With the changes in the book distribution market and readers' needs, Beijing Zhongguancun Book Building is also adjusting its diversified business model. Recently, Zhongguancun Book Building has launched a new marketing service integrating physical bookstore, online bookstore and telephone book purchase, providing readers with convenient and fast ways and channels to buy books. The online bookstore of Zhongguancun Book Building relies on 300,000 kinds of books in physical stores, and readers can buy books by logging in to the website. Zhongguancun Book Building has set up a special telephone hotline to facilitate readers to buy books by telephone, and member readers also enjoy discounts in physical stores.

By the end of 20 10 and 10, Zhongguancun Book Building had1120,000 members and readers, with sales of1830,000 yuan.