Shop sales rate refers to the ratio of the number of goods sold by shops to the total number of goods operated by shops. The sales rate can reflect the proportion of all kinds of goods sold in the store. This indicator can reflect the sales of all kinds of goods in the store.

1. What does the store sales rate mean?

The sales rate of a store is the ratio of the number of goods sold by the store to the total number of goods operated by the store.

The calculation of sales rate is a reference factor for Taobao Tmall to evaluate and score merchants.

The calculation formula of sales rate is as follows: sales rate = (number of baby varieties sold online) x 100%.

In other words, the sales rate can reflect the proportion of goods sold in stores. This indicator can reflect the sales of all kinds of goods in the store.

Second, what are the uses of the sales rate?

Sales rate indicators are used to analyze and diagnose the configuration and circulation of commodity items (SKUs) at the terminal. The subject of diagnosis is usually the store terminal, and it can also be the regional or self-operated owner in the organizational structure system.

Through the analysis of the sales rate index, we can finally adjust the SKU structure of the analyzed subject (taking the terminal store as an example), or adjust the display, or carry out operations such as commodity allocation according to its data and subsequent in-depth analysis. It can be used as a key indicator of terminal management for regular attention.

Third, how reasonable is the sku sales rate?

Sku sales rate is generally reasonable at around 80%.

Generally speaking, the sales rate is 80% passing line, 90% excellent, and 100% is the best.

But this value is not fixed, it is an average, not every category is the same. If the sales rate of the store is too low, it means that there are more unsalable babies in the store.