General projects come from self-selected projects, projects designated by superiors and projects entrusted by horizontal contact units (including joint research projects). On the topic without newspapers, all the topics in that form come from two aspects:

(1) Leading: Solving the urgent needs of social practice. This is the direct source. For example, The Charm of Ancient Trees in Beijing is a special gift for the 29th Beijing Green Olympics.

(2) Summary: By consulting the literature, we can understand the latest achievements in the research field and the development trends and frontiers of related disciplines. This is an indirect source. By consulting a large number of documents, that is, deriving, extending and sublimating from the theoretical summary of predecessors, we can select topics with high value that can enrich, improve and even fill the gaps. For example, the publishing project of China Forest Ecological Network System Engineering Construction Series is the integration of a series of research results such as China Forest Ecological Network System Engineering Construction. According to the requirements of the publication of national fine books, the construction of national fine books will provide scientific theory and practice for the construction of ecological civilization.

Editors' topic planning is a big issue related to whether they can correctly publicize Marxism and spread scientific and cultural knowledge beneficial to economic and social development.

Significance of topic selection

In the tide of market economy, topic selection planning is related to the rise and fall of publishing department. Without its own fist products, a publishing department will not have the strength to compete with similar products, and it is naturally difficult for products that lack competitiveness to gain their own place in the book market and obtain social and economic benefits. Therefore, as long as any publishing house carefully plans, pays attention to optimizing the topic selection, and constantly designs and develops topics with high quality, strong characteristics and reasonable structure, it will form strategic advantages, produce scale effects, make itself in a leading position in the same industry, and continuously enhance its economic strength, so that publishing units can flourish and enter a virtuous circle. On the contrary, if the publishing department does not pay attention to the planning and development of topics, and takes whether books and works make money as the sole criterion, and only engages in short-term goals, it will eventually be defeated in the long-term fierce market competition and eliminated by the market.

It can be seen that topic selection planning is the need for publishing departments to adapt to market competition. Market economy is a competitive economy, and there must be survival of the fittest. According to this law, competition will inevitably occur after publications go to the market. In the increasingly fierce competition, the focus of competition is always the quality of publications. Because only high-quality works have vitality, in order to win an advantage in the fierce market competition. This requires publishing units to pay attention to planning excellent topics, deliberately improve the quality of topics, concentrate limited manpower, material resources and financial resources on the design, editing and publication of books and periodicals with good social and economic benefits, and constantly introduce fine products to meet the needs of market competition.