1.？ Practice training method: let sales staff practice and feel in a real environment, master skills and improve their business ability.

2.？ Theoretical explanation: based on theoretical knowledge, marketing practice and technical knowledge. Explain, discuss and communicate, and have a comprehensive and in-depth understanding of promotion skills.

3.？ Discussion method.

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Sales training skills:

1, an unavoidable problem.

Finding and solving problems is the best way to communicate with customers. In principle, there is no difference in the size of customers' problems, and salespeople should take them seriously.

2. Identify the problem.

Standard issues include quality, price, service and others. Salespeople should straighten out their ideas from customers' questions, summarize them quickly and reply one by one.

3. How to deal with unsolvable problems?

When encountering problems that can't be solved, salespeople need to be frank. Ask the customer to reach an understanding, report to the company and tell the customer the result as soon as possible. If the customer is not satisfied with the sales staff's work, the direct leader and the sales staff should pay a return visit to the customer and ease the relationship with the customer in time.

4, when there are many colleagues * * * with the role of division of labor.

Role segmentation: define the purpose of negotiation and distinguish primary and secondary roles according to the salesperson's own situation. Avoid repetition and conflict in interpretation.

Role change: In case the customer has questions or is not satisfied with the explanation, another salesperson can help explain from other angles and get back to the topic.

5, avoid heavy law light law.

No product can be perfect, and neither can a store. Salespeople need to instill in customers the idea that there will be shortcomings. As long as this shortcoming is harmless and does not affect the overall situation, anything can be broken. This method has a key point, that is, the sales staff should minimize the shortcomings of the products, and then emphasize other advantages of the store.