Business administration major is a discipline that studies the basic theory and general methods of economic management of industrial and commercial enterprises, mainly including the formulation of business strategy and internal behavior management of enterprises.

The business administration major is a highly applied major, and its goal is to make effective enterprise management and management decisions according to the basic theories of management and economics, and to ensure the survival and development of enterprises.

Extended data:

Knowledge and ability that business administration graduates should possess;

1, master the basic principles of management and economics and the basic theories and knowledge of modern enterprise management.

2, master the qualitative and quantitative analysis methods of enterprise management.

3. Have strong language and writing skills, interpersonal communication skills and basic ability to analyze and solve enterprise management problems.

4, familiar with the relevant principles, policies and regulations of China's enterprise management and international enterprise management practices and rules.

5. Understand the theoretical frontier and development trend of this discipline.

Baidu encyclopedia-business administration major