Design the half-year work plan 1

First, strengthen the team and create a better future.

A good team is to have a complete team and a dynamic team. With the company's current equipment, it is completely inadequate. First of all, the development of the whole design department has certain limitations. A complete design team should be diversified. Improve the design team. Recruit 2-3 designers. The following are some requirements and suggestions for recruitment.

Job title: 2-3 senior designers

Job description: Complete graphic design and packaging scheme of real estate projects.

Job requirements:

1 above, 1 year advertising graphic production or related working experience; Experience in real estate advertising is preferred.

2. Proficient in operating illustrator, photoshop, coreldraw and other working software, and solid operating ability of mac computer software and hardware.

3. Familiar with the design and production process and prepress production.

4. Excellent visual design ability, good art foundation, strong color matching ability and high aesthetic concept.

5, cheerful personality, wide hobbies, enthusiasm for work, strong sense of team. Please attach a representative (1-2 sets of design schemes) to your application.

Second, the design department operation plan. Implement the project designer scheme.

After the overall operation plan of the design department for xx years, some experiences are summarized. The design department of xx is the basic stage, and all the operations are not so complete. I believe that xx is a breakthrough. All the design work is carried out with a perfect system, and the work is done according to the process and the system.

Suggestion: implement the scheme of one project and one designer.

Implementation plan: the main purpose of implementing a project with one designer is to improve the overall unity of the project. Designers only need to be single-minded and arbitrary to complete this project. There is no need to mix and match multiple projects, which confuses the design thinking and simplifies it.

The advantage of a designer for a project is that the designer has a comprehensive and in-depth understanding of the project and some ideas. Give full play to the true colors of this position.

According to the market reality, the concepts of promotion and whole-process marketing are boldly put forward. Personally speaking, the whole process of project promotion is more professional. Judging from the process of receiving new projects, the company has no real process system to implement at present, which is not conducive to the company's brand building. Whether it is a small project or a big project, you do the same. They are all facing Party A. We must follow the process, convince customers with a complete system, and give customers the feeling that we are a truly complete company integrating marketing, planning and promotion.

The two different ways are really facing the same product and also for the same result. One is more professional and the other is more comprehensive.

Implementation suggestion: The two modes are different, and two different process systems are formulated.

Third, companies and enterprises (cultural activities)

Judging from the implementation of xx years, this activity is only the beginning, and it has not really been implemented, which may be influenced by some objective reasons. I believe it will be better after xx years. Here are some suggestions that can be implemented.

Cultural activities are divided into three parts:

First, every Saturday afternoon, everyone in the office will participate in activities, except for special circumstances.

Content: badminton, table tennis, poker, fun sports, etc.

Function: A week's work and life can be relaxed on the last day of the week, which is believed to pave the way for a good working condition in Zhou Liang.

Second, monthly activities, the time can be placed at the end of the month, and the implementation method can be the whole company or the department.

Content: outdoor mountaineering, outing, barbecue, karaoke, dinner, etc.

Function: Enrich employees' spare time life, unite the feelings among employees, and enhance team building awareness.

Third: it can be said that it is a summary meeting, which is a phased summary of the project.

Content: relaxed dinner, or pt party, etc.

Function: Celebrate achievements, encourage recognition and improve employees' enthusiasm.

Fourth, organize internal information and improve external publicity materials.

1, design and sort out data every year.

2. Organize the data every year.

3. Complete the project promotion plan

4. Simplified version to promote ppt draft.

Sixth, strengthen the construction of design data.

Buy 5 copies of the new material library and the new design yearbook "China Real Estate Advertising Yearbook XX", with a total price around 600 yuan. Xx corridor 1-2 copies, each price is around 450 yuan.

Design half-year work plan II

First, strengthen team building.

Second, the internal data collation

Third, make employee career development plans.

Fourth, technological innovation.

Five, improve the design level

A good team is to have a complete team and a dynamic team.

First, strengthen team building and improve the design level.

Design department operation plan.

