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June is the anniversary of JD.COM, and June 18 is the anniversary of JD.COM. On the anniversary month, JD.COM will launch a series of large-scale promotion activities, with "Red June" as the promotion point, and June 18 is the largest promotion day in JD.COM.
For a time, JD.COM 618 became another national online shopping carnival that echoed' double 1 1'. 1June, 99818th, Liu started a business in Zhongguancun and established a company.
From 0: 00 on June 1 day to 24: 00 on June 18, the accumulated order amount of JD.COM Global Mid-year Shopping Festival reached159.2 billion yuan.
20 10 20 10 "JD。 COM 6 18 ","Play games and get tokens "-it is more fun to buy while playing; Full gift, full delivery, additional purchase, crazy promotion, coupon refund when shopping; There are also "member specials"-including corporate user specials, campus user specials, member specials at all levels, and token specials. ; There are also "mysterious promotional emails" and "618"; Product evaluation 2 to 10 times integral; Long-term full-court free freight, etc.
On June 1 1 day, 20 1 1 day, the theme of JD.COM Mall was "JD. COM 6 18, Grab June Red ",and the activity time covers the whole of June, and the promotion is uninterrupted 7x24 hours a day.
20 1 3 June 2013 June 18, in order to repay the care of hundreds of millions of users, from 2013 June1to June 30, JD.COM will gather 10000 brands and stores to participate in the store celebration activities.
2014 On June 2065 438+04, the theme of JD.COM Mall was "Shopping Party, All Products Save", which mainly promoted the concept of "province" in JD.COM. The goods are not only beautiful, but also of high quality and low price.
Mobile power supply of computer and mobile phone 1 yuan seconds kill, and the maximum of maternal and child products for daily necessities is 200 minus 100.
Beauty products are limited to 1 yuan second, and the top 100 brands are full 199 MINUS 80.
JD.COM 6 1 8 Quality Carnival will officially kick off on June 20 161day.
During the event, JD.COM 3C, household appliances, consumer goods, clothing, home furnishing and fresh food staged a "relay race" for promotion, and 34 international brands and over 400 high-quality brands participated in the promotion. The event lasted until June 20th.
June1-June 6, JD.COM 3c "low-price snapping wave" launched "quality upgrade snapping", and the explosive product 6 1.8 yuan grabbed the second place.
From June 7th to June 9th, the "Buy Worry-Free at Low Price" household appliances special session was held in a high-profile manner, and the household appliances were as low as 50% off. Every day, 6 1000 small household appliances were snapped up in 8 yuan.
In addition, in June 1 0-June 13, the consumer goods special "Buy Boutique at Low Price" set off a new climax of 6 18, and "hoarding" was exempted from 21to carry out the benefits to the end.
June1April-June 17, the clothing and home special "Buy Fashion at Low Price" was exclusively launched.
There is a discount of more than 50% when the household goods shoes are full 199 RMB minus 50 yuan, and the luxury brand 6 1.8 yuan is limited to seconds.
From June 1 July to June 20th, there are also special activities such as "three free shops" and "1"for clothing and home.
2017 2017 618, JD.COM will create customized interfaces for consumers according to their different preferences. Different consumers may see different goods, shops, lists and venues, so "let the goods find people."
From May 25 th to May 27 th, the quick win red envelope took the lead; From June 2 nd to June 4 th, hundreds of millions of cash coupons will be divided together; Search for brand and category keywords in the shopping process to get related categories or brand red envelopes.
On June 9th, Super Spike Day was launched.
From June 2 nd to June 6 th, 16, "Ace of Aces" will present a gift to you live in JD.COM.
On June 14, JD.COM will launch the coupon day on June18, and the number of coupons distributed on that day will reach 400 million.
On the day of June 18, JD.COM will throw out 618,000 cash-filled red envelopes every hour, and will also distribute all kinds of coupons, big-name exclusive welfare coupons, and Jingdong will pay the full discount coupons.
By 24: 00 on June 20 17 and 18, the accumulated order amount on the day of the event reached 1 199 billion yuan.
From 0: 00 on June 0, 20 18 to 24: 00 on June 0, 20 18, the accumulated order amount of JD.COM Global Mid-year Shopping Festival reached159.2 billion yuan, of which the amount of foreign orders increased by more than 37% year-on-year.
During June18, more than 90% of self-operated orders arrived on the same day or the next day.
References:
Baidu Encyclopedia-JD.COM 618