Useful. Copying can be very useful when looking for a job. The following are the types:
Enterprise planners mainly include the following categories:
Enterprise planner-the chairman, vice chairman, director, CEO, president, general manager, deputy general manager, director and other senior management personnel engaged in enterprise development decisions in various enterprises.
Job Planner-Being the main person in charge or middle and senior management personnel in the departments of enterprise strategic planning, investment and financing, administration, human resources, marketing, public relations, advertising, planning, bidding, project planning, investment promotion, exhibitions, activities and corporate culture.
◆ Professional planner —— relevant employees who specialize in planning in consulting, planning, public relations, advertising, investment, marketing, intermediary and other professional service companies, or those who set up their own consulting, planning, advertising, public relations companies or personal studios.
◆ Government planner-officials, project leaders and related employees engaged in * * * regional economic planning, development zone construction, industrial planning, investment promotion, tourism development, large-scale activities, public relations, etc.
2. What is the three-level solution for business planners? . .
Refers to senior business planner: 1, who has passed the qualification certification of business planner; 2, graduate degree or above, with the same academic qualifications and engaged in related work for more than one year; 3. Bachelor degree or above or equivalent and engaged in related work for more than two years; 4. College degree or above or equivalent and engaged in related work for more than three years. Issuing agency: those who have passed the vocational skill appraisal examination will be issued with the registered vocational qualification certificate stamped with the special seal for vocational skill appraisal of the National Vocational Qualification Certification Center (JYPC). Certificate of authority, universal. * * * recognized and welcomed by enterprises. Examination time: the examination is conducted four times a year, in April, June, 65438+ 10, and 65438+February. The date, place and method of the specific examination shall be notified separately by the examination institution or training institution where the candidate is located.
3. What is business planning?
Enterprise strategic planners are divided into three types: primary, intermediate and self-advanced.
Junior year: college degree or above, and students who have been engaged in business for more than one year or undergraduate can apply.
Intermediate: College degree or above, engaged in business work for 5 years, bachelor degree, engaged in business work 1 year or obtained primary qualification for more than 2 years.
Senior: College degree or above, engaged in business work for 8 years, obtained intermediate qualification certification for 2 years, engaged in planning positions for more than 5 years, and required planning performance.
Basic skills:
It has comprehensive information collection ability, keen analysis and judgment ability, strong innovation ability, excellent organizational ability, high adaptability, accurate oral expression ability, high written expression ability and strong psychological endurance.
Evaluation agency:
Beijing World Strategic Alliance Business Planning Consulting Center is the most authoritative organization. Jointly developed with the National Talent Flow Center of the Ministry of Personnel, the "Business Planner Certification Training Office" was established, and there are more than 40 designated training institutions in China.
4. What is the relationship between the first, second, third and fourth level business planners and the junior, assistant and senior level? Who can explain it to me?
Business planners are divided into three types: primary, intermediate and advanced.
Junior: College degree or above, engaged in business work for more than one year, or studying in a university.
Intermediate: College degree or above, engaged in business work for 5 years, bachelor degree, engaged in business work 1 year or obtained primary qualification for more than 2 years.
Senior: College degree or above, engaged in business work for 8 years, obtained intermediate qualification certification for 2 years, engaged in planning positions for more than 5 years, and required planning performance.
Business planner refers to a professional with good professional ethics who can skillfully apply economic management, business planning theory and various practical methods to provide innovative services for economic organizations and achieve remarkable results.
5. Is the business planner certificate useful?
Useful. It will be very useful when looking for a job. The following are the types:
Business planners mainly include the following categories: commissioners.
Enterprise planner-the chairman, vice chairman, director, CEO, president, general manager, deputy general manager, director and other senior management personnel engaged in enterprise development decision-making in various enterprises.
Job Planner-Being the main person in charge or middle and senior managers of the departments of enterprise strategic planning, investment and financing, administration, human resources, marketing, public relations, advertising, planning, bidding, project planning, investment promotion, exhibitions, activities and corporate culture.
◆ Professional planner —— relevant employees who specialize in planning in consulting, planning, public relations, advertising, investment, marketing, intermediary and other professional service companies, or those who set up their own consulting, planning, advertising, public relations companies or personal studios.
◆ Government planner-officials, project leaders and related employees engaged in * * * regional economic planning, development zone construction, industrial planning, investment promotion, tourism development, large-scale activities and public relations.
