Peking University Benchmark Real Estate EMBA President's Advanced Seminar is a high-end professional on-the-job education course to cultivate cutting-edge management talents. Through the study of Peking University Benchmark Real Estate EMBA Advanced Seminar, students have been improved in professional ability, in-depth understanding, network expansion, innovation ability and future development direction.

This course covers all aspects of the real estate industry, including market analysis, investment decision-making, development process, project management, financial planning, marketing strategy and corporate social responsibility. The curriculum is flexible, and various teaching methods such as case teaching, lectures and actual combat simulation are adopted, so that students can fully grasp the operation mode, corporate culture and development strategy of benchmark real estate enterprises and provide reference for their own enterprise development.