How to start the year-end summary copy? Work summary is what we write the most. Summary is a summary of some shortcomings and problems in one's work in a certain period. Many people don't know how to write a work summary. Let's see how to write a year-end summary copy with me.
Year-end summary copy 1 how to write it
During my stay in the company, I learned a lot and grew a lot. Over the past few months, I have been holding the enthusiasm for real estate advertising and the determination to become a senior advertiser. On the one hand, actively study the frontier knowledge of real estate advertising, on the other hand, finish the work seriously. In order to analyze ourselves more objectively and deeply and let the company know about itself, the work is summarized as follows:
I. Summary of Personal Work Achievements
During my stay in the company, I participated in the operation of Jiading Shengchuang Enterprise House, Wuxi yangtze river international Phase II, Qingdao Happiness City, Changshu Yushan Shangyuan and other projects. I still remember that the proposal of Qingdao Huangdao Project was my first job in the company. I am quite satisfied with the creativity of my previous work; At present, the projects I am implementing are mainly Wuxi yangtze river international Phase II and Changshu Yushan Shangyuan. During the implementation of these two projects, I tried my best to learn from my predecessors in planning and copywriting, and my efforts always paid off. Yangtze river international Phase II and Yushan Shangyuan are progressing smoothly at present, which is also a place I am satisfied with. Of course, this is inseparable from the unremitting efforts of other colleagues, the copywriting guidance of this department and the close cooperation of everyone.
Second, the shortcomings in the work and analysis
During the operation of various projects, I have always maintained modest study and serious efforts. However, there are still problems in the implementation process. First of all, my ability to control the project needs to be improved. I want to improve the accuracy of the text and reduce the number of revisions of the copywriting guidance. Of course, this also depends on the accumulation of my own experience, so I ask myself to be familiar with my work as soon as possible in the shortest possible time, and usually ask more questions, read more, study more and write more; Secondly, there is a lack of planning and directional overall planning for the work. In the process of writing a copy, I always think of where to write, which sometimes leads to too divergent or too narrow thinking. After that, we should pay attention to our working methods and improve work efficiency.
Third, personal advantages and disadvantages summary and simple analysis
I have always had confidence in my work ability and learning ability. Cleverness and self-confidence are my greatest strengths. After this period of work, I fully realize the profoundness of the advertising industry and my lack of ability and experience. I must admit that my ability needs to be further improved. In order to make up for my own shortcomings, I should pay attention to make up for my lack of diligence, learn from my predecessors in copywriting, always pay attention to absorbing the dribs and drabs around me, and always pay attention to thinking about my own work, so that I can finish my work better.
Four, the department is most concerned about the problems, reasons and suggestions.
Personally, I think the biggest problem in this department lies in the mentality and enthusiasm for work. The attitude of the developer and the indicators of the project have led to some confusion about the work, and the long-term pressure and urgency have also led to some degree of numbness in the work. In the future work, we should balance our mentality, appreciate the projects we run from the heart, and love our work from the heart in order to find the motivation for work.
In addition, coordination and communication at work are also very important. The staff of each project should take responsibility, be sure when explaining the work, and make clear the intention and time node of the developer.
Five, personal self-positioning, development planning and current bottlenecks
For me now, it's just a junior copywriter in the real estate industry. I still have a lot to learn and improve. I want to break through the bottleneck of my inexperience as soon as possible and strive to become a qualified copywriter before next year.
Six, personal work goals and specific action plans
For me, the most urgent thing at present is to improve my ability to control writing, and strive to make writing fast and accurate. In order to do this, I will be familiar with all the work before the end of the year and learn more experience and skills from the copywriter and all my predecessors. And in the coming year, I will strengthen and expand my knowledge level and depth, participate in the project work as much as possible, improve my professional knowledge system, and strive to become a senior copywriter with professional titles before May next year.
How to write the year-end summary copy? I came to the company in 2 x, and under the leadership of the company's department leaders and colleagues, I completed one project after another. 20xx work summary mainly includes the following aspects:
1, professional knowledge, working ability, specific work
During this period, my job is copywriting planning, mainly responsible for the creative conception and copywriting conception in the early stage of the scheme, and completing the creation of the scheme together with the designer. In the course of half a year's project implementation, I have been exploring the creative methods and forms of film and television advertising, and at the same time, I am trying to learn the creative methods of copywriting and the advertising strategies of various brands, and I will implement the plan with my colleagues in the department.
Mainly carry out film and television advertisements: caring villagers' advertisements, caterpillar advertisements, Ma Deli shoes advertisements, Qianzhiya adult diapers advertisements, Meitu Xiu Xiu advertisements, Tao Di children's wear advertisements and Milla Xiong children's wear advertisements.
The feature films mainly include: Han Xing Ji Tofu Milk, Noci Men's Wear, ASTRI Oil Painting, Senbao Company, Jiahua, Xiamen Satellite Positioning Company, Hai Purui Company and Xiamen University EMBA.
2. Shortcomings in the work:
At work, I found that I had little knowledge accumulation, and there were limitations when I conceived the plan. My creative thinking is not developed enough, and my methods need to be improved. Next, I will improve in this respect, watch more movies, accumulate all kinds of knowledge, broaden my mind, broaden my horizons, improve my professional level, sum up my work in the past six months, ignore my work and work harder for next year.
The work summary is simple. In fact, it should be longer and analyze some key points in the work. However, it is not suitable for the supervisor to see. Haha, for this job, I know my accumulation is really not enough. For copywriters and creative professionals, they must write something different from the public. In other words, they must be unique and have their own unique style. If you are not satisfied with yourself now, you always feel that you will be eliminated if you are not careful. Recently, I read Li Xinpin's book and saw her copy. I gasped and found that my gap was so big. Maybe I didn't really try hard after graduation. Next, I will study hard, watch movies, enrich my knowledge, cheer for myself, smile, fight for my life and continue my way.