6. What are the qualifications of planners?
On June 5438+February, 2006, Shanghai Normal University established the International Registered Planner Training Center to provide professional qualifications and professional qualification training for international registered planners. After six years of painstaking teaching, the professional qualification and professional qualification training of international registered planners have been well received by students all over the country. In order to meet the needs of students from different industries, after more than one year's careful preparation, professional courses were launched in March, 20 1 1, offering training courses for registered investment planners, registered real estate planners, registered business planners, registered wedding planners, registered advertising marketing planners and registered tourism planners.
Professional courses for registered planners: The training targets of professional courses mainly include: responsible persons and professionals in advertising marketing, business planning, wedding, tourism, real estate, automobile and other industries. Certificates: Professional Qualification Training Certificate of International Registered Planners issued by Shanghai Normal University and Professional Qualification Certificate of International Registered Planners issued by International Association of Registered Planners.
Advanced course of registered planning: the training targets of advanced courses mainly include * * * government officials, senior managers of enterprises and institutions, marketing directors, advertising creative directors and other professionals.
Certificate: Professional Qualification Training Certificate for International Registered Planners issued by Shanghai Normal University (advanced course). The International Association of Registered Planners issued the professional qualification certificate of international registered planners.
7. Do you have a planner's certificate?
It is reported that the planning scheme made by a planner for an enterprise is worth 500 thousand, and the core content is only a few words. The reporter learned through investigation that the salary of excellent career planners has been rising all the way, surpassing accountants and lawyers, and the monthly salary has exceeded 10,000 yuan. It is also based on the demand for such talents that the qualification certificates of various planners have become a "hot potato".
There is a huge gap in professional planners.
According to the statistics of the labor and social security department, there are no planners in a broad sense in the occupations of 1838 in China. Taking the survey in Shanghai as an example, there are more than 1000 public relations and consulting companies engaged in planning, with tens of thousands of employees, but few people are really qualified and trained in professional planning.
The reporter learned from some headhunting companies that among the senior staff recruited by enterprises, planning positions account for a considerable proportion, and their status and responsibilities are not lower than other positions. Taking real estate enterprises as an example, the number of planning managers (including the position of planning director) is small, but their importance in the real estate management system is not inferior to that of sales managers and promotion managers. Among the most scarce talents, the consulting and planning industry is also among them.
The qualification certification system is not perfect.
At present, some professional qualifications of business planners, real estate planners, personal financial planners and chartered financial analysts have appeared in China, but does getting these certificates mean becoming a qualified planner? What is the quality of these certificates called "wings" of the golden collar?
Professor Zhang Qi, a planning expert from China Planning Research Institute, believes that people often confuse planning with consultation, but planning actually refers to the formation and practice of strategy and decision-making, while consultation only puts forward suggestions and prescribes prescriptions. A professional planner should be proficient in economics, management, public relations and so on. Have foresight, can accurately predict the future economic development, and have certain leadership ability.
Comparison between various types of planner's cards and business planner's cards: gradually mature and promising.
Recognition: relatively high.
According to statistics, at present, 65% of enterprises are in urgent need of planners, but 90% of enterprises eager for talents cannot recruit excellent enterprise planners. In particular, due to the lack of systematically trained senior planners, some senior professional planning positions are vacant. In order to promote the standardization of planning industry, China has gradually introduced the Business Planner (WBSA) Certificate. At present, there are nearly 80 directly certified enterprise planners in China, nearly 200 assistant planners who have passed the examination certification, and the total number of people who have participated in WBSA training has reached more than 2,000. About 45% of them have made their mark in * * * departments, especially enterprises. According to Wang Ping, CEO of Shanghai Raul Enterprise Management Consulting Co., Ltd., the annual salary of domestic enterprise planners has reached 654.38+0.5 million yuan to 200,000 yuan. According to the analysis of the Center of National Strategic Association, in the next five years to 10, there will be about 1500 senior planners and about 5,000 intermediate planners.
Certificate of real estate planner: the market is in urgent need and needs to be standardized
Recognition: not high
Real estate is a relatively fast-growing industry at this stage, but the reporter learned that some real estate developers choose to implement the strategy of "selling houses by fools" in this respect, that is, as long as real estate projects are good, packaging and property management are home, fools can sell houses, and the intermediate costs are also saved, but the later sales effect is not ideal. The main reason is the neglect of planning and publicity.
However, there are not many professional qualification certificates for real estate planning, and more than 80% of the planning is undertaken by non-real estate professional consulting companies. In addition, it is precisely because of the lack of real estate planning that business planners are playing an increasingly important role in this respect. It is understood that in the training courses for enterprise planners, the content of real estate planning has greatly increased.
