2. Basic operation of Amazon store
Compilation and optimization of 1. list
2. Keyword selection and utilization
3. Data selection
4. Basic operation in the station
5. In-station advertising
3. Amazon's practical skills are improved
Four. Live playback
Verb (abbreviation of verb) industry information
Some key points will be placed at the end of the article.
September 2020 15 update: the tool selection method was added in the selection section.
The following is the original answer.
Answer: Shenzhen, a frontline employee of cross-border e-commerce, has operated two Amazon stores and an independent station since 20 17, and the sales sites are mainly the United States and Japan. I was deeply touched by your friend's comments. I recall that I was a little white when I first entered the business. I have stepped on many pits, big and small, and I understand everyone's thirst for knowledge. Recently, I have sorted out my knowledge and practical experience in the past two years, which is a summary of my growth. I hope it will help everyone.
In this article, I will focus on Amazon America. America is the largest consumer market in the world. In 20 17, the total retail sales of consumer goods in the United States was $5,756.4 billion, ranking first in the world, with an increase of 4.2% compared with 20 16. The population of China is more than four times that of the United States. In 20 17, the total social retail sales amounted to $5,424.6 billion, equivalent to 94% of that of the United States. Feel the spending power of the American people!
In 20 18, the sales of Amazon's American station reached 258.22 billion US dollars, accounting for 49. 1% of the online e-commerce market in the United States. It can be said that being a cross-border e-commerce Amazon America station is a channel and market that you can't ignore.
Today, I want to share what is the most basic job content when you are ready to start an Amazon store:
1. How to register Amazon USA?
2. How to choose product tools? The selection method was updated on September 2020 15.
3. How to upload your first item
4. How to increase your Amazon sales?
What? You asked me how I did? There is no evidence. Tell me. . . .
I went to the sales office to get the tax bill today.
I earned a down payment for a small house in two years, thanks to the city of Shenzhen and the cause of cross-border e-commerce!
Let's get down to business:
1. How to register Amazon USA?
Amazon's American sellers are divided into two types: individuals and companies. From the perspective of future development and platform support, it is not suitable for individual sellers to settle in at present. Here only introduces the registration method of company sellers.
Prepare information
(1) credit card
Prepare a dual-currency credit card Visa/MasterCard that can pay US dollars.
⑵ The computer and IP of Amazon seller account are not registered.
Amazon prohibits one person from registering multiple seller accounts. If you find out the connection, your account will be banned, so remember to prepare an innocent computer and IP before registration, and you can't be careless in the later operation.
I want to say one more thing about the connection. In Amazon's account seizure, connection is the biggest crime, and the appeal pass rate is the lowest, so we must be vigilant.
(3) ID card
(1) The ID card must be out of Chinese mainland, Hongkong or Taiwan Province Province within the validity period, and its name should be consistent with the business license of the legal person.
(2) color scanning, complete picture, clear and readable.
(4) Business license
(1) must be issued by Chinese mainland, Hongkong and Taiwan Province Province.
(2) color scanning, complete picture, clear and readable.
③ Validity period: 60 days in Chinese mainland and 45 days in Hongkong.
In addition, once your company has abnormal operation and other bad situations, it may affect your Amazon account, so try to ensure the safety of your company; If you have the conditions to use American companies, you will have a little advantage in the later operation. It doesn't matter if you don't have the conditions.
5] USD collection account.
(6) fees charged by Amazon
① The seller of the company will charge the professional sales planning platform usage fee of $39.99/month.
(2) The fees charged for later operation are not listed here.
2. Registration method
After preparing the above basic materials, you can directly search for "Amazon opens a store globally" on WeChat official account, and click "I want to open a store" in the lower right corner. Fill in the necessary information as required, and a special investment manager will contact you. If possible, try to choose high-quality investment managers introduced by friends, so that you may get more resources and advantages in future activity declarations.
2. How to choose products
(Update: September, 2020 15 Update the software selection method. The basic selection in the original text remains unchanged. It is recommended that you make clear the basic logic before using the software to select products.
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