After the overall operation scheme of the design department for 20xx years, some experiences are summarized. The design department of 20xx is the basic stage, and all the operations are not so complete. It is considered that the design work should be carried out with a perfect system, and the work should follow the process and act according to the system.

Implement the project designer scheme.

Implementation plan: the main purpose of implementing a project with one designer is to improve the overall unity of the project. Designers only need to be single-minded and arbitrary to complete this project. There is no need to mix and match multiple projects, which confuses the design thinking and simplifies it.

The advantage of a designer for a project is that the designer has a comprehensive and in-depth understanding of the project and some ideas. Give full play to the true colors of this position.

Pepsi-Cola and Jianlibao Graphic Designer: He

Master Kong, Uni-President, Wang Laoji Graphic Designer: Wei Kaixuan

Pepsi and Master Kong 3d Designer: Wang Wenlin

Wang Laoji and Master Kong 3d Designer: See Chen.

Jianlibao, unified and assisted in design: Lin Yijin

Second, the internal data collation

1, design and sort out data every year.

2. Organize the data every year.

3, element copy storage

Third, make employee career development plans.

Anyone who has a dream and passion will have a broad room for growth here. According to the different specialties and interests of employees, tailor-made jobs that can give full play to their abilities. The right position, the right talent,

Through competitive recruitment, employees are encouraged to improve themselves and show their working ability. Regularly assess employees' positions, and provide job rotation and transposition opportunities for those who are not suitable for the original position or want to compete for other positions. Department tenet: flexible, realistic, innovative, based on Excellence.

People-oriented to complete the scheme design and bidding of the company's projects, and contribute to the original accumulation and renewal of the design room. When people, money and things gather to a certain extent, we will strive to undertake nationwide advertising design.

Fourth, technological innovation.

For the design industry, creativity embodies the company's brand. In order to continuously innovate in technology, we take the following measures:

1. Summarize experience after each design;

2. Investigate the achievements of other designers and absorb the essence;

3. Learn from other excellent design concepts;

4. Encourage designers to innovate in design techniques and pay attention to the application of new materials.

Five, improve the design level

For our design department, we must first improve the design ability of each of us. Judging from the current situation, our design ability is very weak and our professional knowledge is still lacking. Although we are not excellent designers, we must develop into excellent designers. An excellent design work = good mentality+superior life+'s calm thinking+absolute self-confidence+profound culture+unique domineering, this series of things can be completed. You can't do it unilaterally. The above is essential for a designer. If you want to make a successful work, you must know this. An enterprise wants to develop, relying on its own strength and ability to beat others. If we have no ability, we can beat others. Let's build a brand-new design team for young people. I think of several aspects here: (1) One day a week. Look at other people's works. Where is his creativity? If you were to do this job, what would you do? (2) Every designer will go out to see some physical objects outside according to the schedule every week (such as Wanling, Shenzhen Gift Exhibition and other places outside, where we can take things) to find inspiration and collect information. (3) communication. Communication with peers is very important (especially with the gift department)

In a word, 20xx is the most crucial year to win the United States. The design department will concentrate all its work on the above plan. I believe that through this year's efforts, the existing design level can be improved. As long as we conscientiously implement the plan and requirements and work hard, I believe that the work of the design department will definitely reach a new level, and will definitely create more profit space for the company and play a greater role.

Design the half-year work plan 3

Department tenet: flexible, realistic and innovative.

The foundation of foothold: people-oriented, pursuing Excellence

First, the direction of development

For the design department, the business source will be the main problem of the department's future operation. At present, we mainly rely on the company's project development 1, the marketing department comrades 2, the network department's self-built website and cooperative network platform 3, and telemarketing. At the same time, the main business scope will be locked as follows: using existing old customers to drive the development of fine decoration home improvement projects, and slowly expanding to villa design, high-end home improvement design, integrity all-inclusive business and so on.

Second, technological innovation.

For the design industry, creativity embodies the company's brand. In order to innovate continuously in technology, we take the following measures: summarize the experience after each design and record it in the design file;

② Examine the achievements of other designers and absorb the essence;

③ Learn from other excellent design concepts;

④ Encourage designers to innovate in design techniques and pay attention to the application of new materials.

