Learning requirements: Students can master the theoretical basis and professional knowledge of this major, have relatively solid professional basic skills, have strong language and writing skills, and be able to use the theoretical knowledge of this major to analyze and solve problems in practice.
Training objectives: This major trains senior communication talents who have knowledge and ability in the field of mass communication and can engage in interview, writing, editing, commenting, secretarial and publicity work in newspapers, TV stations, radio stations, editing and publishing departments and enterprises and institutions.
Main courses: Selected works of modern literature in China, Chinese journalism history, radio and TV news, public relations, general theory of intellectual property rights, news interview writing, photojournalism and advertising.
Degree courses: introduction to editing, journalism and communication.
Total credits: 14 1 credit.
online communication
Learning requirements: be able to systematically master the basic theories, knowledge and skills of network communication major, have extensive cultural and scientific knowledge, be familiar with the basic ethics and laws of network communication, and have a broad understanding of the domestic and international scientific and technological development of this major and related majors.
Training objectives: Students are required to systematically study the basic theories and knowledge of news and network communication, master the skills of network communication, have certain basic abilities of website planning, construction and management, have certain knowledge of writing and culture, good moral quality and certain social skills after training in news and communication practice, and can collect, edit and disseminate network information in government departments, news publishing institutions, schools, large enterprises and institutions, and network companies.
Main courses: print advertising design, news interview writing, basic principles of computer network, introduction to network communication, multimedia information foundation, graphic information processing, network advertising, network information retrieval and utilization, news photography.
Degree courses: network marketing and planning, network information editing, animation editing and design.
Total credits: 15 1 credit.
foreign business English
Learning requirements: Complete all the courses specified in this plan by self-study, and reach the graduation level equivalent to that of undergraduates in ordinary colleges and universities, that is, master the cognitive vocabulary of about 10000 words, of which 4000 words are mastered skillfully; Proficient in listening, speaking, reading, writing and translation; Understand the social and cultural conditions of English-speaking countries;
Training objectives: have the initial ability to engage in scientific research; Be able to engage in foreign affairs, foreign trade, foreign economics, tourism, secretarial work and English-related English teaching.
Main courses: foreign trade correspondence, general situation of English-speaking countries, listening and speaking, English reading, comprehensive English, English translation, interpretation and listening, English writing, modern linguistics, English lexicology, English economic and trade knowledge, and selected reading of foreign periodicals.
Degree courses: Advanced English, Selected Reading of British and American Literature, English Grammar.
Total credits: 157 credits.
Business English
Learning requirements: To learn the basic theory and professional knowledge of business English, students are required to master the knowledge of public relations, secretarial, business and other aspects, as well as higher professional knowledge of English.
Training objective: to train applied, compound and export-oriented professionals who can meet the needs of socialist market economy construction and opening up, master the theoretical knowledge of foreign trade and business, have a certain level of professional English, and develop morally, intellectually and physically.
Main courses: College English, Computer Foundation, English Listening and Speaking, Business English, Business English Listening and Speaking, Foreign Trade English Correspondence, Business Writing and Translation, Foreign Business Negotiation, Foreign Etiquette, Economic Law, Import and Export Business, Cambridge Business English, Customs Declaration, International Trade, International Marketing and Public Relations.
e-government
Learning requirements: learn the basic theory and operation methods of e-government, and cultivate students' management ability and professional skills in making and maintaining websites. Candidates are required to master a foreign language and have the ability to read foreign language books and periodicals of their major.
Training goal: to train senior e-government management talents and professionals in government web page making and government network maintenance needed by socialist construction.
Main courses: management psychology, administrative law and administrative procedure law (I), database system, contemporary Chinese political system, network foundation and network technology, human resource development and management, introduction to office automation, and behavioral organization.
Degree courses: management principles, e-government theory and practice, network security and management.
Total credits: 143 credits.
E-commerce / electronic commerce
Learning requirements: learn the basic principles and knowledge of e-commerce, computers and networks, systematically accept the basic skills training of each link and operation method in e-commerce process, and enable students to have the ability to use the learned knowledge and skills for e-commerce operation and management through learning.
Training objectives: Compound professionals (industrial and commercial enterprises, financial institutions, information services, etc.) with modern enterprise management foundation, e-commerce professional knowledge and related technologies such as website construction, network marketing and network management, who can engage in e-commerce practice and management in related fields of information industry. ) and economic management departments at all levels.
