How to play the specific methods of community marketing?
Community can increase communication efficiency and link multiple members, which is convenient and efficient. More and more people choose to use communities for private domain management. There are tens of millions of bad communities, and good communities are scarce. Especially for a commercial community, it really takes a lot of effort to operate. So what problems do you usually encounter when running a community? Bian Xiao listed the products here for everyone. It is often difficult for users to manage communities. There are often communication problems that are difficult to deal with. It takes a long time to get to and from work. It is impossible to balance their work and life. How to run the community more efficiently? 0 1. Create a user profile. Users in the community have been added. Their WeChat needs to write down a customer's name, such as what they do, and then set up a file of their own. Pay attention to this customer's recent progress and problems, and keep abreast of his trends, so that whenever he comes to you, or when you look for him, you can know in time what topics should be used for management and maintenance. 02. Operation and maintenance users can use some operation and maintenance tools if it is generally troublesome to chat with ordinary WeChat. It is helpful to better maintain customer communication and the relationship between operators and users. ① In communication, you can quickly create your own community circle, and ordinary or professional circles can be quickly set up and used for free, so as to increase the channels of realizing cash, precipitate digital assets and realize community brand operation. Improve the quality of the community. There is a distribution function. If you enter the paid circle, you can get the commission set by the circle owner at the same time as other members, which will accelerate the growth of the circle members. There are also interactive lottery, free/paid question-and-answer session for members to the circle owner, event registration announcement and other functions. You can set content or permissions for members who enter the circle. Especially those members who pay to join the circle, it is forbidden to publish content to a single person. 03. Learning commodity knowledge and training 1. Before recommending a product, know it first, otherwise it will be questioned, and at the same time it can show professionalism and sincerity. 2. Classify and read many learning documents on the computer, which is also convenient for you to find the information quickly when you forget it. 3.# Important information will be printed on paper and organized into files #.