The sales of 4S shops are basically started after a week of training, even for newcomers. He doesn't understand anything too deep. You ask him what's the difference between the chassis of these two cars. He is more stupid than you, so you have to pretend to be old, and he has to pretend to be old, so the contest between the best actor and the best actor in the car stall began.

Are you going to buy a car or go to the show?

The training of car sales is not to train you to understand cars. Product introduction is a regular training. Every time a new model comes into the store, every salesperson will get a product introduction and a special trainer will explain it again. More importantly, the training is to teach you how to receive customers, consult customers' needs, handle objections, communicate with customers verbally and emotionally, and how to successfully sign contracts with customers and follow-up customer service.

The most important thing in car sales is how to deal with customers, not to learn cars. What he introduced to you is the same as what you learned online, even less detailed than what you learned.

When we normal people buy a car, we must lie down for a long time before buying it (except local tyrants). You will choose a brand that you think is reliable, and then choose your favorite model within your tolerance. There are basically two kinds of people who come into the store to see:

1 It's too hot and too cold to go around. I just went into the store to have a look. I want to buy a car and have no money. I just had an eye addiction ... and so on.

2. I've been lying on the forum for a long time, but I'm swinging between different car models, or I've chosen a car model, look at the details and see if there are any discounts.

As soon as these two kinds of people enter the store, a good car salesman can tell by simple chatting, especially the second kind of people who really have the intention to buy a car with high turnover rate. Some car buyers lie on the forum for a long time, thinking that they are old hands, so they pretend to be very sophisticated and think that the questions they ask are very old and profound. In fact, as a car salesman, you didn't see much. The more you pretend, the more likely he is to catch you accurately.

So, I think, if you go to buy a car, you can honestly say what you want, what configuration you want, what price you see online, what the lowest price in the store can be, and whether you can give something. I think a sincere attitude can make car sales feel your sincerity in buying a car. His salary is linked to the number of cars sold. Simple customers and the business they make will make him relax and the sales staff will like you.