1, pen, with signature pen, fountain pen, pen, pencil, ballpoint pen, etc. For writing.

2. Ruler, a ruler with precise straight edges, used for measuring length and drawing.

3. Books, notebooks, exercise books, drafts, etc. Used for taking notes, doing homework and drafting.

4. File bag, used to store test papers, handouts, etc.

5. Calculator, which can perform four simple operations such as addition, subtraction, multiplication and division.

The purchase channel is the local dealer. The advantages are quick response, door-to-door delivery and the support of manufacturers' advertisements, which is convenient for the development of interpersonal relationships. The disadvantage is that the price is 5 to 10 points higher than that of the provincial level, the shipment volume is average, the strength is not strong, and it may be out of stock in the peak season.

Or the quality assurance of the wholesale market usually means that the price will be relatively low, and the price will not have an advantage in the face of competition from other brands. The same product is usually higher than 10% or even 20%. For example, the price of gel pens imported from Japan is usually more than four times that of domestic brands.

You need to pay attention to opening a stationery store.

The publicity campaign has been put in place.

For newly opened stores, publicity activities are essential, because it is an indispensable way to accumulate customers. Common publicity activities are as follows: 1. Form of delivery.

If the shop is near the school, this is a good way. When the students' spending quota reaches a certain amount, they can give some small gifts. After all, small gifts are attractive to students.

The second is the form of integral. This way will be better for enterprises, because ordinary enterprises usually buy a large number of stationery at one time, and shopkeepers can adopt the point system, that is, there will be discounts or extra stationery when the points reach a certain level. Third, irregular promotional activities.

For example, when students start school, they set up stalls in front of the store and take some goods for promotion. Generally speaking, we should take the initiative to attract customers' attention.