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Where are the entrepreneurial opportunities of AR education?
Augmented Reality (AR) technology has three main characteristics: the information fusion between the real world and the virtual world, that is, the fusion of reality and reality; Real-time interactivity; Positioning and adding virtual objects in three-dimensional scale space, that is, three-dimensional tracking. In short, it is to use computers to generate three-dimensional information in real time and enhance people's perception of the real world. AR technology accurately "places" virtual objects in the real environment, so that users are in an integrated environment. What users perceive is only a unique world that combines reality and virtuality, and they can interact with it. What are the characteristics of AR in the field of education?

1, exploring the concept of education

Attract children to participate in teaching from the form of expression, enhance children's interest in things, and explore and learn deeper content in an interactive way.

2. Multiple media methods are more expressive.

After integrating augmented reality technology, the teaching content is expressed in many ways, such as pictures, videos and animations, which is more real and easy to understand.

3. A new interactive experience

Enhance the unique interactive experience of reality, let children see, listen, do and think, and truly realize diversified education.

For example, The Journey to the West developed by China Augmented Reality Industry Alliance or ARA has eight stories, all of which are AR early education products with high cost performance.