Extend travel enjoyment and become a world-class commodity supplier and retail operator.

Providing customers with value-for-money goods and services is not afraid of difficulties, professional and efficient.

Teamwork and innovation, China Freedom Group has always regarded corporate social responsibility as an important criterion from corporate strategy to daily work. From donating to build Heihe primary school library to selecting business backbones to support border economic development; From spontaneous donations after major disasters to the establishment of the "China Tax-free Hope Fund" with the China Youth Development Foundation; From supporting poverty-stricken areas to improving educational hardware facilities, to paying deep attention to the lives and hearts of aided students, China Free Group has always adhered to the concept of "micro-public welfare", adhering to the principle that "although the behavior is small, the kindness is great; The public welfare spirit of "All rivers converge into an ocean" starts from scratch, gathers great love, returns to the society, and practices the social responsibility that a state-owned enterprise should bear with its own practical actions.

It mainly involves the following aspects: cooperating with China Youth Development Foundation to set up China Tax-free Hope Fund, so far China Tax-free Hope Fund has raised nearly 10 million yuan; China Duty Free Hope Fund has been launched for many times, covering practitioners in the whole industry and customers in retail stores, and children in the earthquake zone have been continuously concerned. Donated to build Heihe Primary School "China Duty Free Library"; Three "China Duty Free Hope Primary Schools" were donated in Danzhou, ziyang, Sichuan and Yulong, Yunnan, and 2 million yuan was donated to Hope Primary Schools in earthquake-stricken areas and poverty-stricken areas. Start the tax-free "Love 1+ 1" aid program in China to continue to warm the hearts of aided students; Carry out the tax-free "Love 365" student donation activity in China, and pay full attention to the lives of aided children; Donate 3 million yuan to Lingao Education Foundation for the construction of Xinying Middle School Library; Launched the micro-public welfare plan of "China Free Micro-plan Gathering Great Love"; Join hands with Sina Environmental Protection to launch the "You+I for Tomorrow" environmental vision video collection activity.