1. Set up a stall to sell fashionable women's clothes.
Go to the wholesale market to approve fashionable goods, get a shelf, and sell them at the pedestrian street night market. This is the most common, and the profit will probably double, so it depends on how the clothes you choose are and whether they will be sold.
2. Selling coin rings at stalls
Coin rings are certainly not made of coins. The purchase price is a few cents, usually 5 yuan for one. Giving it a value of "making coins and never fading" makes people feel valuable, so it has been popular for a while.
3. Selling books and magazines at the booth
Books and magazines cost ten yuan each, and the purchase price is about five yuan. Many supermarkets have them. You need to find a good place that can sell well or for a long time. The investment was a little high at first.
4. Sell mobile phone accessories at the booth
Selling mobile phone accessories and making mobile phone stickers, mobile phones are now a necessity for some people. If you don't invest much, the profit can be closed. There are many people engaged in this industry now, so it is necessary to do it with heart, and there are differences, whether it is products or sales methods.
5. Set up a stall to sell healthy eating picture books
The wholesale price of healthy eating picture books is around 2 yuan, generally 10 yuan. Most of them are sold at the gate of the market. Now people pay more and more attention to health, and the profit is not bad. But you have to have a market there. Not many people are selling it yet.
6. set up a stall to sell songs, CDs and DVDs
The cost is the price of the empty plate, and of course, the manual fee. Prices are not fixed, and some are sold when they earn. Many of them sell or move in the market. Better buy a speaker. When purchasing goods, you should know what discs sell well.
7. Set up a stall to sell trinkets
The cost of jewelry is generally not high, see if you can get cheap goods. Jewelry must be fashionable and novel, and it is best to have beautiful packaging. So you can sell higher and earn more profits. But don't bet too much.
I think there are three ways to increase sales, namely, people, goods and land.
First of all, people:
Including two aspects: self and customers.
No matter how good the goods are, no matter how cheap the prices are, and no matter how wrong the target group (and customers) are, the sales of the stalls cannot be improved.
For example, if you sell clothes to the elderly and you sell them to young people, will young people buy them? Similarly, it is wrong to sell young people's clothes to old people.
For example, to sell fashion accessories, you should go to a man around 60 to buy them. Even if you buy it, the sales volume is not big. Similarly, you should not go to young people to sell things to the elderly.
For example, selling daily necessities at the subway exit, even if it can be sold, will not be many. Because there are three groups of people on the main road, some are commuters, some are passers-by and some are tourists. The former two account for more than 98%, and the latter is rare. Do you want commuters to buy daily necessities and take them to the office there? (Of course, some people bought them home by the way after work), or people passing by bought daily necessities for a long time and changed to many buses to go home. Why not buy it in a nearby supermarket? For the last person, you can buy it or not, depending on your ability (lip service).
For example, if you sell new and exotic products, it won't have a good effect if you sell them to people who are not fashionable. So who is fashionable? You can tell from what you wear (clothing, makeup, clothing products: bags, watches, shoes, mobile phones, etc. )
The above analysis shows that only when the goods are right and the people are right, others will buy them and increase the sales of the stalls. So you must choose who you can buy according to what you sell. Even if someone passes by your booth, if you are sure that this person won't buy anything, don't shout hard, because even if you shout, others won't buy it. Sales is a science, you must study hard to gain something.
The second aspect refers to myself. Many stall owners, especially novices, put their things on the ground and sit beside reading books or wood, keeping their heads down or keeping a certain distance from their stalls, for fear that others will see them, and stomp away like thieves. This is caused by their bad psychology and contempt for themselves. You must remember that I am a vendor, free, chic and happy. There is nothing to be ashamed of. If you can't overcome this, you can't increase the sales of the booth at all, because someone is going to buy something. Because of your timidity, you don't rush to greet the customers and let them run away.
One more thing is most important to yourself: watch your mouth-make a hullabaloo about.
The goods that shout three points and seven points are the best goods and the lowest price. Finding people who buy things, but also shouting people who don't buy things, is the master, in order to comprehensively improve the sales of stalls.
It will take a long time to do this. Beginners should pay attention to how others shout when selling things, how to talk to customers, and remember the language and vocabulary.
