent the development level of three-dimensional animation, but our animation can't be compared with it, but we have to make three-dimensional animation with our own cultural characteristics to make achievements. China has just staged a large-scale three-dimensional animation "Mobius Ring", known as the production team, with a production cost of 65.438+0.5 billion and hundreds of people. However, the current benefits and effects are not ideal. There are certainly many factors in this result. However, the most important and crucial factor has been ignored, that is, culture, and those with their own culture are gone. Became a soulless body, just an empty body that looks good but can't bear to see. Therefore, in my graduation project, I combined three-dimensional animation with traditional Chinese painting, and used three-dimensional technology to render "bamboo" into ink painting style, and then made it into animation. This quality, which has been endowed with indifference, lofty and integrity since ancient times in China, is the personality pursuit of many China literati. The main purpose of animation is to put bamboo in the rain and highlight the spiritual quality of bamboo through the performance of flowers and birds in the rain. Does the illustration have any meaning? Illustration is commonly known as illustration in China. Nowadays, commercial illustrations popular in foreign markets include publication illustrations, cartoon mascots, video and game art designs and advertising illustrations. In fact, in China, illustrations have spread all over print and electronic media, commercial places, the public, commodity packaging, film and television performance posters, advertisements and even T-shirts, diaries and New Year cards. Illustration application scope publications: illustrations used in book covers, book inner pages, book jackets, book content AIDS, etc. Including illustrations used by newspapers, magazines and other editors. Commercial publicity: advertising DD includes newspaper advertisements, magazine advertisements, signboards, posters, leaflets and illustrations used in TV advertisements. Business image design: commodity logo and image (mascot); Commodity packaging design; Packaging Design and Description Illustrated DD consumer guide, commodity description, manual, chart, catalogue, film and television multimedia: role and environment art setting or interface design in film and television drama, advertising film, network, etc. Game design: game promotion illustration, game character setting, scene setting animation, cartoon, cartoon animation original painting setting, cartoon design, cartoon design basically all commercial paintings can be counted as illustrations. The two types of illustration application are in the field of graphic design, and literary illustration and commercial illustration are the ones we contact most. Literary illustration-a visual art form that reproduces the plot of an article and embodies the spirit of literature. Commercial illustration-an image expression that conveys commodity information for products and integrates art and commerce. The illustrator gets the remuneration related to it, gives up the ownership of the work, and only retains the right of signature, which is a commercial transaction. What is commercial illustration? How to conceive? I used to be engaged in art training, but now I am engaged in illustration. One day, I let my students step on my website. The student asked me, "Teacher, what is illustration?" I was taken aback: dear, I studied art in science and should ask this question. Art undergraduates still have this question. Kuang is a sentient person. It seems necessary to mention it. Illustration, namely illustration and illustration. In ancient times, the original picture was the reason why the ancients made black and white woodcut prints. The ancients also thought that a book with several pictures was both beautiful and helpful for reading. The first illustrated book, a Buddhist sutra, a diamond sutra, I forgot the full name. Speaking of which, everyone is basically clear. In a narrow sense, illustrations are inserted into books to help reading, and modern printmaking specialty is derived from illustrations. With the continuous development of civilization, the continuous progress of science and technology, the deepening of human aesthetics and the continuous improvement of spiritual requirements, illustrations are constantly updating themselves under the impetus of generations of artists. Today's illustrations are indeed earth-shaking changes, although they are not completely different from the beginning. And integrated into all aspects of our lives, everywhere, closely related to the lives of the general public. Today, people in the industry basically divide illustrations into several categories. (1) Commercial fashion is mainly pictures made for commercial activities and advertising. Strong sense of consumption, fashionable and beautiful, can make products more cultural, more affinity with people, and provide more taste space for expanding the popularity of products. It is a popular promotion method in the current tide of returning to nature. For example, product packaging design illustrations, pictures of advertising posters and so on. (2) Publications mainly include pictures in publications, which is the original function of illustration, but the effect is more exquisite, beautiful and professional. With the coming of the era of reading pictures, readers demand higher quality books and easier reading. Then, with pictures in the book, readers will naturally be more inclined to buy and read, not to mention children's books. Illustrations are inevitable. No one will buy children's books without pictures, and even the children who buy them will not read them. Books, periodicals, newspapers, magazines, etc. Issued by the publishing house. There are traces of illustrations everywhere. This is a big category. (3) Everyone knows about animation and comics, but no one may tell you that it is also an illustration. Imagine a book, 500 words and a picture, and you can easily know that it is an illustration. If there is a picture of 50 words and a picture of every ten words, it will become a cartoon. That's it, comics go further, and a small deformation in character modeling is cartoon comics. Today's animation has become a big industry in the cultural industry chain. Its attributes are ultimately similar to illustrations, and now it has derived animation role setting and online game role setting. (4) The cutting-edge illustration class should be mentioned. It is novel and sharp, which shows that this category is avant-garde, self-centered, not necessarily popular, not necessarily beautiful, but a little cool in short. For the author, this is a real illustration, a real creation, something that can reflect himself. "This is my original, do you like it? I like it when you hold it. Don't say anything if you don't like it. I am original. " I said. Illustrations are still developing. Although there are some shortcomings, this paper briefly explains the definition of illustration. You actually live in the world of illustrations. In China, there is no mature illustration industry, so its space is huge and extensive. Shout with me: "Let the illustration industry take off from us!" How to get the graduation design manual of children's illustration? How to write my graduation thesis "Illustration Design of Girl Story Series-Character Design and Color Application of Illustration"? Please kneel for guidance! ! First, it depends on whether you are a man or a woman. Because men and women are different, they have different understandings of things. In particular, same-sex and opposite-sex views are different. Men find it charming and enchanting. Women basically think dancing is slutty. Secondly, if you want to paint by yourself, you should choose a good theme. For example, a good story should have a good plot. And a good picture reflects a plot in the story. This moment can make people daydream. Let people automatically turn a picture into a beautiful story. Then there is your choice of materials, depending on whether you want to go emotional or aesthetic. Aesthetic style can draw the realistic front of the characters. If you are emotional. Just draw the back of a girl. Personally, I will spend a pair of snowflakes on the ground and the north wind will blow. Han Mei stands proudly in the snow. Girl, turn your back on the picture and walk alone. The snow ahead is foggy, so I can't see clearly. There is nothing around the girl. You will wonder why this girl is like this. . . But as for what style, it depends on your mood. Can be painted cheerful, but also can make people feel sad. . .