Land promotion is the simplest and most direct way to promote, but before land promotion, it is recommended to do a good job in market research, mainly including the survey of surrounding people, the survey of surrounding peers, the consumption power of surrounding communities, and the understanding of local education policies. These are all the preparatory work that needs to be done before land promotion.

Push mode (for reference only)

Publicity can be carried out in surrounding communities or shopping malls and other places with large crowd flow by distributing leaflets, holding activities and public welfare lectures.

specific/concrete plan

1. Get ready: you need to prepare relevant event materials in the early stage, mainly including leaflets, booths, sign-in forms, small gifts, etc. You must contact the time and place in advance.

2. Activity site: It is suggested that all the propagandists wearing clothes should be printed with the logo of the organization, and some people can be organized to send orders everywhere to attract parents and children; Some people organize activities at the event site, such as filling in contact information to audition courses, signing up for discounts or giving gifts. It's best to leave your parents' phone number or WeChat and form a WeChat group so as to convey the relevant information of the organization to your parents in time.

2. Online promotion

At present, new media provide a channel for the promotion of enterprises, especially the fire of short videos. You can use Tik Tok, Aauto Quicker and other short video publicity agencies, or you can use suggestions to attract parents through online activities (for example, 1 yuan audition course, open a one-yuan audition course, but you need to invite 20 parents to recommend it). But if the production of these small videos is creative, it will attract parents more.

In view of your current tight time, pushing is the fastest and most effective way. Distribute leaflets in nearby communities and shopping malls, but if there are enough people, short videos can also be promoted as an auxiliary way.

3. Offline promotion:

Offline promotion methods can include: community course experience promotion, course-related experience offline activities, free audition classes, central parenting lectures, etc.

Many times, we are more concerned about how to package the content or activities we want to promote to stimulate customers to take the initiative to pay attention to us, or go to our offline center to experience. Click the link to see more help.