In "Fashion -TOP30", the top three are "Blue Ocean House", "Maker Village" and "Global Knight Card Purchase".
In "Tourism -TOP30", the top three are: Planet College and Ctrip. Com and car rental.
In "K 12 Education -TOP30", the top three are "Qinghuan Reading Club", "People's Education Edition Textbook Training" and "Student Safety Education Platform".
In Early Childhood Education -TOP30, the top three are Mother Rice Cake, Uncle Kai Telling Stories and Mother Lilac.
In Constellation -TOP30, the top three winners were Uncle Alex, Uncle Fellow and Tao Bobai.
"Blue Ocean House" published only 1 article last week. How many articles have you read? 10w+？ , nearly 9000 likes, advertising value index 1297.7? Ranked first.
"Flamingo Notes", tweeted last week? 18 ? Articles, the cumulative reading volume reached 1.07 w+. As can be seen from the message cloud, the frequency of words such as good-looking and like in article messages is still very high, which also reflects that the articles pushed by flamingo notes are quite popular with fans.
"Planetary Institute", last week's tweet? 1 article, with nearly 8000 likes? The advertising value index is 23 16. 1? Ranked first.
Seeing this list, some people may wonder why there is such a big difference between the first and second indices.
In fact, what does the Planetary Institute do? What is Wuhan? After a while, the advertising value index rose sharply. This article has been rewarded as many as 1466 times, and there are more than 10,000 likes in the message area.
"Qinghuan Reading Club" published 56 articles last week, with a reading volume of 203 w+ and an advertising value index of 10 19.7? Won the top spot on this list.
"Mother Rice Cake", posted last week? Article 38, captured? 147w+ reading, ranking first with an advertising value index of 946.2.
"Duo Ma Accompany Wa", which was sent to Weibo last week? 4 1 ? Articles, the cumulative reading volume reached 6 1 w+. Judging from the headline articles, the average reading volume reached 66 154, and the average favorable rate reached 0.33%.
Uncle Alex posted it five times last week? Seven articles, won by * *? 58w+ Reading won the championship with an advertising value index of 927.0.
1, data source-"Watermelon Data"
Visit Watermelon Data official website to see more WeChat official account rankings.
2. Data indicator-"Advertising Value Index"
The "Advertising Value Index" mainly calculates the comprehensive score according to the following two dimensions.
①? WeChat official account influence: refers to the comprehensive evaluation of the influence of WeChat official account through four data: fan stickiness index, content quality index, influence index and WeChat official account activity index.
②? Advertiser's attention: refers to the number of times the official WeChat account was searched by advertisers, the average length of stay, the number of collections and the number of times he was blacked out by advertisers during the statistical period.
3, the role of the list
The ranking of the list reflects the marketing value of the official WeChat account and can be used as one of the important reference standards for advertisers.
Note: The list generated in this issue is only for official WeChat accounts that have included watermelon data. If the official WeChat account has not been included in the watermelon data, please leave a message at the bottom of this article.