Sunday, March 65438 +05
9: 30 am-12: 00 am
13: 00 pm-18: 00 pm, successful online merchants:
College Students' Entrepreneurship and Employment
The road to success:
This course will analyze the market environment of online business today, take you into the world of online business, share your experience of online business through detailed cases, and open the first door to successful online business for you! Lecturer of Cooperation Organization of Taobao University
March 22(nd)
(Sunday)
09: 30 am-12: 00 am: Successful online merchants:
Do you know Taobao? Can I play the function of Taobao? Here you can get promotion and more professional guidance. This course will help novice sellers pay attention to the operational details of various online stores. Lan 8347, the guardian of the "Integrity Anti-fraud Forum" in Taobao community and a volunteer of online integrity anti-fraud, accepts 30 consultations every day and helps more than 10,000 members. Work in Jiangmen Mobile Branch, part-time Taobao shop.
March 22(nd)
(Sunday)
13: 30 pm —— 18: 00 pm Successful online merchants:
In the process of online shop management, positioning is the key. In the operation of online stores, the supply of goods is the basis of customers. This lesson discusses "how to purchase goods" and "how to negotiate" with you.
Transaction Security and Dispute Avoidance This course will teach you some basic knowledge and skills of network security and fraud identification.
April 1 1
(Sunday)
09: 30- 165438+ 0: 50 in the morning, good pictures are not only pleasing to the eye, but also can trigger click-through rates and greatly increase the number of shop views. This lesson will share with you the advanced skills of digital camera operation: composition, color matching and light source are all included. Incorporate a large number of case exercises into the concept infiltration, so that you can become a master photographer from a rookie. Maya handmade, opened a shop in Taobao in 2005, and now it is a double crown reputation. From basic equipment collocation to higher-level composition, lighting, conception and even creativity, more professional opinions or suggestions can be put forward.
April 1 1
(Sunday)
13: 30- 18: 00 pm baby picture processing and beautifying a beautiful picture can make your baby stand out; Can bring popularity to the baby; Can make buyers feel excited; This course teaches you how to combine light and shadow magicians with Photoshop to make good photos!
Shop decoration and function use
The decoration of online stores is often the "first impression" that buyers see us. Professional and beautiful shop pages can increase the trust of online shopping. This course will share with you the basic concepts of online shop decoration and bring you some tips for shop decoration and beautification!
April 18
(Sunday)
9: 30am- 12: 00am online shop statistics and analysis Through the analysis of various statistical data of Taobao shop, we can grasp the promotion effect of online shop in time, reduce blindness, and analyze the effects of various online marketing methods, so as to provide a basis for formulating and modifying online marketing strategies. Voice of the Wind, engaged in computer education in his early years, entered the IT industry in 1997, and set foot in online B2C and C2C business in 1999. In 2004, he founded his own company and opened a shop in Taobao. In 2007, he became the TOP 1 seller of Taobao MP3 and MP4, the seller of Taobao 5 diamond, and the lecturer of Taobao University in 2006.
April 18
(Sunday)
13: 30 ——18: 00 pm online store management skills This course will start with the analysis of the "peak law" of customer experience, share with you the distribution of customer experience points in online stores and the principles of creating customer experience points in online stores, and discuss the customer experience curve of online stores with you through rich cases to find the "peak value" of your own online stores and create your own.
Playing with logistics logistics is one of the factors that restrict the development of e-commerce. Taobao University teaches you how to package and deliver goods, how to control logistics costs and how to nip in the bud. Meanwhile, this course will also cover international logistics and insurance.
April 25(th)
(Sunday)
09: 30- 165438+ 0: 50 a.m. Let everyone in your online shop know that the online shop is in the initial stage of operation and many people are worried about popularity. How can we make online stores gather more popularity and quickly open the sales situation? Practice the promotion work well, and the online shop is famous all over the world! This course will share with you the experience and secrets of store promotion in the early stage of opening a store, so that everyone in your online store can know! Popular in China, grew up in the hometown of Huizhou merchants, 1998 engaged in computer teaching, 1999 began to engage in jewelry and jade industry, and has been running physical stores. In 2005, I started to open a shop on Taobao, and Taobao got four sellers. In 2006, he became the deputy head of Taobao Pearl River Delta Merchants Alliance, and successfully planned and organized many joint promotion activities of merchants alliance, which promoted the development of e-commerce in the Pearl River Delta region. In 2007, he was hired as a lecturer at Taobao University.
April 25(th)
(Sunday)
13: 30 ——18: 00 pm how can online shop promotion and marketing make customers "know us"? How to use some media to plan online shop advertising activities? How to make customers choose us? How to use effective promotion means to promote the success of the transaction? This lesson will share with you the secrets of online shop promotion and marketing.
Customer service is the key to the operation of online stores. This lesson explains the mentality of customer service staff, analyzes customers' purchase doubts, how to face and deal with bad reviews, master customer file management skills, and explain the essence of customer service and customer marketing through a large number of examples, so that your online store can win in service!