Most of the cram schools are required by parents of children, and the names should be more in line with the eyes of adults. Personally, I think bookish names are more appropriate, such as "Bohan" and "Zhiyuan".
Give lz some suggestions: ① The attitude must be sincere, and it is best to write the time and content of counseling on a leaflet and send it to parents after school. ② In terms of price, it is not recommended to be too low or too high. Generally, it takes about one hour in primary school in 60 yuan and one hour in graduating class in 80 yuan. (3) Education should be kind to children, be polite, and care about their academic performance. The performance of each class should be conveyed to parents through contact books, and some students who improve their grades quickly should be rewarded and written on leaflets, such as "xx students won the first place in the class" and "xx students won the prestigious school".
Of course, the newly opened counseling institutions may not be well-known. You can take the way of "unconditional refund if you are dissatisfied for three times", or you can let your friend's children try classes, so that you can publicize and gradually expand your popularity.
I wish you better and better!