Main courses: international trade practice (III), computer and network technology foundation, introduction to e-commerce, application and development of internet software, design principle of e-commerce website, e-commerce and finance, network marketing and planning, introduction to e-commerce security.
Degree courses: e-commerce and modern logistics, Internet database, network economy, enterprise management.
Total credits: 162 credits.
[Property Management]
Learning requirements: master the basic theory and knowledge of property management; Master qualitative and quantitative analysis methods of property management and strong computer application skills; Familiar with the basic principles, policies and regulations of the party and the state on real estate and property management, as well as the practices and rules of international property management; Understand the theoretical frontier and development trend of this major; Have the ability to use property knowledge to engage in property management, and have strong basic ability to study and solve problems in property management theory.
Training objective: To train senior professionals with basic theories, knowledge and skills of property management, who are proficient in modern economic management analysis methods and can engage in property management and scientific research in property management enterprises, real estate management departments and relevant policy research departments.
Main courses: introduction to business administration, modern management, human resource management (I), municipal science, introduction to government economic management, financial theory and practice, real estate finance, real estate marketing and property environmental management.
Degree courses: management principles, introduction to property service economy, and international quality standards of property management.
Total credits: 150 credits.
[marketing]
Learning requirements: master the basic theory, knowledge and skills of this major; Familiar with relevant laws, regulations and policies of China; Be able to analyze and solve practical problems related to marketing independently.
Training goal: to train senior professionals engaged in marketing and management to meet the needs of socialist market economy.
Main courses: marketing, introduction to national economic statistics, introduction to enterprise management, market survey and forecast, negotiation and promotion skills, introduction to foreign economic management, financial theory and practice, and international trade theory and practice.
Degree courses: international marketing, marketing planning, international business negotiation.
Total credits: 158 credits.
International financing
Learning requirements: Candidates are required to study Marxism-Leninism, Mao Zedong Thought and Deng Xiaoping Theory, establish patriotism, collectivism and socialism, abide by the law, and have good ideological and moral character and professional ethics; In business study, it is required to systematically master the basic theories, basic knowledge and basic skills necessary for this major.
Training objective: to train professionals with professional knowledge in finance, finance and taxation and familiar with international finance, balance of payments and foreign exchange business.
Main courses: introduction to economic law (finance), enterprise accounting, introduction to national economic statistics, monetary banking, bank credit management, introduction to central bank, securities investment and management, introduction to foreign economic management, bank accounting and insurance principles.
Degree courses: financial management, international finance, financial marketing.
Total credits: 154 credits.
[international trade]
Learning requirements: master the basic theories, knowledge, skills and methods of international trade systematically; Familiar with relevant international practices and conventions; Able to analyze and solve practical problems independently.
Training goal: to train senior professionals who can meet the needs of socialist economy and engage in international trade.
Main courses: international finance, international trade, international trade practice (1), marketing, enterprise economic statistics, international commercial law, international business English, China foreign trade.
Degree courses: foreign trade and economic management, world market situation (choose one), enterprise accounting, international marketing.
Total credits: 149 credits.
international economic law
Learning requirements: study Marxism-Leninism, Mao Zedong Thought and Deng Xiaoping Theory hard, establish patriotism, collectivism and socialism, abide by the law, and have good ideological and moral character and professional ethics; In business study, it is required to systematically master the basic theories, basic knowledge and basic skills necessary for this major.
Training goal: to train senior talents who can engage in foreign-related economic law practice in state organs, enterprises and institutions, foreign institutions in China and large foreign enterprises.
Main courses: civil law, criminal law, jurisprudence, maritime law, foreign-related economic law, environmental and resource protection law, international finance law and international investment law.
Degree courses: international trade law, international law and private international law.
Total credits: 145 credits.
Art design
Learning requirements: Understand the latest achievements and development trend of this major, have high artistic accomplishment, strong packaging and decoration design, innovative ability and problem-solving ability, and have strong application ability in packaging and decoration design, enterprise CI planning, computer design and creativity, web page design and so on.
Training goal: to train senior decorative art and design talents who are all-round developed in morality, intelligence, physique and aesthetics and systematically master the basic theories and skills of their major.
Main courses: sketch (3), art appreciation, plane and three-dimensional composition, modern decoration design, photography art, plane advertising design, computer art design, web design, POP and DM advertising design, and three-dimensional animation design.
Degree courses: Introduction to Commodity Packaging, Decoration Art Design, Layout Design.
Total credits: 146 credits.
[Digital Media Art]
Learning requirements: To master the basic knowledge and skills of digital media art and related majors systematically.
