At present, there are three versions in traditional, simplified and English, which are suitable for audiences in Chinese mainland, Hong Kong, Macao and Taiwan and abroad. Absorbing and continuing the advantages of the Internet, 35 sports football live broadcast is online by video, which can publish product display, related meetings, background introduction, scheme evaluation, online investigation, dialogue interview, online training and other contents on the Internet, and make use of the characteristics of the Internet, such as intuition, quickness, good expressiveness, rich content, strong interaction, unlimited geographical area and divisible audience, to enhance the promotion effect of the event site. After the live broadcast is completed, it can continue to provide readers with replay and on-demand at any time, effectively extending the time and space of live broadcast and exerting the maximum value of live broadcast content.