Professional introduction:
This major mainly studies the theories, methods, technologies and systems related to the acquisition, processing, storage, dissemination, management, security and output of digital media information. It is a comprehensive application technology of various information technologies including computer technology, communication technology and information processing technology.
The key technologies and contents involved mainly include digital information acquisition and output technology, digital information storage technology, digital information processing technology, digital communication technology, digital information management and security, etc.
Training objectives:
Cultivate innovative professionals who can master the basic knowledge, basic theories and methods of digital content creation and production, as well as the research and development and application of related software and hardware tools, and can apply technology and develop, produce, spread, operate or manage in related fields of media and cultural industries.
Colleges and universities should, according to the above-mentioned training objectives and their own orientation, combine their respective professional foundations and subject characteristics, fully investigate and analyze the characteristics of regions and industries and the future development needs of students, aim at meeting the needs of national and social development for diversified talent training, enrich the connotation of talent training objectives, and accurately locate the talent training objectives of this major.
To encourage the characteristic development of colleges and universities, colleges and universities should actively explore and choose creative, production-oriented, research-oriented or compound diversified talent training modes according to their own school-running orientation and talent training objectives, so as to meet the needs of society for diversified talent training and meet the different needs of students for further studies and employment.
Employment direction:
Graduates can engage in software programming, digital film and television, animation games, interactive entertainment, network information systems, digital publishing, mobile terminals and other fields in IT enterprises, news publishing organizations, cultural communication organizations, film and television and animation companies, digital entertainment and large enterprises and institutions.