The rapid development of Internet technology has brought a new opportunity for the anti-piracy edition of books to prevent goods from escaping. "In the era of' internet plus', the demand for safety traceability based on consumer goods is getting stronger and stronger, and the QR code, as the entrance to the mobile Internet, is the most direct carrier to realize' one thing, one code'."
Extended data:
In the book publishing and distribution industry, the traditional printed pattern anti-counterfeiting inspection cost is high, but the effect is not ideal, it is easy to be copied by pirates, and it is difficult for consumers to distinguish authenticity.
At the same time, cross-selling is easy to occur in cross-regional sales of books, resulting in price confusion, disrupting business order and directly affecting the sales of distribution channels. "Piracy and commodity smuggling are two chronic diseases in the book market, which disrupt the market, infringe on the interests of law-abiding businesses and directly harm the interests of publishers and distribution units."
With the special functions of anti-counterfeiting technology products gradually recognized by the society, they are widely used in various fields, especially in the fields of currency, negotiable securities, licenses, seals, medicine, food, cosmetics, clothing, agricultural products, automobile agricultural machinery accessories, software and computer chips. In places where counterfeiting and infringement are common, anti-counterfeiting technology is more and more widely used to prevent counterfeiting and infringement.