Lectures and plans for training Chinese medicine knowledge
Writing outline: 1, background brief description price 2, task description 3, business philosophy 4, image 5, personnel and suppliers 6, business premises and equipment 7, market survey 8, strategy 9, short-term goal 10, financial plan 1, background introduction With the development of science and technology and the improvement of knowledge level, in today's society, no matter your With the widespread use and popularization of computers, farmers have become rich under the guidance of science and technology. Second, the task is to explain the rich life in the network age through the establishment of Tengnong Computer Service Company. Third, the idea of doing business: With the continuous progress of reform and opening up, our society has undergone earth-shaking changes. I believe that as long as our company grasps this market, it may not have brilliant prospects. Four. Image A good company must have a good image in the minds of consumers if it wants to get good development. In addition, the company also made the following commitments: 1. First of all, as a company serving farmers, every service of the company will be considered favorably. 2. Secondly, the agricultural materials provided to farmers online should be provided to farmers immediately, and we will give preferential treatment to farmers who order our materials for a long time. 3. Thirdly, for the agricultural problems encountered by farmers, consult experts in time and solve farmers' needs in a thoughtful and timely manner. 4. Finally, for users who require to install computers, let each trainer master what he has taught. V. Personnel and suppliers Among the personnel and suppliers, the supplier has determined a stable source of goods and made the following arrangements for the company's personnel. Name: Xu Hui Address: Caiba Town, Yibin City Education: College Major: Marketing Experience: Good at interpersonal communication, many relatives and friends in Yibin area, complicated contacts, certain marketing experience, two years of marketing experience in a company, and certain achievements. Role: Conduct in-depth market investigation, and publicize the company's major affairs in urban and rural areas by using social relations. Relationship with myself: Partner No.2, one of the partners (friend) Name: Li Fei Address: Zongchang Township, Yibin City Education: Undergraduate major: Accounting professional experience: familiar with accounting work, good at business management of enterprises, and have some work experience. Role: Company business and financial management and personal relationship: Partner II (friend) Partner III Name: Zhu Tao Address: Yibin Education: Bachelor degree: Computer professional experience: Familiar with computer application, maintenance and installation. Function: Unified management of all computers in the company, including maintenance and care. Help me train computer students and go shopping with me. Relationship: third-party partner (relative relationship) for suppliers: because the company is still relatively small, it chooses to buy in an uncertain location in the urban area. 6. Business premises and equipment 1. Location: the central section of Caiba Town, Yibin City (this section is located in the agricultural area and the town is in the center). The front of the store is10m long, and the total area of the company is10m2. The store type of the company is: the cost of renting a store is 4,800 yuan/year, that is, the monthly expenditure is 400 yuan/month. Company service time: 24-hour service rental agreement: from the date of signing the contract, the right to use the house belongs to the contractor and becomes a model company. 2. Equipment item 1: Buy ten computers. Purchase cost: 40,000 yuan, service life: three years. Purchase 2. Item 2: printer purchase fee:10.5 million yuan service life: one year purchase 3. Item 3: telephone installation and office tools purchase fee:10.5 million yuan service life: two to three years service life: VII. Market research Through market research, farmers have realized the importance of science and technology to agriculture. Treat customers. Eight. Strategy nine. Target Service Level and Product Quality Sales Profit 65,438+0 February 10th. Financial Schedule 65,438+0 Organization expenses 75,000 yuan Business premises (venue lease and decoration) 65,438+04, 800 yuan equipment 56, 500 yuan materials preparation (paper, others) 500 yuan Organization expenses 5000 yuan Business expenses 65,438+0000 yuan Advertising 500 yuan Stationery 500 yuan Other 2500 yuan Total 80,000 yuan Table 2 Subtotal of available funds: 000 yuan, a total of 80,000 yuan. Table 3 General expenses (monthly) Operating site expenses 400 yuan property tax 65,438+000 yuan insurance construction equipment 50 yuan maintenance 65,438+000 yuan telephone (fax telephone) mail network expenses 400 yuan postal freight travel expenses 65,438+000 yuan stationery (paper) 65,438+05. 0 yuan Bank repayment interest 1 100 yuan. The business expenses of advertising in 50 yuan (other) in 50 yuan totaled 2,700 yuan. Table 4 Sales in March and April of 65,438+2, total capital in 400 yuan 2, expenditure in 700 yuan (I) of 6,700 yuan 65,438+2, operation in March and April. 