This item can be implemented as part of the training, and the appreciation meeting of excellent design works and the introduction and application of new design materials will be held regularly in the monthly training plan.

Third, the preliminary work plan

1. Formulate the management system of this department according to the outline stipulated by the company, hold departmental meetings, deploy work, and clarify their respective responsibilities;

2. Make monthly and quarterly work plans;

3. Establish a design team to improve and strengthen the ability of the design team;

4, understand each designer's design ability and their own specialty style, so that the rationality and success rate of work distribution;

5, regularly arrange designer training, understand the latest decoration materials and construction technology, exchange professional knowledge and experience;

6. Improve and train the contents in the work manual of the design department;

7. Complete other tasks assigned by the company.

Fourth, strengthen the team and create a better future.

A good team is to have a complete team and a dynamic team. The company's current equipment is not enough. First of all, the development of the whole design department has certain limitations. A complete design team should be diversified and perfect. Recruit 2-3 designers. The following are some requirements and suggestions for recruitment.

Job title: 1 chief designer; Chief designer1; 1 designer.

Job Description: See the job description in the manual for details.

Job Requirements: See the job description in the manual for details.

Verb (abbreviation of verb) Design department operation plan.

As far as the process of new projects is concerned, there is no real process system to implement, which is not conducive to the company's brand building and design quality improvement.

Through the training at the end of last year and the understanding of the current work of the department, I summed up some experiences through the overall operation plan of the design department for many years. The year of design department 20 10 is the basic stage, and all the operations are not so complete. I believe that 20 18 is a breakthrough, all design work will be carried out in a perfect system, and the work will be done according to the process and the system.

Six, the designer's training plan

A good team needs good team quality, as well as good ability training for all players. The training plan of 20 18 is as follows:

1. Improve the daily work rules and regulations of the design department.

2. Explain the drawing standards of the design department.

3. Standardize the drawing process of the design department.

4. Standardize the workflow of the design department

5. Establish and train design team.

6. Strengthen the problems involved in the designer's talk list.

7. Monthly seminar on typical design cases

8. Understanding and application of new materials in the conventional market

9. Other training plans arranged by the company.

Seven, organize internal information, improve external publicity materials.

1, design and sort out data every year.

2. Organize the data every year.

3. Complete the project promotion plan

4. Simplified version to promote ppt draft.

Eight, strengthen the construction of design data

Buy new design yearbooks, design works, books and materials, and strengthen the improvement of designers' design quality.

Nine, formulate employee career development plan

In the process of serving enterprises, employees pay more attention to the realization of personal self-worth in addition to the reasonable salary and welfare system, which is well known to us. Therefore, it is suggested that the company formulate a perfect employee career development plan and put forward an active strategy of "setting posts according to people's abilities" to realize the favorable guarantee of employee career planning.

With dreams, passion and ambition, anyone here will have a broad room for growth. According to the different specialties and interests of employees, tailor-made jobs that can give full play to their abilities. Suitable posts and talents are the goals of optimal allocation of human resources pursued by enterprises.

Through competitive recruitment, employees are encouraged to improve themselves and show their working ability. Regularly assess employees' positions, and provide job rotation and transposition opportunities for those who are not suitable for the original position or want to compete for other positions.

Design the half-year work plan 4

1 the relationship between product image design and corporate image design

The research on image is mostly based on enterprise identification system (cis). The so-called corporate image means that the enterprise visualizes, standardizes and systematizes its ideas and characteristics through various communication systems such as signs, logos, standard fonts and colors, thus creating a specific evaluation image recognized and accepted by the public, thus creating a production, operation and sales environment and promoting the survival and development of the enterprise.

The overall impression of an enterprise is established through business philosophy, behavior and unified visual recognition. It is a composite index system, which can be divided into internal image and external image. Internal image is employees' evaluation and impression of the enterprise itself, while external image is the public's impression and evaluation of the enterprise; Internal image is the basis of external image, and external image is the goal of internal image.

