Business plan is more difficult to write, much more difficult than any financing plan, because you don't know what the problem is until you do it.
The above friends' answers are not bad, but they are widely targeted and can be used in any industry.
Training industry, you write as I say, but it is difficult to write.
1. Establishment of business objectives.
What do you want to achieve and which market do you want to occupy? English training is a big industry, and the market can be subdivided. For example, children's English, exam-oriented English (CET-4 and CET-6), English for studying abroad (TOEFL GRE oral English, etc. ), business English, etc. You should set a business goal and do a good job in market segmentation.
2. Target market survey.
Set up survey methods, questionnaires, statistical methods and final judgment methods.
3. Competitor survey.
Investigate local competitors in detail, including direct competitors and indirect competitors. You can find the contents of the survey online.
4. Determine the marketing method/scope according to the business objectives.
Simply put, it is how to attract customers and how to make customers pay.
According to the above, what corresponding resources do you need: manpower/finance/equipment.
For example, market research, because how much work, how much manpower, how many working hours, how much investment is needed to complete.
Simply put, it is the cost budget of the business plan.
6. Finally, make an income budget with a timetable. That is, according to your prediction, when will you start to generate continuous cash flow? For example, in June, 5438+ 10, you will start to invest 50,000 yuan, and in March, your monthly income will reach 65438+ 10,000 yuan. Please refer to the simple financial statements for the specific format.
Finally, revenue-cost = profit, and profit rate.
To tell the truth, this thing is a bit nonsense. I don't know your specific position. Your boss is shameless. Did he find a scapegoat because he couldn't write it?