? I'm Lin Zi, a bookseller, and this is my 1 10 article about bookstores and reading. I hope that every article can bring me thinking, and I also hope that some content can help friends who open bookstores. If you find it useful, please give me strength and encourage me to continue my passionate writing.

? The location of the bookstore is very important. The people who consume and read books are mainly students, and it is a good choice to be close to the campus or densely populated areas. With the emergence of compound bookstores, many sites are located in shopping malls, hoping to bring conversion rate through the concentrated passenger flow in shopping malls. Just like Sisyphus Bookstore, it is a successful case, provided that the business circle has a certain maturity.

There are also bookstores stationed in the business circle when it is not mature enough, which brings difficulties and tests to the operation. I have a case. The bookstore in the new business district has an average daily passenger flow of 30 people, which is very bleak. How should we adjust our business ideas under such circumstances?

Maybe there is a saying: No way, how can we sell it without traffic?

It is also said that bookstore management is inherently difficult. Why not cooperate with other formats to try to drain?

I want to illustrate the idea of bookstore management through a scene design. In a word, it is hopeful to be realized.