For example, people on the roadside see that things here are the cheapest-
Come and see, the price is greatly reduced, the price is falling, and there is a lot of bleeding. The cheapest price in this city-
Let's see, buy one and get one free-
Have a look, here are some things you like, and I will definitely give you the cheapest price-
Come and see, the goods in the mall are all the same, the price of the stalls is guaranteed, and the quality is also guaranteed-
For example, selling Korean colored fragrant stones:
What do you want to sell?-Korean colored fragrant stone,
Does it smell good?-It smells good,
For a long time-up to half a year,
For example, those who sell soymilk machines:
From the central to the local,
I've never seen soybean milk so easily beaten.
With this turn, the soybean milk came out.
Slurry is slurry, and slag is slag.
There are also knives, knives, etc. There are other forums, so I won't say it.
Generally speaking, only humorous and concise language can attract people who buy things and those who don't. No matter where there are stalls, the first thing is to attract people to see that no one can get things and will not sell them. Look at the customer when you shout, don't look around. It's no use shouting when no one passes by, because there is no one at all. Someone is coming, and the brevity of language is very important. Sometimes, in places where people are crowded and urban management is in charge, the action should be fast, and the language must be concise, short and direct, and don't beat around the bush. For example, how much you don't want to sell this, such as adding another one, how much does it cost together? It's cheaper than buying it elsewhere, and the extra one is for you. If you want it, don't forget. Especially when there are many people at once, several people are in front of your booth. Many people are required not to buy things, people who come to see the goods will not buy things, and people who are busy looking at one thing will not buy things. People who want to buy something take a look at what they want, ask the price, try it, wait for dozens of seconds, pay and leave without buying. Therefore, it is also important to select people when there are many people, which is also one of the means to increase the sales of stalls.
Add one point: 1. Young men and women buy things together at the stall, and sell them to women whether they want them or not.
Middle-aged and elderly men and women should set up stalls to sell things together like men.
3. Adults and children buy things together in the stalls. Children should be sold to children and adults should be sold to women.
Two or three people buy things in front of the booth, and the important person asks for other people's opinions and sells them to this person. Don't sell them to that important person, because this person has no opinion.
The best sellers are single, male or female. Several people get together. If only one person wants to buy it, it will be difficult to sell it, because many people are talkative. It's good for several people to buy together. You have to push hard.
6. Single men are about 40 years old and rarely bargain when buying things. At this time, you can raise your name a little.
7. Couples seldom bargain when shopping. You can also raise the price.
Stall center: cheap, the purpose is to attract pedestrians. Whether you are shopping or not, just come to my booth and have a look, and it will meet the requirements. Of course, don't exaggerate when you shout, or you won't dare to buy what others want to buy. Isn't that a lie?
Tools used by street vendors: mainly speakers, handheld (old-fashioned) with recording, and megaphone (worn on the ear) (not at the waist). The former mainly uses batteries, while the latter can be charged but can't record, and some even use batteries (heavy and troublesome, I wonder if there is a microphone that can record and charge at present). In short, the price difference between the above two is not big.
The form of the booth; There are mobile and fixed forms, and there are differences between different forms of booths.
1. mobile stalls: there are separate forms and meeting forms.
Simplex refers to one or several individual stall owners. When setting up a stall, the shouting depends on the location. It doesn't matter if the busy places (without urban management) shout and scold loudly and repeatedly. Where there is urban management, the shouts should be small and not so frequent. Because there are many people, it is close to your booth, so a very general voice is enough. Loud words will attract urban management. In a food market or fair, you have to do your best.
There are loud and frequent hawking in the form of fairs, and some people sing and jump around to attract customers (because fairs are generally organized, and stalls in some places are approved). All parts of the country take turns to go to market, and gangs have special personnel running around the country, where to hold food festivals, snack streets, commodity festivals, temple fairs, trade fairs and so on. ), and then contact the relevant local departments, draw a place for you to catch up.
2. Fixed booth: urban management industry and commerce fixed modeling and hidden rules modeling.
The form of urban management industry and commerce refers to the special area designated by the urban management or industrial and commercial departments. Generally speaking, if it is a commercial street, the hawking should not be very loud and the frequency will not be much. If it is a night market, it should be at 7- 10. You can attract customers by shouting before you are 30.
Unspoken rules mainly refer to that in some places where stalls are set up, the old stall owner and the owner of the street shop in front of or next to the stall have reached a long-term agreement (that is, paying a certain amount of money as a way for the store to help occupy the stall) or the default stall possession between the vendor gangs, that is, the people who set up stalls recognize each other and refuse the people who set up stalls outside. Generally speaking, if you set up a stall in this place, people around you can shout. But not too loud. If you are in a new place, don't shout for the first time. Observe more. Ask your peers for more than three times before you can shout.
