1. What courses do Internet operators usually take?

Generally, we should learn the ui design of the web, the front-end art design of the website, the animation production of the website, the page production of the website, the network marketing and comprehensive practice, SEO optimization technology, social media marketing, network SEM and so on.

2. How to maintain the operation of permanent free online courses?

First of all, it is basically impossible to simply take free online courses. The so-called pure online course means that the company's business only has online courses and nothing else. The most typical examples are Geek College and massive open online course network that started a few years ago. In the past, the model adopted by such companies was pure online courses (online courses), and all courses were free (sucking powder). Their source of funds comes from investment, such as angel wheel and A wheel. Naturally, with capital, they can operate, maintain and expand their business. However, the purpose of investors is not to "squander water", but to hope that the company will be profitable in the future. At this time, it is impossible to invest endlessly. And these institutions must begin to transform, so they are no longer free. So now these once free institutions began to turn to free courses and paid courses after powder absorption, and also began to develop from online to offline.

Secondly, if you really want to do education (I also hope to do education with my heart, maybe we "hit it off"), then you can't wait. First of all, we need to do a good job in the course. Without a good course, even if we do it for free, no one will come to see it. Next, we should push forward slowly, and we can't pray that the whole online course can be made in a few days. In other words, keep your feet on the ground and walk step by step. After that, there will be other businesses to assist the whole online course, so as to ensure that the online course has a basic source of funds, and it is not feasible to "post money" for a long time. In addition, you need a team to promote your online courses to more people, such as operating on WeChat, Weibo and other media.

3. What does Internet operation do? Are there any online courses to watch?

What do you study? What courses do you want to take? Many courses are online, and there are many things to watch online.

4. How about the online operation course of Starting College?

Not bad, tell me about my understanding of online courses in Starting Point College:

Online courses are divided into: 90-day Internet operation practical training class, Internet operation practical training camp, and operation director cultivation method.

90-day Internet Operation Training Course:

Content operation, activity operation, data operation, user operation, new media operation, product operation, life cycle and advanced operation.

Operation module: deconstructing Internet operation, creating product tonality through content, new media operation, how to extract high-value users, how to plan marketing activities for all, refined data operation, operation framework based on life cycle, advanced road of operation, employment guidance and development.

Internet operation training camp learning content: 2 small classes under the antenna, one-year online course.

5. How to maintain the operation of permanent free online courses?

This problem has existed for a long time. Personal opinions and some high-quality services, unlike the open source characteristics in software projects, do not have the ability to improve the quality of the whole course with the help of others. What we mean here is that you can modify the course content, just like you can't change a part of the video, because some courses may change many other properties of the course. In my opinion, quality service should be paid, why should it be free? From the appearance of the Internet in China to the present, the fixed thinking of netizens, a free and excellent idea, is not conducive to commercial operation. Of course, some courses make some people act spontaneously. This kind of free will has more or less some purposes, which may be to promote other aspects or well-known things.

So where is the future of paid courses? It should be to improve professionalism and pertinence, choose the right person, and more importantly, let potential consumers recognize the value of the course! That's all that matters. Now there are many opinions that we should invest more money in our brains. Such consumers will be very concerned about the changes brought by the paid courses, that is, what can the paid courses bring to me directly after I finish studying? What can it change? Paid language courses are the most obvious and the easiest to measure. My language ability has been improved obviously, and I have passed some language certification exams.

For free courses, the free here is aimed at users, the big platform behind the free courses, they are investors, and they have contributed their own money. At least they hope to bring about an increase in traffic. There are more websites like massively open online courses. After the traffic increases, the popularity of the whole website increases and the benefits are obvious. Advertising and sales of related commodities are derived from this, so it doesn't matter whether it is free or not, the key is.

6. Many Internet companies require "data analysis ability" for their operating positions, so what courses do universities have to cultivate data analysis ability?

This is normal,

Operating children's shoes should have a sense of data. Data is the most important diet to check the operation of children's shoes. The boss only looks at the final result, so the operator must pay close attention to the data. Simple data analysis ability is still needed. Data analysis is a kind of thinking and thinking, which is not so demanding and is not a professional data analyst. College computer courses use simple data analysis tools such as excel and BDP Personal Edition, and the analysis is not as difficult as you think ~

Operation order data analysis

Chart support: BDP

7. Introduction to E-commerce Specialty

E-commerce major is a new interdisciplinary subject integrating computer science, marketing, management, law and modern logistics. Cultivate innovative compound electronic commerce senior professionals who master the basic theories and knowledge of computer information technology, marketing, international trade, management, law and modern logistics, have the ability to carry out business activities by using the network, and use computer information technology and modern logistics means to improve enterprise management methods and improve enterprise management level. At present, this major has two major directions: website design and program direction, and online marketing editing direction.

Main courses: computer network principle, introduction to e-commerce, e-marketing foundation and practice, e-commerce and international trade, e-commerce letter writing, e-commerce marketing writing practice, marketing planning, web page color matching, web page design, web page standard and website reconstruction, FlashAction script animation design, UI design, Asp e-commerce website construction, e-commerce management practice, ERP and customer relationship management, e-commerce logistics management, e-commerce English, news gathering and editing, etc.

