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As a second-hand housing real estate agent, how to grasp the customer psychology and promote the transaction?
First of all, before showing the client the house, the broker should know something about the house he wants to see. For example, in which community, location, area, apartment type, floor, price, decoration, whether there is a loan, old and new certificates, how to look at the house, what facilities and schools are around. It is necessary for brokers to go to the local inspection in advance, commonly known as running, so as to know fairly well. You need to know where to walk to the house you want to see, which is in your best interest.

After the survey, I have a basic understanding of the house, and then I will ask the customer to look at the house. The time and place of meeting should be clear, such as meeting at the south gate of the community in the morning 10. Or there is something conspicuous near the house, which is easy to find and where to meet, such as a drugstore or supermarket. Remember vague, can't find each other, wasting time.

Take customers to the local house on time, introduce landlord customers, and let them know who is buying a house and who is selling it. At this time, the landlord will take the initiative to introduce the house to the customer, and the customer will get answers directly through the landlord. The broker needs to accompany him all the time, speak for the landlord or client at the right time, activate the atmosphere and keep the landlord and client from leaving your sight.

After taking the customer away, ask the customer what he thinks, what he thinks of the house, what he is dissatisfied with and what he is satisfied with, so as to further match other houses for the customer. If it's just a question of price, it means that the customer has taken a fancy to the house, so he should ask the customer how much he can pay for the house and see how much the difference is. In this way, the list becomes half, and if we continue to run in on both sides, the chances of closing the deal will be even greater.