Talking about goods is products. According to my own feelings, in order to increase the sales of stalls, we should use such words as "new", "fast", "low" and "high". "New" refers to the novelty of products, including functions, styles and colors. "Fast" mainly refers to the rapid change of products. "Low" mainly refers to low product prices, and "high" mainly refers to profits. At least 60% higher than the original (referring to the comparison of the same sales methods in the same place). As for the quantity of products purchased, it has little to do with the promotion of booth sales. The first four aspects are put behind, let's talk about the purchase quantity of products first.
Many novices often ask, how many goods should I buy at the stall? To understand this problem, we must first solve it. How big is my booth? For example, I'm going to sell mobile phone accessories, and I'm going to put a portable thin box with a length of 50CM, a width of 30CM and a thickness of 15CM (which is convenient for receiving goods and escaping quickly, and the thickness of 15CM is just enough to put down the LED charging book lamp), that is, the plane area is 50X30, and the length of mobile phone accessories is generally12-/kloc-. Then 50/2.5 = 20 boxes, that is to say, at least 20 boxes can be placed in one row, and the width is 30/ average 15 = 2, that is, 2 rows can be placed, so the whole area can hold 40 boxes, that is, 80 boxes can be placed on both sides, and actually about 60 boxes can be placed.
Now solve the second problem: always keep in mind when setting up a stall, and don't take more goods. You should never make at most three copies of each product, usually only take two. This is because first of all, you are afraid of being confiscated by the urban management (try to avoid losses), and secondly, you should reduce the weight of the stall (convenience). There are too many goods to get on and off, and it is too heavy to walk. Third, it is inconvenient to run with too many goods. Therefore, it is inconvenient to have the preparation of the stall.
The third is to solve the problem of how much goods should your family store besides selling goods? This depends on two aspects. First, if the goods I sell are locally purchased and convenient, then the goods at home can last for 3-7 days at most, because even if it is convenient, there is no need to run every day (unless you sell vegetables and fruits). People who often set up stalls know that each stall can sell 30% of what they bring.
It should be very good, generally only 10- 18%. According to this calculation, 180x30% = 54, and then X7 days = 378, that is, 378+ 180 = 558 a week. 240x30% = 72x7 = 502+180 = 682 at most. In other words, you only need to buy 558-682 products for the first time when the stock is convenient. According to the average product price of 0.35 yuan, it is 0.35x58 = 195.3 = 200-0. Each sample 10 (because you usually buy 10 in wholesale, and each sample also has 5 batches or mixed batches of not less than 5 pieces), even if some products you enter like this are not easy to sell, it will not cause too much loss.
Second, if the goods sold are not purchased locally, the general purchase amount is 3-8 times of the local purchase amount, depending on one's own economic situation and the distance from the place of purchase.
Generally, the purchase amount of fixed booths in the prescribed form is about 2 times that of local ones, 558 x2 = 1 16, and the purchase amount of foreign ones is 5- 10 times that of local ones, so the distribution method of fixed booths is quite different from that of mobile booths. (Fixed booth
After the purchase situation is clear, let's talk about four issues that our stall owner should consider from the product itself in order to increase the sales of the booth.
First, products should be new, including new functions, new styles and new colors, that is, novelty. For stall owners operating in different industries, the sales and profits brought by the novelty of products are beyond reproach. I want to say two other points here: 1. The stall owners who sell the same things in the same place cannot be adjacent, even if the products are novel, they cannot increase sales. (On the contrary, it will also cause contradictions. )
In the same place, all the goods I sell are similar new products that are not available in other stalls, only my family. This is also one of the ways to increase the sales of booths. For example, selling small flashlights (also called LEDs) only had three or four products a few years ago, and now there are dozens of products in Yiwu. If you buy goods in mixed batches and have 20 styles at an average price, then when you set up a stall to sell goods, you decide the five least attractive ones yourself.
The year before last, last year, this year (no one else)
Articles 5, 8 and 7
Average price 2.102.102.10
Price 4.00 5.00 6.00
In this way, the same batch of goods is divided into different products, which embodies the "novelty" of a product, can meet consumers with different price requirements, and can also greatly improve product sales.
Even if it is a small difference, we should make a big fuss and make a "new idea." This should be combined with our own lip service, so as to get unexpected results. Starting with horses can double the sales of stalls.
I hope the questions I answered earlier can help you.