In direct proportion, if there are only apples in the bag, the number of apples is linear with the weight of the bag.
When x*b=y, b is a fixed value, such as the quality of apples above, and x is a variable value, such as the number of apples above. Y is the total weight, so the change of the number of X apples directly affects the change of Y. The degree of change, such as adding an apple at a time, is the weight of an apple, which is a fixed value.