One of the collection methods: dealers. Dealer is the main way to collect competitive information. The business personnel of the branch company collect the information of competing products distributed by dealers in the following ways:
1, the business personnel of the branch establish a good customer relationship with the distributor, and find the information of competing products in their daily communication with customers.
2. Find this information through the abnormal performance of the terminal competing products or the competing product guide.
The second collection method: competing product guide. Because of the product information of competing products, the merchants will train the shopping guides on new product knowledge at the first time, and they can directly obtain the latest product leaflets of competing products, as well as the listed retail prices and actual transaction prices of all models from the shopping guides.