After graduation, students can engage in web design, website construction and maintenance, or network editing, website content maintenance and network marketing (including international trade), marketing planning of enterprise goods and services, or engage in customer relationship management, e-commerce project management, e-commerce activity planning and operation, e-commerce system development and maintenance, e-commerce teaching and other work in schools at all levels. College students can also engage in telemarketing in the call center.

Professional development

From the appearance of the internet to the present, if we look closely, we will find that e-commerce has basically gone through three stages:

1, desperately lay the foundation stage: this stage is mainly to access the network and establish a website.

Many enterprises will set up their own websites at this stage. During this period, senior programmers, programmers, interaction designers, web designers, etc. Focusing on web development will become a sought-after career.

2. Crazy promotion stage: The main content of this stage is to promote websites so that more people can find their own websites, and increasing traffic is the main task.

Seo experts (search engine optimization experts) and mailing list experts with website promotion as their core business have become popular occupations. During this period, a large number of network "scammers" appeared, who obtained false access through various deceptive means. Including the use of hacking programs such as Trojans. At present, there are many enterprises and individuals who make a living from this in big central cities in China, and they are complacent about it.

3. Building core competitiveness stage: The main content of this stage is to increase the stickiness of the website, retain visitors and turn visitors into customers.

During this period, network editors, forum hosts, writers, content researchers and channel planning will become hot jobs.

I think many remote towns and villages are still in the first stage. Non-central secondary cities may be between the second and third stages. The central city has entered the third stage. In a word, e-commerce will develop very fast in the future.

8. How much does it cost to report to the e-commerce operation training class, and how long does it take?

According to the market price 1 in 2020, the e-commerce training course needs 3000~6000 yuan, and the time is 1~3 months.

E-commerce can provide services in the whole process of online transaction and management, so it has many functions such as advertising, consultation and negotiation, online ordering, online payment, electronic account, service delivery, consultation and transaction management.

E-commerce can spread all kinds of interesting business information through enterprise Web servers and customers' browsing. Customers can quickly find the information they need with the help of online search tools, while businesses can use online homepages and e-mails to advertise around the world.

(8) Extended reading of Internet operation course: defects

1, the network itself has its limitations: in this mode, only by relying on the production of the website and the designer to master a better webpage mode can the products be displayed to consumers.

2. The search function is not perfect.

3. The security of transactions is not guaranteed, and the security of e-commerce is still the main factor affecting the development of e-commerce. Due to the rapid popularization of the Internet, e-commerce has aroused widespread concern and is recognized as the most potential new growth point of IT industry in the future.

However, when trading on an open network, how to ensure the security of data transmission has become one of the most important factors for the popularization of e-commerce. Some people or enterprises are unwilling to use e-commerce for fear of security problems.

9. How do novices learn online marketing?

Network marketing is a new generation of marketing means with low cost and quick results. It is a series of activities to help enterprises quickly complete market research, website construction, website optimization, online advertising and online promotion. Therefore, online marketing training generally includes the following courses: SEO search engine optimization, SEM search engine bidding, new media operation, and e-commerce operation. Let's take the internet marketing course of excellent employment in Sichuan as an example to introduce it in detail.

New Media Marketing and Operation: Nowadays, platforms such as WeChat, Weibo and Vibrato Short Video are developing rapidly and have a wide audience. Cases of profiting from new media marketing abound. So this stage is to learn how to use these platforms for marketing. The main contents include: new media content operation, self-media operation, official WeChat account and community, Weibo marketing, etc.

SEO and website operation: SEO is mainly to help websites get the natural ranking of search engines, so as to get free traffic and customers. Therefore, the course modules at this stage mainly include: marketing website construction, keyword strategy, in-site optimization, off-site optimization, mobile SEO, integrated marketing, effect transformation and so on.

E-commerce operation: With the rise of Taobao, JD.COM, Pinduoduo and other major e-commerce platforms, e-commerce has also entered an era of rapid development. More and more traditional enterprises move to the Internet, so it is essential to study the operation of e-commerce. The course modules at this stage mainly include: Taobao shop opening details, Taobao art design skills, store operation management, Taobao natural flow, Taobao paid flow, Taobao activity flow, Taobao content flow, JD.COM operation details, advanced operation practice and so on.

SEM and information flow optimization: This stage studies the bidding ranking of search engines, that is, the bidding ranking of various mainstream search engines such as Internet, 360 and Shenma. Since bidding is paid, this stage is mainly about learning how to spend less money to bring more benefits. The course modules mainly include: account establishment, data analysis, account optimization, brand promotion, information flow delivery, etc.

Pragmatic professional skills: This stage is mainly to help students learn basic office skills such as word, ppt, Xmind and PS. To lay the foundation for future study.

10. Which course is better for Internet operation in Beijing?

Internet operation is quite popular at present. You can learn the relevant information online first, and then teach yourself. If you want to get started quickly, you can choose a school. It is said that Neda's network operation course is good, and the teachers are OK. You can check it.