The image design of products is the refinement of the overall image goal of enterprises. It is a system image design with product design as the center, which carries out a series of unified planning and unified design on product design, development, research concept, principle, function, structure, technology, material, modeling, color, processing technology, production equipment, packaging, decoration, transportation, display, marketing means and advertising strategy. Form a unified sensory image and a unified social image. Make enterprises show their individuality in business reputation, brand awareness, business strategy, sales service, staff quality, corporate culture and many other aspects. , strengthen the overall quality of enterprises, create brand effect, and make profits in the fierce market competition.

2 product image design system

Product image (pi for short) is a unified image feature of products in design, development, research and development, circulation and use, and it is the result of the unification of internal quality image and external visual image of products.

The design, research and development, production, circulation and use of products are all based on serving human life and social development. The function and form of products are put forward according to the development needs of human beings, and are set to solve their own problems or things. Everything exists around the existence of "human", and the value of its survival and development depends entirely on human emotional factors. Therefore, artificial evaluation factors are particularly important. The evaluation of product image has always been a difficult problem. If we evaluate according to the completely quantified evaluation index system, it is difficult to get satisfactory results, especially when it comes to many human emotions such as joy, anger, sadness and joy, as well as five sensory factors such as vision, hearing, touch and smell, there will be many uncertain evaluation factors, as well as personal differences, psychological and physiological differences, environment, region, time and preparation. The image evaluation of products is inevitably vague and difficult to determine, so it is necessary to establish an evaluation system combining qualitative and quantitative evaluation methods. When it comes to people's emotions, aesthetics and fashion, qualitative evaluation can be carried out. Function, performance and technical means can be quantitatively evaluated; Others should be evaluated by both.

Chapter 5 of the Design Half-year Work Plan

My dream is a designer, and the soul of graphic design is creativity, which comes from my understanding of life and instant inspiration.

The work is a kind of creative work with strong subjective recognition. Most graphic designers learn and improve their design ability through continuous self-study. For example, pay more attention to the design techniques of various posters, promotional materials, magazines and books. And collect them, or browse the works of other designers on the internet to inspire our own design inspiration.

Graphic designers should have a keen sense of beauty and a certain literacy. So you can read widely and increase your knowledge and text sensitivity. In addition, graphic designers also use online groups to exchange opinions.

You can do design without art skills, but you need to know the theory of art. It's not too late to do design at the age of 20. I also graduated from college to study design. Now earn at least 3000 yuan a month.

Only learning photo processing can only be regarded as the level of an operator. Eating is not a problem, but the competition is fierce. Basically, 80% of the people in this industry stay at this stage, and only when they want to become designers will they have a way out.

The basis of design is layout, color psychology, logo and several categories. Art only creates a learning environment, but also because you are playing at ordinary times. If you don't study hard, the result will of course be like that.

Learning depends on mentality. Self-taught examination is a hundred schools of thought contend, and specialized courses are taught according to the routine, which is very different. Everything summed up by self-study is your own, but you must have a goal and not be lazy. Professional courses are to learn and develop according to a unified route, and then let you summarize it yourself. There is nothing wrong with this, but the disadvantage is that art is done as a design, and there will be more parts that deviate from business needs.

Learning design is a process of finding the rhythm and shortcut of life. Art theory is very important and needs to be understood, but it is a bit unnecessary to really draw a decent picture.

Design is a kind of spiritual thing, the key is to master spiritual vision, and the rest can only be said to be side events and accessories.

If there is a bottleneck in design, it will have its own circle. Everyone's circle will have different views. There is a big trap and a small circle. Where are you? Nothing will change. Everything has rules and changes. Because of laws and changes, there will be various forms. What is right and what is wrong?

It may be better for a lazy person to choose courses. For a person who really wants to do design, maybe he can learn more by participating in short-term vocational skills training!

The day before yesterday, a trained student came to my side to apply for a job. He also said that he won an award in the whole country, and his academic level in the Art Institute was quite good, but ... he didn't even know the common sense of software and printing ... he had to use ps typesetting ... a couple could be on an equal footing with the rest of the world ... he was not modest at all ... So he bid farewell to this post forever, which also represented a part of the cultivated class.

