Current location - Training Enrollment Network - Education and training - What experience and skills do novices need to master when learning to open an online shop?
What experience and skills do novices need to master when learning to open an online shop?
For beginners, if you want to open a good online shop in the early stage and make money in the later stage, you must know where to start:

First, positioning. Beginners must first position themselves and their own stores when opening a shop.

Positioning myself is: what I want to sell, what I can sell, whether I want to be full-time or part-time, and so on. These questions determine how much you need to spend on this matter.

The positioning of online stores is: commodity selection, virtual or physical online stores, series or grocery stores. Determine these, and then go to the supplier or manufacturer, so that there will be no trouble in this area in the future.

Second, marketing. There are many e-commerce platforms and so many online stores. Without marketing, your store will not appear in front of consumers. If not, how to get customers and increase sales? Therefore, marketing is essential for beginners to open online stores.

Although the through train is a more effective marketing method for Taobao itself, it needs not only money, but also conversion rate, which is indispensable; Therefore, it is best for the front store to choose other marketing methods, such as participating in free activities, posting replies in the community to increase popularity, and using emails, forums, blogs, etc. , and promote it in all directions in various ways.

In addition, if you want the store to be attractive, you can decorate it; If you don't want to buy goods, you can choose a supplier on behalf of you, which can reduce the risk of early entrepreneurship.

Third, after-sales. For online stores, after-sales is also a part that cannot be ignored, especially novice sellers are most afraid of bad reviews; In this regard, we must strictly control the quality of products, do a good job in every detail from customer orders to after-sales, provide customers with satisfactory services, and avoid bad reviews. You can ask me anything you don't know.