An optometrist, as its name implies, is a master who optometries customers. In the eyes of clients or patients, optometrists should be a very professional, standardized and authoritative profession. Of course, as a professional optometrist, you should really focus on your major, carefully check each patient's optometry and help a needy customer solve the problem. Then, in today's economic society, while doing our professional work well, we should also consider the value generated by our profession. An excellent optometrist in an optical shop should not only use professional skills to optometry patients, but also help stores improve sales performance. It is necessary to learn and sum up experience in order to combine specialty with sales and become a sales-oriented professional optometrist.

Here are some successful cases in the store to share with you.

I remember that day, I went to a new store in the county to consult optometry. At the end of the morning, a customer came to repair glasses. The whole shop seems quiet. I was reading in the optometry room when a lady with glasses came in, probably in her thirties.

Shop assistant: "Hello, do you need glasses?"

Lady: "I'm not sure about this pair of glasses. I want to exchange them for new ones, but I don't want to exchange them for too expensive ones. 100 yuan is enough. "

Shop assistant: "Yes, we have glasses at all prices. However, it is best to let our optometrist give you a comprehensive examination before deciding which one is more suitable. "

Lady: "OK, let's check it first."

The shop assistant led her into the optometry room and briefly introduced me (optometrist).

I first checked and measured her original mirror, and then made a data registration. (She is 33 years old and her grade is: OU+ 1.50DS) and then ask.

Me: "When did your glasses match? What does it feel like to wear it now? "

Lady: "About 12 years. I'll match it when I go to college. I didn't wear much at first. I have been wearing it for several years and I don't think it is very clear this year. "

Me: "Your glasses should be changed. The degree must have changed. Moreover, I judge that you wore farsighted glasses when you were young. Maybe there are not a few years in the middle, but in recent years. "

Lady: "Yes, how did you know I wore glasses when I was a child?"

Me: "Because you have congenital hyperopia and amblyopia ..."

After talking for about 30 minutes, she was very excited and excited. She suddenly stood up and grabbed my hand, which surprised me.

She said that after living for more than 30 years and wearing so many glasses, no one has ever told me the true state of my eyes, nor has anyone told me what hyperopia, astigmatism and amblyopia are. ......

When she calmed down, I took about 10 minutes to give her an optometry, and then gave her a prescription, advice and precautions for glasses.

She said, "I will match whatever kind of mirror you want me to match. I believe you! "

As the degree is +2.50D, I suggest that she choose 1.50 coated hyperopia film and a pair of fashionable TR90 frames. The transaction is made in 380 yuan (no discount).

In the afternoon, when she came to pick up her glasses, she came to the optometry room and said to me, "I just wanted to get 100 yuan for a pair of glasses because of limited economic conditions." However, the advice you gave me is more important. I believe you, bring my son to check next time. "

In fact, this is the power of professionalism!