Training objectives: This major cultivates all-round development of morality, intelligence, physique and beauty, adapts to the needs of social development and socialist market economy construction in the 2/kloc-0 century, and has a solid foundation, wide knowledge, strong professional ability, high comprehensive quality, innovative consciousness and pioneering spirit. Mainly engaged in TV movie production and editing.
Main courses: film and television aesthetics, multimedia technology, color and composition, introduction to film and television technology, graphics and computer drawing, digital film and television three-dimensional animation, digital media video editing, digital photography technology, digital recording production.
Degree courses: computer art design, computer animation, network art
Total credits: 148 credits.
Computer information management
Learning requirements: master the basic knowledge of economic management required by this major; Familiar with computer operating system and database principle; Have the basic technology of computer network technology application; Be able to use management theory, systematic scientific methods and information technology to solve practical problems in information system construction, maintenance and information management.
Training goal: to train senior compound professionals engaged in the construction, maintenance and information management of computer information systems.
Main courses: advanced language programming (I), principles and applications of office automation, management information system, computer principles, introduction to organization and management, computer network technology, database principles, software development tools and operating systems.
Degree courses: information resource management, information system development, data structure.
Total credits: 149 credits.
Computer network technology
Learning requirements: master the basic theory, knowledge and operation skills of computer system; Master the basic methods of computer network application and development; Have the basic ability of computer network design, implementation, maintenance and application development; Have the basic ability of computer network application and network management; Understand computer-related laws and regulations; Master the basic methods of literature retrieval and have the ability to obtain information.
Training objective: To master the basic theories, knowledge, skills and methods of computer network hardware, software and applications through the training of applied talents mode, so as to reach the professional level of computer network and be able to adapt to the design, implementation, maintenance and application development of computer network. Graduates of this major can engage in computer network construction, network service, website construction management, computer information management, network security and so on.
Main courses: engineering economy, network operating system, data communication principle, computer network management, database technology, Internet and its application, introduction to database structure.
Degree courses: signal and system, basic principles of computer network, local area network technology and network engineering.
Total credits: 152 credits.
Computer science and technology
Learning requirements: knowledge and ability of computer hardware, software and application, development and application ability of multimedia, computer network and other technologies; Ability to manage, collect, store, analyze, synthesize and process information.
Main courses: computer application technology, computer composition principle, microcomputer and its interface technology, assembly language programming, digital logic, circuit and electronic technology, compilation principle, introduction to information security and confidentiality, and object-oriented programming.
Degree courses: operating system, data structure, computer network and communication.
Total credits: 15 1 credit.
Computer communication engineering
Learning requirements: master the basic knowledge and theory of computer application and modern communication technology, and be able to closely combine computer technology and communication technology and apply them to communication; Have the preliminary ability to research, design and develop computer communication network, program-controlled switching equipment and corresponding software; Can adapt to the requirements of communication development and international integration, and has a good professional foreign language level.
Training goal: to meet the needs of socialist modernization and train senior engineering and technical personnel engaged in computer communication research, design, development, maintenance and management for the development of communication.
Main courses: electrician principle, computer foundation and programming, microcomputer principle and application, linear electronic circuit, nonlinear electronic circuit, signal and system, data communication principle and communication technology foundation.
Degree courses: program-controlled switching principle, program-controlled switching and broadband switching (choose one), computer communication network and database principle.
Total credits: 149 credits.
[Enterprise Financial Management]
Learning requirements: master the basic theories and scientific methods of financial management systematically; Understand the general situation of modern financial market and the operation methods of various financial instruments; Familiar with the methods and skills of enterprise financing and investment; Understand the international common financial practices and the financial business of multinational companies; Have high ability of financial diagnosis, financial analysis, participation and organization of enterprise financial activities.
Training goal: senior professionals who can adapt to the needs of socialist market economy and engage in enterprise financial management independently.
Main courses: political economy (finance), introduction to economic law (finance), introduction to national economic statistics, financial management, financial theory and practice, intermediate financial accounting, analysis of financial statements (1), and application of computers in management systems.
Degree courses: advanced financial management, management accounting (1), asset appraisal.
Total credits: 153 credits.
[Accounting (direction of certified public accountants)]
Learning requirements: be able to systematically master the basic knowledge and skills of certified public accountants and related majors, be familiar with accounting and auditing related laws and regulations and international practices, and have the ability to analyze and solve practical problems.