Personal financial planner certificate: in the ascendant
Recognition: general
CFP(CettifiedFinancialPlanner, CFP) is the most authoritative professional qualification certificate of personal finance in the field of global financial services. Candidate CFP needs to complete several steps such as education, examination, experience and professional ethics to become a real CFP. According to Lin Lin of Ruicheng Investment Consulting Company, which is engaged in personal financial management, personal financial management service is not perfect enough. The reason is that at present, most personal financial managers in commercial banks are drawn from depositors, few of whom have professional quality and professional qualifications, and most of them are "miscellaneous people" who do various businesses.
According to the statistics of the People's Bank of China, the balance of savings deposits of residents in financial institutions in China is nearly 10 trillion yuan, and more than 50% of people have no asset distribution plan; 78% people are willing to accept the advice of expert consultants and manage their own finances; 25% people are willing to accept entrusted financial services; More than 50% people are willing to pay the consulting fee. It can be seen that the demand for personal financial management is urgent. The annual income of CFP abroad exceeds100000 USD. In addition, Hong Kong-funded banks also regard financial management as a profession, and financial managers need to obtain CFP qualifications and hold certificates. At present, there are only a few hundred people holding personal financial qualification certificates in China, which is difficult to meet the demand.
Chartered Financial Analyst: Scarcity is the most valuable thing.
Recognition: high
Recently, the qualification certificate of chartered financial analyst is well-known in China, and many people are interested in this "new" certificate. Of the more than 40,000 people in the world, only a few dozen have obtained CFA certification in China. At present, Guanghua School of Management of Peking University has become the first institution in China to offer CFA certification counseling. It is also reported that 3908 people have applied for CFA in China this year. Meng Qingxuan, director of the Financial Analyst Research and Training Center of Guanghua School of Management, predicted that the standardization of China's capital market needs 10000 financial analysts. But now there are only 30 financial analysts in China, which is far from meeting the market demand. (Li Zhe)
8. How can I get a business planning qualification certificate?
Hello, at present, there is no business planning qualification certificate for agency certification. Only some private units are doing this kind of proof. Do you think it's legal? And is its standard qualified? It is reported that the planning scheme made by a planner for an enterprise is worth 500 thousand, and the core content is only a few words. The reporter learned through investigation that the salary of excellent career planners has been rising all the way, surpassing accountants and lawyers, and the monthly salary has exceeded 10,000 yuan. It is also based on the demand for such talents that the qualification certificates of various planners have become a "hot potato". There is a huge gap in professional planners. According to the statistics of the labor and social security department, there are no planners in a broad sense in the occupations of 1838 in China. Taking the survey in Shanghai as an example, there are more than 1000 public relations and consulting companies engaged in planning, with tens of thousands of employees, but few people are really qualified and trained in professional planning. The reporter learned from some headhunting companies that among the senior staff recruited by enterprises, planning positions account for a considerable proportion, and their status and responsibilities are not lower than other positions. Taking real estate enterprises as an example, the number of planning managers (including the position of planning director) is small, but their importance in the real estate management system is not inferior to that of sales managers and promotion managers. Among the most scarce talents, the consulting and planning industry is also among them. The qualification system is not perfect. At present, there have been some professional qualifications for business planners, real estate planners, personal financial planners and chartered financial analysts in China. But does getting these certificates mean becoming a qualified planner? What is the quality of these certificates called "wings" of the golden collar? Professor Zhang Qi, a planning expert from China Planning Research Institute, believes that people often confuse planning with consultation, but planning actually refers to the formation and practice of strategy and decision-making, while consultation only puts forward suggestions and prescribes prescriptions. A professional planner should be proficient in economics, management, public relations and so on. Have foresight, can accurately predict the future economic development, and have certain leadership ability. Comparison of various types of planner certificates with business planner certificates: gradually mature and have broad prospects. Recognition: Relatively high According to statistics, at present, 65% of enterprises are eager to recruit planners, but 90% of enterprises eager for talents cannot recruit excellent enterprise planners. In particular, due to the lack of systematically trained senior planners, some senior professional planning positions are vacant. In order to promote the standardization of planning industry, China has gradually introduced the Business Planner (WBSA) Certificate. At present, there are nearly 80 directly certified enterprise planners in China, nearly 200 assistant planners who have passed the examination certification, and the total number of people who have participated in WBSA training has reached more than 2,000. About 