Website construction and optimization
Establish the professional official website of Confucius Center, including detailed service introduction, team introduction and customer evaluation. Ensure that the website has a good user experience and responsive design, and optimize the search engine to improve the ranking in search results.
Social media operation
Through the establishment and management of social media accounts, such as WeChat official account, Weibo, Facebook, etc., publish related contents of Confucius Center, such as pregnancy health care knowledge, postpartum care advice, maternal and child health information, etc. Interact with fans, answer their questions, share success stories and customers' voices.
Content creation and marketing
Produce high-quality and valuable content, such as blog articles, videos, pictures, etc. , covering pregnancy care, moon meal recipes, baby care and so on. In addition, activities such as promotion, expert sharing and online lectures are regularly launched to attract the participation and participation of potential customers.
User interaction and word-of-mouth management
Respond to users' inquiries, messages and comments, answer their questions and provide personalized suggestions and services. Encourage satisfied customers to share their experiences and suggestions on social media, which will lead to word-of-mouth communication and increase trust and recognition.
Cooperate with industry partners
Cooperate with partners in related industries, pregnant and lying-in women's communities and online celebrities. * * * Launch joint activities and offers to promote each other and expand the brand's exposure and influence.
Data analysis and optimization
By using websites and social media analysis tools, we can collect and analyze user data, understand user interests and behaviors, optimize promotion strategies and content, and improve conversion rate and user satisfaction.