Dangdang's books are not Dangdang's own, but provided by merchants and booksellers who have settled in Dangdang. B2C is the abbreviation of Business-to-Consumer, and the Chinese abbreviation is "business-to-customer". "Business-to-customer" is a mode of e-commerce, that is, a commercial retail mode that directly sells products and services to consumers. So Dangdang is a B2C e-commerce model.
Extended data:
The main mode of B2C:
1, comprehensive mall:
Mall, called the city, there will be many shops in the natural city. Yes, comprehensive shopping malls are like large shopping malls that we usually enter in real life, such as Tianhe City, Jiazheng and Xindaxin. This kind of shopping mall is divided into regions, and there are always three or five big shopping malls in every big city.
In the Internet field, it is also doomed that three or five comprehensive shopping malls will dominate the world, and now it is the embarrassing situation that Taobao is the only one. In fact, there are similarities between Pai/Yi Bei/Yes, but they are so far apart that I don't even want to mention them.
The advantages of online mall, such as sufficient popularity, rich products, convenient logistics, cost, 24-hour city that never sleeps, no geographical restrictions, and more abundant products, reflect that online comprehensive mall is about to gain a place in the trading market.
2. Department stores:
A shop, called a shop, is only one seller; Department store is a rich product line to meet daily consumption needs. This kind of store has its own warehouse, which will reserve a series of products for faster logistics and customer service. This kind of store will even have its own brand. Just like Wal-Mart, Watsons and Parknshop offline.
3. Vertical stores:
There are many similarities in the products of this mall, either to meet a certain crowd, to meet a certain demand or to meet a certain platform (such as electrical appliances).
How many vertical shops are there on the Internet? It depends on the market segmentation. If the subdivided category is X, it is three to five times that of X, because there are always three or five companies competing there in every field. Although everyone on the internet said that they would not have a second child, this is not the case. Although the second child lives very hard, he is still trying to live. It is precisely because of a good competitive landscape that services can be improved.
Baidu Encyclopedia -B2C
Baidu Encyclopedia -B2C Website
Baidu encyclopedia-Dangdang. com