The training institution of e-commerce with goods is in Zhejiang Radio and Television China Blue Anchor College. Zhejiang Radio and Television Group, the organizer of China Blue Anchor College, is a comprehensive media group with radio and television as its main business, news propaganda as its main body and related industries as one. Directly under the Zhejiang Provincial Party Committee and the provincial government, it is more professional and authoritative than other private training institutions.

From team configuration to product selection strategy, to sales concepts and methods, and how to interact with fans in real time, you can take goods in the live broadcast and ride the wind and waves.

Introduction of e-commerce live training content

The training content provided by different training institutions is different, and most training institutions will train these contents: live broadcast industry analysis, background operation method of Tik Tok store, logical thinking of e-commerce operation, traffic play, rules and requirements, team building method, short video planning skills, live broadcast marketing method and live broadcast operation method.

E-commerce live broadcast is a new field combining live broadcast industry and e-commerce. This can show the product details to consumers more intuitively. At first, there was a live broadcast on Taobao, and then platforms such as Tik Tok, Little Red Book and Aauto Quicker joined the live broadcast.