Many art masters are self-taught and have their own arguments and styles, which is difficult for a class to do. The key is that people should restrain themselves, carry out their plans with goals, and don't study without asking me if I will succeed in the future. The result lies in your own efforts.

Design the half-year work plan 6

First of all, the goal of the studio

Our studio will gradually establish a set of design companies with perfect business model and management structure, and establish a long-term and stable cooperation model between designers and brands in China. It has solved the instability of China brand that designers frequently change jobs for a long time, which brings pressure and loss to the brand. Brands and designers are faced with the most troublesome embarrassing situation that "the designer has changed and the product style has also changed". It can be completely solved in China, which can help their dynamic brands and brands to develop continuously, so that more designers can better serve brands and create a win-win situation for brands and designers!

Second, the studio scope

1, four seasons clothing product development, clothing product development and production, men and women (casual wear, knitting, jeans, etc. ), brand development and planning, "n2" brand image planning, store/display design, style design and production.

2, single product and combination design, sample clothing production

3, single series style design, sample clothing production

4. Provide peers according to their own abilities; Design and production consulting services. It also provides design services for celebrities, and designs and produces various clothing (clothing) patterns for them.

Third, the project investment

Sixty thousand yuan.

Fourth, the venue setting

Shanghai

Verb (abbreviation of verb) project overview

The design and sales of "n2" brand clothing, the complete planning and packaging of clothing every season, the design patterns, fabric samples and models provided to manufacturers, the drawing information of popular styles in Europe, America, South Korea and Japan in the current season, and the design, planning and packaging of own brand clothing.

Main products: casual wear for men and women (18-35 years old), knitting, jeans, fashion hand-painted design clothing.

Recovery period of intransitive verbs

About half a year.

The second part, market analysis.

"n2 Clothing Studio" has existed abroad for a long time, and the industries in developed countries and regions in Europe and America are booming, and the development of Hong Kong and Taiwan provinces is also growing rapidly. In China, its earliest rise should be from Humen, Guangdong, where women's wear is developed. Now, this method has become popular in Shanghai, Hangzhou, Wuhan and other developed areas, with an obvious upward trend and an increasing number of people. From 1998, a design studio opened by a resident of Taiwan Province Province in Humen, Guangdong Province, the design and production of clothes in Humen are basically dominated by design studios, while design studios in other cities such as Guangzhou and Shanghai are also developing rapidly. The future clothing market will be dominated by design studios, because the owners of these design studios have rich professional knowledge and technology. It has a high or even a high literary and artistic accomplishment and aesthetic level, and has an advanced fashion concept and a sense of mission to lead the trend. Therefore, from the planning and design of its own clothing brand to the promotion, it is bound to take the design studio as the main force to promote China brand clothing and push China brand to the world, while clothing production and processing will be in a secondary position. Why? Because most clothing manufacturers and factory owners are just speculators, most of them lack cultural knowledge and aesthetics, thinking that the so-called brand is just a brand hanging on a piece of clothing and a trademark is a brand, and they have no concept of the cultural connotation and value of the brand. This is a misunderstanding of clothing manufacturers.

At present, in China's fashion design studio and fashion design, color matching is still in the primary stage, and people have not fully understood the effect brought by fashion design studio. Domestic merchants and enterprises are mostly in a relatively vague and disorderly state in their own brand clothing design, style and cultural concept positioning, color design and collocation planning, and lack certain advantages in the increasingly fierce international and domestic market competition. Weakened the attraction of customers' love of beauty to products. Therefore, the rapid combination of brand clothing design and clothing color design can not only make many domestic enterprises effectively improve the influence of clothing brands. Therefore, although fashion design studios have sprung up all over the country, it is a sunny cause, just like the sun at seven or eight o'clock in the morning, with infinite bright prospects and full of hope. The development of design studio has great potential and market. For example, we have designers, market developers and craftsmen, but we don't have factories and workers to produce samples, but we can save the money for development.

