Whether the coupon will be refunded after Taobao refunds depends on the situation.
If a refund is made when the order is not paid, the store will return the Taobao coupon to the user after canceling the order;
However, if the receipt of the order is not confirmed, the payment amount of the single order will be returned to the user together with the coupon.
However, it should be noted that if the coupon has expired when it is returned, it can no longer be used.
When the receipt of the order is not confirmed, and some goods in a single order are refunded, the coupons used will not be refunded, only the actual payment of the single goods will be refunded.
And if the order has been confirmed, there will be a refund after the sale, only the actual payment will be refunded, and no coupons will be refunded.
How do merchants use coupons to promote sales?
1, familiar with coupons
Before issuing coupons, merchants should not only find the right destination, but also make preparations in advance to avoid possible problems on the way.
In the eyes of some consumers, coupons are only a little cheaper than the actual quantity of goods. In the eyes of merchants, a coupon is to give a preferential amount to attract customers to buy products.
In fact, if merchants don't know the purpose of placing coupons and what methods to take, coupons may not attract customers, and they will also lose old customers.
2. Induce future consumption
This method is equivalent to a conditional discount, and buyers can only enjoy the preferential discount if they make a second shopping.
For example, a store launched a preferential activity of 100 to send 200 yuan. It looks like a 50% discount, but this coupon can only be used for the next shopping.
In fact, merchants actually buy 400 yuan at a discount of 100.
If the buyer doesn't make the second shopping, then the transaction is equivalent to the original price of 200 yuan, and the buyer can't enjoy the coupon discount.