2. As for "Tencent Book", it is just a log and a sign. In the future, if your book is published on entity, it will also have this journal on the cover. This is just a way for Tencent to promote its own book channel.
3. Personally, the starting point is the most mature online literature base in China. The electronic and simplified versions published there are also quite mature. But the competition there is fierce. If you have confidence in your job, you might as well give it a try.