More importantly, a large number of clothing production enterprises are managed by several family members, without designers, market developers and craftsmen. The bosses and designers of all the above departments basically copy other people's samples and have no awareness of creating their own brands to protect intellectual property rights. At present, the store display design is also in the primary stage. Therefore, our studio has a wide working space and a large market share, which requires us to explore and occupy the market.

Design the half-year work plan 7

1. As a member of the company, I can complete the operation and management of the company and its project department on time with good quality and quantity according to the rules and regulations of the company and its project department.

1, Internal Skill. According to the situation and requirements of the project, the actual project management situation of the month is counted at the end of each month, and the problems that appear at any time on the project site are solved in a timely and satisfactory manner. Participate in the relevant analysis meetings of the company and the company's project progress in time, analyze and report the site management of the project department every month, analyze and manage the project progress according to each subdivisional work on each floor, put forward reasonable suggestions in time, record all site management logs, upload and distribute the relevant meeting contents of the company's project department and the owner in time, and clearly put them in place.

In the actual construction process, according to the actual situation on site, the problems existing in engineering design management are scientifically and reasonably adjusted to standardize project management. For the smooth progress of the project. In our daily work, especially in engineering design, we always actively cooperate with relevant project managers to carry out relevant project management.

According to the regulations of the company and the actual situation of the project department, draft some articles and manuscripts on engineering management and engineering design, and carry out targeted tracking management on the project site. Complete the actual project management tasks of this project department last month at the beginning of each month (including the explanation and analysis of the owner and the design data of the project and report to the project leader in time). In the process of construction, directional management and project design tracking control are implemented to improve the project management level and realize scientific and humanized favorable measures. At the same time, provide some business information and related data for the project department in time, and do a good job in project design management and on-site coordination in time. And attend the relevant meetings of the project in time and be on duty according to the company's rules and regulations.

2, foreign (to the owner, supervision and material suppliers, etc. ). Submit the material plan and engineering design work arrangement for next month to the owner at the end of each month, predict the construction management of next month and predict the related problems that may occur in the management, and strive to control and ensure the smooth progress of the project next month.

And check the engineering quantity with the supervisor in time, issue the engineering visa to the owner in time, do a good job in the management of related engineering projects, especially some engineering design problems, timely review and confirm the deepening processing drawings of material suppliers, actively cooperate with the owner to do related work, so that the material suppliers can process and produce in time and make the project construction go smoothly.

In short, in the design and management of engineering projects, we should be timely, accurate and realistic, grasp the management direction, have complete internal and external management information, make full use of policies, seize opportunities, handle the relationship between owners, supervisors and builders at any time, and contact leaders in time to report work problems, so as to better solve problems and strive for profits for the company.

Second, actively do a good job in engineering design management.

Well done-design management, report and submission of construction projects.

Third, obey the work arrangement of the company leaders and actively do a good job in the company and the project department.

At work, I work hard and have no regrets. Have a high sense of responsibility, honor and political consciousness, and always put the interests, overall situation and honor of the company first. I want to think for the company and do it for the company. Actively participate in the company's related work meetings at work; Actively participate in project site management; Actively participate in engineering design management. No matter how busy I am in the project department, I always obey the work arrangements of the company leaders and seriously implement the orders of the heads; No matter how busy the project department is, I always put in great enthusiasm and professional knowledge, work overtime, use my time scientifically and reasonably, and successfully complete all the tasks of the project department and other tasks arranged by the company.

Fourth, actively adapt to and abide by the implementation of the company's various management systems and reforms, and further strengthen the sense of responsibility and honor.

Since I joined the company, I found that the company's rules and regulations are gradually improving and further improving. Inspired by a strong sense of responsibility and honor, I selflessly and actively adapt to this situation, do my job in time and do my best for the enterprise based on the current rules and regulations of the company and the professional ethics of hardcover engineers.

Fifth, strengthen study after work.

After work, I paid great attention to the collection of hardcover design materials and related documents at home and abroad, and worked hard to learn and study business knowledge such as construction engineering design management and construction project management skills. Study computer knowledge and architectural English knowledge hard, and constantly improve your work efficiency and management level.