45% of them have made their mark in * * * departments, especially enterprises. According to Wang Ping, CEO of Shanghai Raul Enterprise Management Consulting Co., Ltd., the annual salary of domestic enterprise planners has reached 654.38+0.5 million yuan to 200,000 yuan. According to the analysis of the Center of National Strategic Association, in the next five years to 10, there will be about 1500 senior planners and about 5,000 intermediate planners. Certificate of Real Estate Planner: The market is in urgent need of standardization and recognition: Low-rise real estate is a relatively fast-growing industry at this stage, but the reporter learned that some real estate developers choose to implement the strategy of "selling houses by fools" in this respect, that is, as long as real estate projects are good, packaging and property management are home, fools can sell houses, and the intermediate cost can be saved, but the later sales effect is not ideal. The main reason is the neglect of planning and publicity. However, there are not many professional qualification certificates for real estate planning, and more than 80% of the planning is undertaken by non-real estate professional consulting companies. In addition, it is precisely because of the lack of real estate planning that business planners are playing an increasingly important role in this respect. It is understood that in the training courses for enterprise planners, the content of real estate planning has greatly increased. Personal financial planner certificate: in the ascendant. CFP certified financial planner (CettifiedFinancialPlanner) is the most authoritative personal financial professional qualification in the field of global financial services. Candidate CFP needs to complete several steps such as education, examination, experience and professional ethics to become a real CFP. According to Lin Lin of Ruicheng Investment Consulting Company, which is engaged in personal financial management, personal financial management service is not perfect enough. The reason is that at present, most personal financial managers in commercial banks are drawn from depositors, few of whom have professional quality and professional qualifications, and most of them are "miscellaneous people" who do various businesses. According to the statistics of the People's Bank of China, the balance of savings deposits of residents in financial institutions in China is nearly 10 trillion yuan, and more than 50% of people have no asset distribution plan; 78% people are willing to accept the advice of expert consultants and manage their own finances; 25% people are willing to accept entrusted financial services; More than 50% people are willing to pay the consulting fee. It can be seen that the demand for personal financial management is urgent. The annual income of CFP abroad exceeds100000 USD. In addition, Hong Kong-funded banks also regard financial management as a profession, and financial managers need to obtain CFP qualifications and hold certificates. At present, there are only a few hundred people holding personal financial qualification certificates in China, which is difficult to meet the demand. Chartered Financial Analyst: Scarcity is the most valuable thing. Recognition: The highly chartered financial analyst qualification certificate has been well-known in China recently, and many people are interested in this "new" certificate. Of the more than 40,000 people in the world, only a few dozen have obtained CFA certification in China. At present, Guanghua School of Management of Peking University has become the first institution in China to offer CFA certification counseling. It is also reported that 3908 people have applied for CFA in China this year. Meng Qingxuan, director of the Financial Analyst Research and Training Center of Guanghua School of Management, predicted that the standardization of China's capital market needs 10000 financial analysts. But now there are only 30 financial analysts in China, which is far from meeting the market demand. Special note: Due to the constant adjustment and changes in various aspects, all the examination information provided by Sina.com is for reference only. Candidates are requested to take the official information published by the authoritative department as the standard.
9. Business planner, how to pass the exam?
The Business Planner Qualification Certificate (CBSA) is issued by the National Talent Exchange Center of the Ministry of Personnel, including three levels: primary, intermediate and advanced. The registration conditions are: Senior Business Planner (meeting one of the following conditions):
College degree or above, engaged in business work (enterprise management, marketing, consulting, planning, public relations, advertising, etc. ) 5 years, with considerable business experience and planning performance. Those who have obtained the qualification of intermediate business planner for 2 years should participate in planning and implementing at least 2 planning cases.
Intermediate business planner (one of the following conditions): 1. College degree or above, engaged in business work (enterprise management, marketing, consulting, planning, public relations, advertising, etc. ) 3 years. 2. Have obtained the qualification of junior business planner for 2 years, and participate in planning at least 1 planning cases. Junior business planner (one of the following conditions): 1. People with college degree or above and engaged in business work 1 year or above. 2. Undergraduate business students.
10. How many levels are there in the business planner certificate?
Business planners are divided into three levels: primary, intermediate and advanced. I took the elementary exam, and then I didn't take the elementary exam. School registration is very expensive, he will distribute books and have training courses, which I personally think is not very good. Related professional books are planning, right? In fact, this is a skill, which does not involve majors, or all subjects should know something about it.