Almost every day, friends on WeChat recommend courses to me, some in groups and some in private letters.

I think you are the same.

I have to say, there are so many training courses now, and the supply exceeds the demand. How should we choose? Or do you have to listen to every class?

We must learn to choose! Because a person's time and energy are limited, you can't learn that after learning this. We assume that a person's ability can be quantified, which is true, but we lack a recognized standard of measurement, which is scored by 1- 100.

Suppose a person's initial ability is 60 points, some courses may improve your ability by 0. 1 minute every1hour, and some courses are 0.2 points and 0.3 points. Then studying for an hour and a month is very obviously different for people's promotion.

Of course, I just give a simple example. In fact, it is not so easy to quantify the value and ability of the course, but I think you have understood the importance of choice. Don't study just for class, it's a waste of your time and energy and a crime.

Undeniably, most trainers are circling money under the slogan of training and educating people, which is normal, because there are fewer people with unique skills and more people who want to make money. Few people are willing to calm down and practice their unique skills (not only time, but also talent, etc.) ), and most people are impetuous and want to make quick money.

To this end, I summed up four criteria for selecting training courses, hoping to inspire you.

1 Whether it is systematic and framed. If a training program can't connect and share 100 ways of doing business, it is meaningless. Because the trainer lacks a systematic thinking, a good training is a framework that is constantly refined, refined and gradually landed. Avenue to Jane, and then divergent, which is also in line with the brain's memory habits and thinking habits.

2 for your efficiency and inspiration rate. Two words are used here, efficiency and inspiration rate. It doesn't mean that the more famous the master class is, the better it is, nor does it mean that the course is more in-depth, but it is inspiring to you personally. This heuristic is a heuristic ratio with quantitative indicators.

Maybe every few paragraphs will have a feeling of shock, a feeling of inspiration, and some parts you have understood before. What we need is to find the most inspiring courses for ourselves, which is a roughly quantifiable indicator.

Don't expect to find a course that you don't know anything about, because then you should be ignorant to know nothing. Just look at what you don't know, how much you can learn in ten minutes, and how shocked you are. What is your score on the scale of 1- 100?

Don't reject a course casually, because you may miss an opportunity. Take 5- 10 minutes to check and test and see how effective and inspiring you are. I think everyone has put a lot of courses on the online disk, and my friends who follow me on the official WeChat account (official WeChat account: Bin Bin's essay) have also sent 10G quality marketing courses, so as to check and screen out their effective incentive rate.

For the new class, see if the introduction can impress you. I think most courses are for making money, and they are all related to human nature. No introduction can move you and attract you, so the course is probably the same.

Share my course selection method with you. I will eliminate all the packaged words and words, list all the real values, observe the previous cases and think about whether I can achieve it on my own. If so, what percentage can I achieve compared with their current resource conditions? I will consider whether to participate or not compared with whether the tuition is worth it.

Three methods instead of surgery. What is surgery? What is constantly changing is a form of expression. What is Tao? It is the underlying logic of society, the foundation of human nature and an unchangeable thing. The Internet age is changing very fast. Some people learn QQ group marketing today, Post Bar marketing tomorrow and WeChat marketing in two days. These are all iterative changes. What you have just learned will be out of date after a while. You are constantly learning things, but without practice, there will naturally be no results.

Therefore, learning Tao, not learning, is fundamental, most efficient, and most time-saving and labor-saving, otherwise you will always be learning, always learning. Of course, this is relative, not to say that you should not learn skills at all, because skills are a form of expression and a support point for landing, and landing will have results. The combination of Taoism and law is based on Taoism and supplemented by Taoism.

So how to distinguish Tao from art? Imagine whether this strategy and route is in line with the market ten years ago and whether it is practical, and whether it is in line with the market and practical ten years later. For example, human nature will not change much in 2000. This is the Tao, human nature is selfish, seeking advantages and avoiding disadvantages. For example, setting up a stall is a technology that was very practical ten years ago, but it is not so practical now. I think you probably understand the difference between Tao and surgery.

4. Practical training is greater than theoretical training. Now, it is an impetuous society. Everyone pursues quick results, but few people can settle down to study courses and strategies. More importantly, a good course is extracted from the accumulation and summary of thousands of times by others. How can it be completely absorbed at one time, and it is unlikely to be absorbed three or five times? Moreover, there will be various problems in actual combat, which must be corrected by teachers.

Therefore, it is difficult for a lecture training to have a good course absorption and actual combat effect. If a teacher brings a training project together, the gold content is much higher than that of the simple course listening training, because there will be various problems in the whole project training process, and the teacher can correct them in time. Many times, you will suddenly understand this strategy. In fact, you have a deeper understanding of strategy and a deeper quantification. You used to know 50 points, but now you know 70 points.

Finally, if you learn chicken blood successfully, then learn less, that is, the kind of course that you are very excited and have not learned anything after careful analysis. Because of the lack of practical strategies, just listening to the excitement and lack of correct action guidance will only make people impetuous and ambitious. Just encourage them when they are depressed. This is purely an incentive. I hope readers will not fall into the strange circle of success.