400 yuan property tax 100 yuan, insurance equipment builder 50 yuan maintenance fee 100 yuan, public utilities (water, electricity and heating) 200 yuan telephone (fax) e-mail (network usage fee) 400 yuan mailing freight (travel expenses) 100 yuan, stationery (paper) 150 yuan, bank. +000 yuan advertising fee, 50 yuan business fee (other) and 50 yuan total (b) 2,700 yuan. As the company is a private company in Hefei, there are no employees and workers. Except for daily expenses, the profits are shared equally by the partners. Total cash flow c Cumulative cash flow D C=A+B plus any available cash difference at the beginning of the enterprise. D = C+ d of last month. One of the series courses of quality education in Yibin Radio and TV University, demonstration of entrepreneurial design scheme Zhu Hongjing's writing outline: 1, business background 2, task description 3, business philosophy 4, organization 5, image 6, personnel and suppliers 7, business premises and equipment 8, market research 9, objectives 10, financial plan 1 kloc. Business background An accidental opportunity inspired me to go to a town in the suburb of Hohhot, Inner Mongolia, and began to borrow money from my parents. The above five advantages also provide a sales market for our products. The mode of operation of our factory is self-employed, and its business nature is mainly wholesale and retail. Second, the task is to establish this small white winery on the premise of meeting people's needs (wine and distiller's grains). Our factory adheres to the principle of "quality (product quality and service quality) comes first, and customers are the masters" ("light price" is adopted according to the market price and wine price), so that customers can buy a "peace of mind". Third, the business philosophy 1, to provide customers with high-quality liquor and distiller's grains and convenient and thoughtful services. Second, the market targeted by the business is "Sanliang" in towns and villages outside Hohhot. This market has the following characteristics: Advantages: (1) Most people have the characteristics of drinking; (2) people who can drink a lot; (3) There is no winery in this city, and it depends on a county town more than 50 kilometers away to buy wine; (4) The demand for distiller's grains is large; 5. Low cost of raw materials (about 0.40-0.50 yuan/kg 70 yuan/ton for corn); [6] Especially in winter and spring, the sales of wine are very large, and the sales of distiller's grains are good all year round, and the price of distiller's grains is high. Disadvantages: the wine sales from May to July are not large every year. Because there are fewer people drinking in hot weather. 3. The business is distributed in three or two districts outside the suburbs of Hohhot, and there is no wine gang. Cows prefer unpolished corn distiller's grains. 4, organization 4, organization 1 First of all, be strict with yourself, treat employees sincerely, and gain mutual trust with employees; 2. Formulate a reasonable system for employees to restrain their behaviors, which is conducive to reasonable management. (which clearly stipulates the reward and punishment system). 3. There are 2 employees (specifically engaged in brewing), technical director 1, and I have certain accounting knowledge). V. Image 1, good quality and low price, genuine goods; 2. Warm and thoughtful service, fully understanding the needs of products and customers. 6. Personnel and suppliers 1, person (1) Name: Zhu Xinggen Address: Junlian County, Sichuan Province Experience: Sixteen years of brewing experience and qualifications: the role of winemaker in business: the relationship between relevant technical guidance and myself: Father (2) Name: Liu Wei Address: Junlian Town, Junlian County, Sichuan Province Experience: Two years of brewing experience and qualifications: winemaker in business. Qualification: the role of the brewer in the business: the relationship between the brewer and himself: employee (4) Name: Zhu Address: Junlian County, Sichuan Province Experience: The role of five years' management experience in the business: the relationship between management and sales: Sister 2, supplier (1) corn supplier: all grain farmers and corn collectors and sellers deliver goods to your door) (2) Coal supplier: Location of business premises and equipment: Stores are sold in downtown areas. See the following figure for the specific planning: the workshop area of the winery is 200 square meters, the granary is 50 square meters, and the wine cellar is 60 square meters. Rent: 5,000 yuan/year agreement: non-binding (lease agreement) equipment and equipment are all purchased. Equipment includes: brewing pot, refrigerator, wine container, etc. * * * about 4000 yuan. Market research The price of wine in our factory is the same as the market price, and the quality is better. Compared with other wines, our wine is more fragrant and pure in taste. Nine, the goal is to build a factory in June-July (the factory was built in the off-season of sales, and now it is just the beginning of the peak season of sales, and production will start on August 1 day. Planned sales target (the first three months) August September 65438+1October sales10000kg12000kg12800kg The service level is good, good and better, and the expected profit is 6000 yuan, 7000 yuan and 7500 yuan. Workshop rent: 5,000 yuan; Annual water and electricity fee: 150 yuan; Monthly cost of raw materials: corn: 350 yuan × days = 10500 yuan; Fermentation bacteria: 2 yuan× 4kg/day =240 yuan; Coal (about. ): 70 yuan/ton× 0.4 ton× 30 = 840 yuan; The total is about 1 1580 yuan. Business expenses: around 800 yuan] Other expenses: around 300 yuan, total: 12830 yuan; General expenses (monthly); Meal fee: 1 1,000 yuan; National tax: 1.500 yuan; Health tax: 10 yuan; Employee salary: 800 yuan travel expenses: 260 yuan, total: 3,570 yuan; In addition, the cash flow forecast table in August, September, 65438+1October, sales income of 25000 yuan, 30000 yuan, capital of 32000 yuan 10000 yuan, total balance of 35000 yuan, 42000 yuan, 45000 yuan a:1220000 yuan. : August September 65438+1October national tax 1500 yuan 1500 yuan 1500 yuan local tax 100 yuan 100 yuan health tax 10 yuan 10 yuan. Yuan 80 yuan employee salary 800 yuan 800 yuan 800 yuan telephone bill 300 yuan 280 yuan 250 yuan travel expenses 300 yuan 250 yuan 200 yuan Other expenses 200 yuan 100 yuan 100 yuan total 3290 yuan 3 120 yuan 3040 yuan B: 94750 yuan. Total cash flow C=A+B= 13 1450 yuan's accumulated cash flow for three months D= 13 1450 yuan's general problems Take actions to reduce customers' scarce sales, make corresponding price adjustments, go deep into the market and increase publicity. If there are competitors, attract customers by improper means, face challenges with high quality, high efficiency and low price, respect business ethics, purify the disputes of market partners, and solve the business disruption caused by outsiders by legal means, and ask for help 1 10.