Training objectives: professionals with knowledge of auditing, accounting and management, economy and law, who can independently perform the professional duties of certified public accountants and undertake the auditing of large and medium-sized projects.
Main courses: basic accounting, introduction to national economic statistics, financial management, intermediate financial accounting, management accounting (1), financial theory and practice, accounting system design, and registered accounting audit cases.
Degree courses: asset appraisal, advanced financial accounting, auditing.
Total credits: 152 credits.
Mental health education
Learning requirements: master the theoretical knowledge and professional skills of this major, skillfully analyze practical problems in mental health, and have the ability to effectively solve mental health problems in education and social management by using professional knowledge.
Training goal: to master the knowledge and skills of mental health education, have the ability to analyze and solve the actual mental health problems of college, middle school and primary school students and other individuals and groups, and become a teacher or related professional who can better undertake mental health education.
Main courses: psychology, developmental and educational psychology, design and teaching of consultation activities, introduction to mental health education, adolescent mental health, psychological consultation and counseling (1), western modern schools of psychology, and clinical psychology.
Degree courses: psychotherapy (1), personality psychology, educational development and mental health.
Total credits: 145 credits.
[biological science]
Learning requirements: Students in this major mainly study the basic theories and knowledge of biological sciences, receive training in scientific thinking and scientific experiments in basic research and applied basic research, and have good scientific literacy and certain teaching and research capabilities.
Training objectives: This major trains senior specialized personnel in biological sciences who have basic theory, basic knowledge and strong experimental skills and can engage in scientific research, teaching and management in scientific research institutions, universities, enterprises and institutions.
Main courses: botany (1), zoology, inorganic and analytical chemistry, genetics (1), biostatistics, histology and embryology, environmental biotechnology, microbiology, basic experimental techniques of biology and molecular biology.
Degree courses: biochemistry (1), introduction to ecology, cell biology.
Total credits: 132 credits.
[Administration (electronic management)]
Learning requirements: be able to systematically master the basic theories, knowledge and skills of administrative management (electronic management) major. Familiar with the basic principles, policies and regulations of the party and the state, master the necessary theoretical knowledge and literacy of civil servants, and be able to better use the theories learned to analyze and solve the practical problems of administrative management in socialist modernization; Strong management and practical ability; Be able to analyze and solve practical problems independently, and have certain planning, organization and research ability.
Training goal: to train professionals with knowledge of administration, management, politics and law who can engage in management and scientific research in party and government organs, enterprises and institutions and social organizations.
Main courses: modern management, human resource management (I), organizational management, fundamentals of operational research, social research methods, theories and methods of public decision-making, modern management information technology, public management, application of computers in management systems, and organizational behavior.
Degree courses: administration, national civil service system, public policy.
Total credits: 153 credits.
commercial secretary
Learning requirements: through systematic theoretical study of professional knowledge, I have solid basic skills such as research, writing and coordination, explore the theory and practice of public relations, and improve my theoretical and moral cultivation.
Training goal: to train applied talents engaged in foreign trade, foreign economy, domestic trade, marketing planning and management, secretarial, public relations, project design and management.
Main courses: introduction to economic law (finance), organizational behavior, writing (1), selected readings of applied articles in past dynasties, customer service, communication and advertising, and business negotiation.
Degree courses: marketing, communication and project management, secretarial foreign affairs management practice.
Total credits: 149 credits.
minister of foreign affairs
Learning requirements: be able to systematically master the basic theories, knowledge and skills of foreign-related secretarial major, and have a certain understanding of the politics, economy, history and culture of western developed countries, with special emphasis on good English listening, speaking, reading, writing and translation skills training, a solid English language foundation, and theoretical and practical exploration of public relations.
Training goal: to train talents who are suitable for China's socialist modernization, have basic knowledge and theories in western culture, can engage in foreign affairs, foreign trade and foreign economic work, and are widely committed to political, economic and cultural exchanges between China and the West. Cultivate their ability to run papers, hold meetings and handle official documents, master modern office technology, be familiar with secretarial work procedures, strengthen the theoretical cultivation and moral cultivation of secretarial staff, and cultivate high-quality and high-level foreign-related secretarial applied professionals for the country.
Main courses: introduction to foreign secretaries, foreign secretarial practice, English listening and speaking, introduction to foreign affairs, management of foreign-invested enterprises, international business negotiation, comparison between Chinese and foreign secretaries, introduction to western culture and introduction to foreign laws.
Degree courses: foreign secretary science, foreign secretary cases, foreign official document writing and processing.